YOUGOV FRANCE : revenue, balance sheet and financial ratios

YOUGOV FRANCE is a French company founded 14 years ago, specialized in the sector Études de marché et sondages. Based in PARIS (75002), this company of category PME shows in 2024 a revenue of 10.9 M€. Find below the complete financial statements, solvency ratios, working capital requirements and sector comparison.

Data updated on 2026-05-09

Sources : INPI & INSEE SIRENE - Processing : Ministry of Economy

Financial history - YOUGOV FRANCE (SIREN 534150032)
Indicator 2024 2023 2022 2021 2020 2019 2018 2017 2016
Revenue 10 911 713 € 9 125 877 € 8 824 437 € 6 566 738 € 5 270 284 € 5 357 411 € N/C N/C 2 225 727 €
Net income 487 757 € 354 365 € 230 579 € 54 292 € 385 507 € 409 670 € 413 268 € 200 434 € 87 845 €
EBITDA 1 477 675 € -746 255 € 779 281 € 664 532 € 954 498 € 794 898 € N/C N/C 68 969 €
Net margin 4.5% 3.9% 2.6% 0.8% 7.3% 7.6% N/C N/C 3.9%

Revenue and income statement

In 2024, YOUGOV FRANCE achieves revenue of 10.9 M€. Over the period 2016-2024, the company shows strong growth with a CAGR (compound annual growth rate) of +22.0%. Vs 2023, growth of +20% (9.1 M€ -> 10.9 M€). After deducting consumption (0 €), gross margin stands at 10.9 M€, i.e. a rate of 100%. This ratio measures the ability to generate value from commercial activity. EBITDA (= Gross margin - Personnel expenses - Taxes) reaches 1.5 M€, representing 13.5% of revenue. Positive scissor effect: EBITDA margin improves by +21.7 pts, sign of improved operational efficiency. This level of operating margin is satisfactory for the sector. Ultimately, net income (= EBIT +/- financial result +/- exceptional - corporate tax) amounts to 488 k€, i.e. 4.5% of revenue. This profit can be retained or distributed to shareholders.

Revenue (2024) ?
Revenue
Definition
Total amount of sales of goods and services made by the company.
Formula
Sales of goods + Sold production

10 911 713 €

Gross margin (2024) ?
Gross margin
Definition
Difference between revenue and cost of goods sold.
Formula
Revenue - Cost of goods consumed

10 911 713 €

EBITDA (2024) ?
Gross Operating Surplus (EBITDA)
Definition
Resources generated by current operations, before depreciation and financial expenses.
Formula
Value added - Personnel expenses - Taxes
Interpretation
Positive = profitable activity

1 477 675 €

EBIT (2024) ?
EBIT (Operating Income)
Definition
Operating income, including depreciation and provisions.
Formula
EBITDA - Depreciation and provisions + Reversals

756 800 €

Net income (2024) ?
Net income
Definition
Profit or loss after all expenses, including taxes and exceptional items.
Formula
Current income + Exceptional income - Income tax

487 757 €

EBITDA margin (2024) ?
EBITDA margin
Definition
Measures the company's operating profitability.
Formula
(EBE / CA) x 100
Interpretation
> 10% : Good profitability
5-10% : Average
< 5% : Low

13.5%

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Chart evolution

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Assets

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Liabilities

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Solvency and debt ratios

The debt ratio (= Financial debt / Equity x 100) stands at 0%. This very low level reflects a solid financial structure, offering significant room for future investments or acquisitions. Financial autonomy (= Equity / Total assets x 100) reaches 9%. Low autonomy: the company heavily depends on external financing (banks, suppliers). Debt repayment capacity (= Financial debt / Cash flow) indicates it would take 0.0 years of cash flow to repay all financial debt. This short period demonstrates excellent debt sustainability. Cash flow represents 3.6% of revenue. Cash flow measures resources generated by operations, available for investment and debt repayment.

Debt ratio (2024) ?
Debt ratio
Definition
Measures the proportion of debt to equity.
Formula
(Financial debt / Equity) x 100
Interpretation
< 50% : Low
50-100% : Moderate
> 100% : High

0.437%

Financial autonomy (2024) ?
Financial autonomy
Definition
Share of equity in the company's total financing.
Formula
(Equity / Total assets) x 100
Interpretation
> 30% : Good autonomy
20-30% : Average
< 20% : Low

9.394%

Cash flow / Revenue (2024) ?
Cash flow / Revenue
Definition
Self-financing capacity relative to revenue.
Formula
(CAF / CA) x 100
Interpretation
The higher the ratio, the more cash the company generates

3.647%

Repayment capacity (2024) ?
Repayment capacity
Definition
Number of years needed to repay debts with cash flow.
Formula
Financial debt / Cash flow
Interpretation
< 3 years : Excellent
3-5 years : Fair
> 5 years : Warning

0.016

Asset age ratio (2024) ?
Asset age ratio
Definition
Measures the degree of wear of tangible assets.
Formula
Accumulated depreciation / Gross fixed assets x 100
Interpretation
< 50% : Recent assets
50-70% : Normal wear
> 70% : Aging assets

2.5%

Solvency indicators evolution
YOUGOV FRANCE

Sector positioning

Debt ratio
0.44 2024
2022
2023
2024
Q1: 0.0
Med: 2.02
Q3: 34.22
Good

In 2024, the debt ratio of YOUGOV FRANCE (0.44) ranks below the median of the sector. This ratio measures the weight of debt relative to equity. This controlled position reflects prudent management.

Financial autonomy
9.39% 2024
2022
2023
2024
Q1: 12.11%
Med: 39.42%
Q3: 65.91%
Average

In 2024, the financial autonomy of YOUGOV FRANCE (9.4%) ranks below the median of the sector. This ratio represents the share of equity in total financing. An improvement would strengthen the competitive position.

Repayment capacity
0.02 years 2024
2022
2023
2024
Q1: 0.0 years
Med: 0.0 years
Q3: 0.41 years
Average

In 2024, the repayment capacity of YOUGOV FRANCE (0.02) ranks above the median of the sector. This ratio indicates the number of years needed to repay debt with cash flow. A reduction effort could improve financial strength.

Liquidity ratios

The liquidity ratio (= Current assets / Current liabilities) stands at 116.83. Concretely, the company has €2 of liquid assets for every €1 of short-term debt: no cash risk within 12 months. The interest coverage ratio (= EBIT / Interest expenses) is 14.1x. Operating income very largely covers interest expenses: high safety margin.

Liquidity ratio (2024) ?
Liquidity ratio
Definition
Ability to meet short-term debts with current assets.
Formula
Current assets / Current liabilities
Interpretation
> 1.5 : Very good
1-1.5 : Fair
< 1 : Liquidity risk

116.828

Interest coverage (2024) ?
Interest coverage
Definition
Ability to cover interest charges with operating income.
Formula
EBIT / Interest expenses
Interpretation
> 3 : Comfortable
1.5-3 : Acceptable
< 1.5 : Risk

14.136

Liquidity indicators evolution
YOUGOV FRANCE

Sector positioning

Liquidity ratio
116.83 2024
2022
2023
2024
Q1: 138.9
Med: 219.42
Q3: 420.98
Watch

In 2024, the liquidity ratio of YOUGOV FRANCE (116.83) ranks in the bottom 25% of the sector. This ratio measures the ability to cover short-term debt with current assets. A ratio below 1 may signal potential cash flow tensions.

Interest coverage
14.14x 2024
2022
2023
2024
Q1: 0.0x
Med: 0.0x
Q3: 3.73x
Excellent

In 2024, the interest coverage of YOUGOV FRANCE (14.1x) ranks in the top 25% of the sector. This ratio indicates how many times operating income covers interest expenses. High coverage means financial charges weigh little on profitability.

Working capital requirement (WCR) and payment terms

Working capital requirement (WCR) measures the cash timing gap between customer collections and supplier/inventory payments. Average customer payment term: 220 days (formula: Customer receivables / Revenue incl. VAT x 360). Supplier term: 785 days. Excellent situation: suppliers finance 565 days of the operating cycle (retail model). Overall, WCR represents 435 days of revenue, i.e. 13.2 M€ to permanently finance. Over 2016-2024, WCR increased by +1562%, requiring additional financing.

Operating WCR (2024) ?
Operating WCR
Definition
Financing requirement generated by the operating cycle (inventory + receivables - trade payables).
Formula
Inventory + Customer receivables - Trade payables
Interpretation
Negative = cash released
Positive = financing needed

13 182 113 €

Customer credit (2024) ?
Customer credit (days)
Definition
Average payment term granted to customers.
Formula
(Customer receivables / Revenue incl. VAT) x 360
Interpretation
< 45j : Good
45-60j : Average
> 60j : Long

220 j

Supplier credit (2024) ?
Supplier credit (days)
Definition
Average payment term obtained from suppliers.
Formula
(Trade payables / Purchases incl. VAT) x 360
Interpretation
The longer the term, the better for cash flow

785 j

Inventory turnover (2024) ?
Inventory turnover (days)
Definition
Average storage duration for goods or materials.
Formula
(Inventory / Cost of goods) x 360
Interpretation
The lower the ratio, the faster the turnover

0 j

WCR in days of revenue (2024) ?
WCR in days of revenue
Definition
Expresses working capital requirement in days of revenue.
Formula
(Operating WCR / Revenue) x 360
Interpretation
The fewer days, the better the working capital management

435 j

WCR and payment terms evolution
YOUGOV FRANCE

Positioning of YOUGOV FRANCE in its sector

Comparison with sector Études de marché et sondages

Valuation estimate

Based on 107 transactions of similar company sales (all years), the value of YOUGOV FRANCE is estimated at 2 922 648 € (range 1 090 809€ - 6 365 403€). With an EBITDA of 1 477 675€, the sector multiple of 2.6x is applied. The price/revenue ratio is 0.23x (conservative valuation). This multiples method compares the actual sale price of similar companies to their financial indicators (Revenue, EBITDA, Net Income). It provides a market-based indicative estimate.

Estimated enterprise value 2024
107 transactions
1090k€ 2922k€ 6365k€
2 922 648 € Range: 1 090 809€ - 6 365 403€
Section all-time Aggregated at NAF section level

Valuation detail by method

Ajustez les pondérations selon votre analyse

EBITDA Multiple 50%
1 477 675 € × 2.6x
Estimation 3 825 201 €
1 397 566€ - 8 762 898€
Revenue Multiple 30%
10 911 713 € × 0.23x
Estimation 2 465 346 €
1 015 105€ - 4 287 609€
Net Income Multiple 20%
487 757 € × 2.8x
Estimation 1 352 222 €
437 475€ - 3 488 360€
How is this estimate calculated?

This estimate is based on the analysis of 107 actual transactions of similar company sales (same NAF code) registered with BODACC between 2016 and 2025.

  • EBITDA Multiple: Preferred method for profitable SMEs. EBITDA reflects the ability to generate cash.
  • Revenue Multiple: Used for growing companies or those with low profitability. Reflects commercial potential.
  • Net Income Multiple: Relevant for mature companies with stable results.

This estimate is provided for information purposes only. A precise valuation requires in-depth analysis (assets, liabilities, prospects, market...).

Similar companies (Études de marché et sondages)

Compare YOUGOV FRANCE with other companies in the same sector:

Frequently asked questions about YOUGOV FRANCE

What is the revenue of YOUGOV FRANCE ?

The revenue of YOUGOV FRANCE in 2024 is 10.9 M€.

Is YOUGOV FRANCE profitable?

Yes, YOUGOV FRANCE generated a net profit of 488 k€ in 2024.

Where is the headquarters of YOUGOV FRANCE ?

The headquarters of YOUGOV FRANCE is located in PARIS (75002), in the department Paris.

Where to find the tax return of YOUGOV FRANCE ?

The tax return of YOUGOV FRANCE is available on this page. Click on a year in the 'Data by year' section to view the account details (assets, liabilities, income statement). Data comes from INPI (National Institute of Industrial Property).

In which sector does YOUGOV FRANCE operate?

YOUGOV FRANCE operates in the sector Études de marché et sondages (NAF code 73.20Z). See the 'Sector positioning' section above to compare the company with its competitors.