VISION DE MARQUES : revenue, balance sheet and financial ratios
VISION DE MARQUES is a French company
founded 24 years ago,
specialized in the sector Régie publicitaire de médias.
Based in CLICHY (92110),
this company of category PME
shows in 2023 a revenue of 2.0 M€.
Find below the complete financial statements, solvency ratios, working capital requirements and sector comparison.
Financial history - VISION DE MARQUES (SIREN 439614637)
Indicator
2023
2022
2021
2020
2019
2018
2017
2016
Revenue
2 021 297 €
2 568 983 €
2 402 044 €
2 160 188 €
2 986 476 €
2 629 534 €
2 870 085 €
2 630 789 €
Net income
18 286 €
89 989 €
80 125 €
32 667 €
67 556 €
131 178 €
176 511 €
186 155 €
EBITDA
8 622 €
129 321 €
88 817 €
70 928 €
172 585 €
116 518 €
263 223 €
226 144 €
Net margin
0.9%
3.5%
3.3%
1.5%
2.3%
5.0%
6.2%
7.1%
Revenue and income statement
In 2023, VISION DE MARQUES achieves revenue of 2.0 M€. Activity remains stable over the period (CAGR: -3.7%). Significant drop of -21% vs 2022. After deducting consumption (0 €), gross margin stands at 2.0 M€, i.e. a rate of 100%. This ratio measures the ability to generate value from commercial activity. EBITDA (= Gross margin - Personnel expenses - Taxes) reaches 9 k€, representing 0.4% of revenue. Warning negative scissor effect: despite revenue change (-21%), EBITDA varies by -93%, reducing margin by 4.6 pts. This reflects costs rising faster than revenue. The operating margin remains fragile, requiring cost vigilance. Ultimately, net income (= EBIT +/- financial result +/- exceptional - corporate tax) amounts to 18 k€, i.e. 0.9% of revenue. This profit can be retained or distributed to shareholders.
Revenue (2023)
?
Revenue
Definition
Total amount of sales of goods and services made by the company.
Formula
Sales of goods + Sold production
2 021 297 €
Gross margin (2023)
?
Gross margin
Definition
Difference between revenue and cost of goods sold.
Formula
Revenue - Cost of goods consumed
2 021 297 €
EBITDA (2023)
?
Gross Operating Surplus (EBITDA)
Definition
Resources generated by current operations, before depreciation and financial expenses.
Formula
Value added - Personnel expenses - Taxes
Interpretation
Positive = profitable activity
8 622 €
EBIT (2023)
?
EBIT (Operating Income)
Definition
Operating income, including depreciation and provisions.
Formula
EBITDA - Depreciation and provisions + Reversals
24 660 €
Net income (2023)
?
Net income
Definition
Profit or loss after all expenses, including taxes and exceptional items.
Formula
Current income + Exceptional income - Income tax
18 286 €
EBITDA margin (2023)
?
EBITDA margin
Definition
Measures the company's operating profitability.
Formula
(EBE / CA) x 100
Interpretation
> 10% : Good profitability 5-10% : Average < 5% : Low
0.4%
Loading income statement...
Income statement
Item
Amount
% Revenue
Change
The detailed income statement is not available for this company (simplified accounts or confidential data).
Chart evolution
Show :
Visualization created via numbers.finance Sources : INPI & BCE - Adjustments : Ministry of Economy
Assets
Loading data...
Item
Gross
Deprec.
Net
%
Change
Assets balance sheet data not available for this company
Liabilities
Loading data...
Item
Year
%
Change
Liabilities balance sheet data not available for this company
Solvency and debt ratios
The debt ratio (= Financial debt / Equity x 100) stands at 72%. Debt level is high: negotiating margin with banks is reduced. Financial autonomy (= Equity / Total assets x 100) reaches 17%. Low autonomy: the company heavily depends on external financing (banks, suppliers). Debt repayment capacity (= Financial debt / Cash flow) indicates it would take 9.2 years of cash flow to repay all financial debt. Beyond 7 years, banks generally consider credit risk as high. Cash flow represents 1.0% of revenue. Cash flow measures resources generated by operations, available for investment and debt repayment.
Debt ratio (2023)
?
Debt ratio
Definition
Measures the proportion of debt to equity.
Formula
(Financial debt / Equity) x 100
Interpretation
< 50% : Low 50-100% : Moderate > 100% : High
71.915%
Financial autonomy (2023)
?
Financial autonomy
Definition
Share of equity in the company's total financing.
Formula
(Equity / Total assets) x 100
Interpretation
> 30% : Good autonomy 20-30% : Average < 20% : Low
16.751%
Cash flow / Revenue (2023)
?
Cash flow / Revenue
Definition
Self-financing capacity relative to revenue.
Formula
(CAF / CA) x 100
Interpretation
The higher the ratio, the more cash the company generates
1.01%
Repayment capacity (2023)
?
Repayment capacity
Definition
Number of years needed to repay debts with cash flow.
Formula
Financial debt / Cash flow
Interpretation
< 3 years : Excellent 3-5 years : Fair > 5 years : Warning
9.173
Asset age ratio (2023)
?
Asset age ratio
Definition
Measures the degree of wear of tangible assets.
Formula
Accumulated depreciation / Gross fixed assets x 100
Visualization created via numbers.finance Sources : INPI & BCE - Adjustments : Ministry of Economy
Indicator
2016
2017
2018
2019
2020
2021
2022
2023
Debt ratio
141.077
29.514
92.005
52.271
121.221
184.484
111.993
71.915
Financial autonomy
9.108
22.542
22.65
20.508
21.719
12.689
16.767
16.751
Repayment capacity
0.876
0.479
6.459
15.491
10.362
4.79
3.078
9.173
Cash flow / Revenue
7.076%
6.274%
1.86%
0.423%
2.204%
3.626%
3.982%
1.01%
Sector positioning
Debt ratio
71.922023
2021
2022
2023
Q1: 0.0
Med: 9.26
Q3: 65.0
Watch
In 2023, the debt ratio of VISION DE MARQUES (71.92) ranks in the top 25% of the sector. This ratio measures the weight of debt relative to equity. A high ratio may indicate excessive dependence on external financing.
Financial autonomy
16.75%2023
2021
2022
2023
Q1: 5.06%
Med: 24.05%
Q3: 45.5%
Average+5 pts over 3 years
In 2023, the financial autonomy of VISION DE MARQUES (16.8%) ranks below the median of the sector. This ratio represents the share of equity in total financing. An improvement would strengthen the competitive position.
Repayment capacity
9.17 years2023
2021
2022
2023
Q1: 0.0 years
Med: 0.0 years
Q3: 1.14 years
Watch
In 2023, the repayment capacity of VISION DE MARQUES (9.17) ranks in the top 25% of the sector. This ratio indicates the number of years needed to repay debt with cash flow. A long duration may signal heavy debt relative to repayment capacity.
Liquidity ratios
The liquidity ratio (= Current assets / Current liabilities) stands at 145.45. Concretely, the company has €2 of liquid assets for every €1 of short-term debt: no cash risk within 12 months. The interest coverage ratio (= EBIT / Interest expenses) is 26.1x. Operating income very largely covers interest expenses: high safety margin.
Liquidity ratio (2023)
?
Liquidity ratio
Definition
Ability to meet short-term debts with current assets.
Formula
Current assets / Current liabilities
Interpretation
> 1.5 : Very good 1-1.5 : Fair < 1 : Liquidity risk
145.454
Interest coverage (2023)
?
Interest coverage
Definition
Ability to cover interest charges with operating income.
Formula
EBIT / Interest expenses
Interpretation
> 3 : Comfortable 1.5-3 : Acceptable < 1.5 : Risk
26.119
Liquidity indicators evolution VISION DE MARQUES
Visualisation créée via abddaf.fr Sources : INPI & BCE - Retraitements : Ministère de l'économie
Indicator
2016
2017
2018
2019
2020
2021
2022
2023
Liquidity ratio
123.213
136.425
165.489
138.106
190.098
162.918
151.513
145.454
Interest coverage
8.897
8.386
20.706
9.859
7.44
3.96
10.687
26.119
Sector positioning
Liquidity ratio
145.452023
2021
2022
2023
Q1: 113.94
Med: 162.4
Q3: 315.96
Average
In 2023, the liquidity ratio of VISION DE MARQUES (145.45) ranks below the median of the sector. This ratio measures the ability to cover short-term debt with current assets. An improvement would strengthen the competitive position.
Interest coverage
26.12x2023
2021
2022
2023
Q1: 0.0x
Med: 0.0x
Q3: 3.24x
Excellent
In 2023, the interest coverage of VISION DE MARQUES (26.1x) ranks in the top 25% of the sector. This ratio indicates how many times operating income covers interest expenses. High coverage means financial charges weigh little on profitability.
Working capital requirement (WCR) and payment terms
Working capital requirement (WCR) measures the cash timing gap between customer collections and supplier/inventory payments. Average customer payment term: 114 days (formula: Customer receivables / Revenue incl. VAT x 360). Supplier term: 138 days. Favorable situation: supplier credit is longer than customer credit by 24 days. Overall, WCR represents 133 days of revenue, i.e. 747 k€ to permanently finance. Over 2016-2023, WCR increased by +29%, requiring additional financing.
Operating WCR (2023)
?
Operating WCR
Definition
Financing requirement generated by the operating cycle (inventory + receivables - trade payables).
Formula
Inventory + Customer receivables - Trade payables
Interpretation
Negative = cash released Positive = financing needed
746 667 €
Customer credit (2023)
?
Customer credit (days)
Definition
Average payment term granted to customers.
Formula
(Customer receivables / Revenue incl. VAT) x 360
Interpretation
< 45j : Good 45-60j : Average > 60j : Long
114 j
Supplier credit (2023)
?
Supplier credit (days)
Definition
Average payment term obtained from suppliers.
Formula
(Trade payables / Purchases incl. VAT) x 360
Interpretation
The longer the term, the better for cash flow
138 j
Inventory turnover (2023)
?
Inventory turnover (days)
Definition
Average storage duration for goods or materials.
Formula
(Inventory / Cost of goods) x 360
Interpretation
The lower the ratio, the faster the turnover
0 j
WCR in days of revenue (2023)
?
WCR in days of revenue
Definition
Expresses working capital requirement in days of revenue.
Formula
(Operating WCR / Revenue) x 360
Interpretation
The fewer days, the better the working capital management
133 j
WCR and payment terms evolution VISION DE MARQUES
Visualization created via numbers.finance Sources : INPI & BCE - Adjustments : Ministry of Economy
Indicator
2016
2017
2018
2019
2020
2021
2022
2023
Operating WCR
580 773 €
453 674 €
668 533 €
749 695 €
586 837 €
647 495 €
572 678 €
746 667 €
Inventory turnover (days)
0
0
0
2
0
0
0
0
Customer payment term (days)
95
67
79
80
81
102
71
114
Supplier payment term (days)
110
102
112
135
128
123
116
138
Positioning of VISION DE MARQUES in its sector
Comparison with sector Régie publicitaire de médias
Valuation estimate
Indicative estimate only : the number of comparable transactions in this sector is limited (28 transactions).
This range of 75 307€ to 352 961€ is provided for information purposes only and requires in-depth analysis to be confirmed.
Estimated enterprise value2023
Indicative
75k€182k€352k€
182 280 €Range: 75 307€ - 352 961€
NAF 5 all-time
How is this estimate calculated?
This estimate is based on the analysis of 28 actual transactions of similar company sales (same NAF code) registered with BODACC between 2016 and 2025.
EBITDA Multiple: Preferred method for profitable SMEs. EBITDA reflects the ability to generate cash.
Revenue Multiple: Used for growing companies or those with low profitability. Reflects commercial potential.
Net Income Multiple: Relevant for mature companies with stable results.
This estimate is provided for information purposes only. A precise valuation requires in-depth analysis (assets, liabilities, prospects, market...).
Similar companies (Régie publicitaire de médias)
Compare VISION DE MARQUES with other companies in the same sector:
Frequently asked questions about VISION DE MARQUES
What is the revenue of VISION DE MARQUES ?
The revenue of VISION DE MARQUES in 2023 is 2.0 M€.
Is VISION DE MARQUES profitable?
Yes, VISION DE MARQUES generated a net profit of 18 k€ in 2023.
Where is the headquarters of VISION DE MARQUES ?
The headquarters of VISION DE MARQUES is located in CLICHY (92110), in the department Hauts-de-Seine.
Where to find the tax return of VISION DE MARQUES ?
The tax return of VISION DE MARQUES is available on this page. Click on a year in the 'Data by year' section to view the account details (assets, liabilities, income statement). Data comes from INPI (National Institute of Industrial Property).
In which sector does VISION DE MARQUES operate?
VISION DE MARQUES operates in the sector Régie publicitaire de médias (NAF code 73.12Z). See the 'Sector positioning' section above to compare the company with its competitors.
Item evolution
Rotate your phone to landscape mode to view the chart