SIREN : 437816978
VELVET EXPERIENCE is a French company founded 25 years ago, specialized in the sector Activités des agences de publicité. Based in PARIS (75016), this company of category PME shows in 2019 a revenue of 269 k€. Find below the complete financial statements, solvency ratios, working capital requirements and sector comparison.
Data updated on 2026-05-02
Sources : INPI & INSEE SIRENE - Processing : Ministry of Economy
| Indicator | 2019 | 2017 | 2016 |
|---|---|---|---|
| Revenue | 269 276 € | 328 543 € | N/C |
| Net income | 256 € | 62 005 € | -1 168 € |
| EBITDA | -9 982 € | 68 030 € | N/C |
| Net margin | 0.1% | 18.9% | N/C |
In 2019, VELVET EXPERIENCE achieves revenue of 269 k€. Revenue is declining over the period 2017-2019 (CAGR: -9.5%). Significant drop of -18% vs 2017. After deducting consumption (0 €), gross margin stands at 269 k€, i.e. a rate of 100%. This ratio measures the ability to generate value from commercial activity. EBITDA (= Gross margin - Personnel expenses - Taxes) reaches -10 k€, representing -3.7% of revenue. Warning negative scissor effect: despite revenue change (-18%), EBITDA varies by -115%, reducing margin by 24.4 pts. This reflects costs rising faster than revenue. Negative EBITDA means operations do not cover current expenses: concerning situation. Ultimately, net income (= EBIT +/- financial result +/- exceptional - corporate tax) amounts to 256 €, i.e. 0.1% of revenue. This profit can be retained or distributed to shareholders.
269 276 €
269 276 €
-9 982 €
-84 €
256 €
-3.7%
The debt ratio (= Financial debt / Equity x 100) stands at 2%. This very low level reflects a solid financial structure, offering significant room for future investments or acquisitions. Financial autonomy (= Equity / Total assets x 100) reaches 84%. This high autonomy means the company finances most of its assets through equity, a sign of strength. Debt repayment capacity (= Financial debt / Cash flow) indicates it would take 0.8 years of cash flow to repay all financial debt. This short period demonstrates excellent debt sustainability. Cash flow represents 2.1% of revenue. Cash flow measures resources generated by operations, available for investment and debt repayment.
1.745%
84.308%
2.109%
0.818
10.8%
In 2019, the debt ratio of VELVET EXPERIENCE (1.75) ranks below the median of the sector. This ratio measures the weight of debt relative to equity. This controlled position reflects prudent management.
In 2019, the financial autonomy of VELVET EXPERIENCE (84.3%) ranks in the top 25% of the sector. This ratio represents the share of equity in total financing. High autonomy reflects financial independence and ability to absorb shocks.
In 2019, the repayment capacity of VELVET EXPERIENCE (0.82) ranks above the median of the sector. This ratio indicates the number of years needed to repay debt with cash flow. A reduction effort could improve financial strength.
The liquidity ratio (= Current assets / Current liabilities) stands at 609.02. Concretely, the company has €2 of liquid assets for every €1 of short-term debt: no cash risk within 12 months.
609.017
0.0
In 2019, the liquidity ratio of VELVET EXPERIENCE (609.02) ranks in the top 25% of the sector. This ratio measures the ability to cover short-term debt with current assets. A ratio above 1 ensures comfortable coverage of short-term maturities.
In 2019, the interest coverage of VELVET EXPERIENCE (0.0x) ranks below the median of the sector. This ratio indicates how many times operating income covers interest expenses. An improvement would strengthen the competitive position.
Working capital requirement (WCR) measures the cash timing gap between customer collections and supplier/inventory payments. Average customer payment term: 69 days (formula: Customer receivables / Revenue incl. VAT x 360). Supplier term: 20 days. The gap of 49 days means the company finances its customers for over a month before being paid relative to supplier payments. This weighs on cash flow. Overall, WCR represents 50 days of revenue, i.e. 38 k€ to permanently finance.
37 712 €
69 j
20 j
0 j
50 j
Based on 68 transactions of similar company sales
(all years),
the value of VELVET EXPERIENCE is estimated at
36 563 €
(range 15 173€ - 62 852€).
The price/revenue ratio is 0.22x
(conservative valuation).
This multiples method compares the actual sale price of similar companies to their financial indicators (Revenue, EBITDA, Net Income). It provides a market-based indicative estimate.
Medium reliability: estimate to be confirmed with in-depth analysis.
Ajustez les pondérations selon votre analyse
This estimate is based on the analysis of 68 actual transactions of similar company sales (same NAF code) registered with BODACC between 2016 and 2025.
This estimate is provided for information purposes only. A precise valuation requires in-depth analysis (assets, liabilities, prospects, market...).
Compare VELVET EXPERIENCE with other companies in the same sector:
Voir toutes les statistiques du secteur Activités des agences de publicité
The revenue of VELVET EXPERIENCE in 2019 is 269 k€.
Yes, VELVET EXPERIENCE generated a net profit of 256€ in 2019.
The headquarters of VELVET EXPERIENCE is located in PARIS (75016), in the department Paris.
The tax return of VELVET EXPERIENCE is available on this page. Click on a year in the 'Data by year' section to view the account details (assets, liabilities, income statement). Data comes from INPI (National Institute of Industrial Property).
VELVET EXPERIENCE operates in the sector Activités des agences de publicité (NAF code 73.11Z). See the 'Sector positioning' section above to compare the company with its competitors.