SIREN : 480465905
TON DIRECT COMMUNICATION is a French company founded 21 years ago, specialized in the sector Promotion immobilière de bureaux. Based in RENNES (35000), this company of category PME shows in 2023 a revenue of 3.1 M€. Find below the complete financial statements, solvency ratios, working capital requirements and sector comparison.
Data updated on 2026-05-02
Sources : INPI & INSEE SIRENE - Processing : Ministry of Economy
| Indicator | 2023 | 2022 | 2020 | 2019 | 2017 | 2016 |
|---|---|---|---|---|---|---|
| Revenue | 3 101 648 € | 2 872 859 € | 1 805 743 € | 2 770 734 € | 2 822 395 € | 2 844 964 € |
| Net income | 2 565 € | 34 741 € | -3 439 € | 92 503 € | 18 698 € | -44 426 € |
| EBITDA | 67 610 € | 44 951 € | 21 043 € | 143 961 € | 47 310 € | -17 945 € |
| Net margin | 0.1% | 1.2% | -0.2% | 3.3% | 0.7% | -1.6% |
In 2023, TON DIRECT COMMUNICATION achieves revenue of 3.1 M€. Revenue is growing positively over 6 years (CAGR: +1.2%). Vs 2022: +8%. After deducting consumption (-2 k€), gross margin stands at 3.1 M€, i.e. a rate of 100%. This ratio measures the ability to generate value from commercial activity. EBITDA (= Gross margin - Personnel expenses - Taxes) reaches 68 k€, representing 2.2% of revenue. The operating margin remains fragile, requiring cost vigilance. Ultimately, net income (= EBIT +/- financial result +/- exceptional - corporate tax) amounts to 3 k€, i.e. 0.1% of revenue. This profit can be retained or distributed to shareholders.
3 101 648 €
3 103 689 €
67 610 €
12 265 €
2 565 €
2.2%
The debt ratio (= Financial debt / Equity x 100) stands at 235%. Critical situation: debt significantly exceeds equity, severely limiting borrowing capacity and exposing the company to default risk. Financial autonomy (= Equity / Total assets x 100) reaches 7%. Low autonomy: the company heavily depends on external financing (banks, suppliers). Debt repayment capacity (= Financial debt / Cash flow) indicates it would take 5.0 years of cash flow to repay all financial debt. This ratio remains within usual banking standards. Cash flow represents 1.9% of revenue. Cash flow measures resources generated by operations, available for investment and debt repayment.
234.774%
6.651%
1.872%
4.982
21.6%
In 2023, the debt ratio of TON DIRECT COMMUNICATION (234.77) ranks in the top 25% of the sector. This ratio measures the weight of debt relative to equity. A high ratio may indicate excessive dependence on external financing.
In 2023, the financial autonomy of TON DIRECT COMMUNICATION (6.7%) ranks below the median of the sector. This ratio represents the share of equity in total financing. An improvement would strengthen the competitive position.
In 2023, the repayment capacity of TON DIRECT COMMUNICATION (4.98) ranks in the top 25% of the sector. This ratio indicates the number of years needed to repay debt with cash flow. A long duration may signal heavy debt relative to repayment capacity.
The liquidity ratio (= Current assets / Current liabilities) stands at 123.65. Concretely, the company has €2 of liquid assets for every €1 of short-term debt: no cash risk within 12 months. The interest coverage ratio (= EBIT / Interest expenses) is 10.1x. Operating income very largely covers interest expenses: high safety margin.
123.654
10.118
In 2023, the liquidity ratio of TON DIRECT COMMUNICATION (123.65) ranks in the bottom 25% of the sector. This ratio measures the ability to cover short-term debt with current assets. A ratio below 1 may signal potential cash flow tensions.
In 2023, the interest coverage of TON DIRECT COMMUNICATION (10.1x) ranks in the top 25% of the sector. This ratio indicates how many times operating income covers interest expenses. High coverage means financial charges weigh little on profitability.
Working capital requirement (WCR) measures the cash timing gap between customer collections and supplier/inventory payments. Average customer payment term: 85 days (formula: Customer receivables / Revenue incl. VAT x 360). Supplier term: 94 days. Favorable situation: supplier credit is longer than customer credit by 9 days. Inventory turnover is 11 days (= Average inventory / Cost of goods x 360). Fast turnover, sign of good inventory management. Overall, WCR represents 143 days of revenue, i.e. 1.2 M€ to permanently finance. Over 2016-2023, WCR increased by +151%, requiring additional financing.
1 231 882 €
85 j
94 j
11 j
143 j
Based on 80 transactions of similar company sales
(all years),
the value of TON DIRECT COMMUNICATION is estimated at
295 439 €
(range 107 987€ - 746 709€).
With an EBITDA of 67 610€, the sector multiple of 1.0x is applied.
The price/revenue ratio is 0.28x
(conservative valuation).
This multiples method compares the actual sale price of similar companies to their financial indicators (Revenue, EBITDA, Net Income). It provides a market-based indicative estimate.
Medium reliability: estimate to be confirmed with in-depth analysis.
Ajustez les pondérations selon votre analyse
This estimate is based on the analysis of 80 actual transactions of similar company sales (same NAF code) registered with BODACC between 2016 and 2025.
This estimate is provided for information purposes only. A precise valuation requires in-depth analysis (assets, liabilities, prospects, market...).
Compare TON DIRECT COMMUNICATION with other companies in the same sector:
Voir toutes les statistiques du secteur Promotion immobilière de bureaux
The revenue of TON DIRECT COMMUNICATION in 2023 is 3.1 M€.
Yes, TON DIRECT COMMUNICATION generated a net profit of 3 k€ in 2023.
The headquarters of TON DIRECT COMMUNICATION is located in RENNES (35000), in the department Ille-et-Vilaine.
The tax return of TON DIRECT COMMUNICATION is available on this page. Click on a year in the 'Data by year' section to view the account details (assets, liabilities, income statement). Data comes from INPI (National Institute of Industrial Property).
TON DIRECT COMMUNICATION operates in the sector Promotion immobilière de bureaux (NAF code 41.10B). See the 'Sector positioning' section above to compare the company with its competitors.