STORIES DESIGNED FOR CONSUMERS : revenue, balance sheet and financial ratios

STORIES DESIGNED FOR CONSUMERS is a French company founded 23 years ago, specialized in the sector Activités spécialisées de design. Based in PARIS (75002), this company of category PME shows in 2019 a revenue of 1.3 M€. Find below the complete financial statements, solvency ratios, working capital requirements and sector comparison.

Data updated on 2026-05-09

Sources : INPI & INSEE SIRENE - Processing : Ministry of Economy

Financial history - STORIES DESIGNED FOR CONSUMERS (SIREN 445008048)
Indicator 2024 2022 2021 2020 2019 2018 2017
Revenue N/C N/C N/C N/C 1 336 851 € 1 321 831 € 920 617 €
Net income 21 750 € 184 381 € 129 336 € -446 487 € 5 664 € 48 068 € 4 886 €
EBITDA N/C N/C N/C N/C 30 536 € 55 009 € -5 585 €
Net margin N/C N/C N/C N/C 0.4% 3.6% 0.5%

Revenue and income statement

In 2024, STORIES DESIGNED FOR CONSUMERS generates positive net income of 22 k€. Net income represents the final profit after all expenses (operating, financial, exceptional) and corporate tax. Change over 2017-2024: 5 k€ -> 22 k€.

Net income (2024) ?
Net income
Definition
Profit or loss after all expenses, including taxes and exceptional items.
Formula
Current income + Exceptional income - Income tax

21 750 €

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Assets

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Liabilities

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Solvency and debt ratios

The debt ratio (= Financial debt / Equity x 100) stands at 136%. Debt level is high: negotiating margin with banks is reduced. Financial autonomy (= Equity / Total assets x 100) reaches 28%. The balance between equity and debt is satisfactory.

Debt ratio (2024) ?
Debt ratio
Definition
Measures the proportion of debt to equity.
Formula
(Financial debt / Equity) x 100
Interpretation
< 50% : Low
50-100% : Moderate
> 100% : High

136.108%

Financial autonomy (2024) ?
Financial autonomy
Definition
Share of equity in the company's total financing.
Formula
(Equity / Total assets) x 100
Interpretation
> 30% : Good autonomy
20-30% : Average
< 20% : Low

27.993%

Asset age ratio (2024) ?
Asset age ratio
Definition
Measures the degree of wear of tangible assets.
Formula
Accumulated depreciation / Gross fixed assets x 100
Interpretation
< 50% : Recent assets
50-70% : Normal wear
> 70% : Aging assets

48.8%

Solvency indicators evolution
STORIES DESIGNED FOR CONSUMERS

Sector positioning

Debt ratio
136.11 2024
2021
2022
2024
Q1: 0.0
Med: 5.27
Q3: 37.18
Watch +50 pts over 3 years

In 2024, the debt ratio of STORIES DESIGNED FOR CONS... (136.11) ranks in the top 25% of the sector. This ratio measures the weight of debt relative to equity. A high ratio may indicate excessive dependence on external financing.

Financial autonomy
27.99% 2024
2021
2022
2024
Q1: 1.51%
Med: 26.47%
Q3: 58.51%
Good +26 pts over 3 years

In 2024, the financial autonomy of STORIES DESIGNED FOR CONS... (28.0%) ranks above the median of the sector. This ratio represents the share of equity in total financing. This comfortable position offers an appreciable safety margin.

Liquidity ratios

The liquidity ratio (= Current assets / Current liabilities) stands at 252.51. Concretely, the company has €2 of liquid assets for every €1 of short-term debt: no cash risk within 12 months.

Liquidity ratio (2024) ?
Liquidity ratio
Definition
Ability to meet short-term debts with current assets.
Formula
Current assets / Current liabilities
Interpretation
> 1.5 : Very good
1-1.5 : Fair
< 1 : Liquidity risk

252.511

Liquidity indicators evolution
STORIES DESIGNED FOR CONSUMERS

Sector positioning

Liquidity ratio
252.51 2024
2021
2022
2024
Q1: 129.77
Med: 244.61
Q3: 473.06
Good +17 pts over 3 years

In 2024, the liquidity ratio of STORIES DESIGNED FOR CONS... (252.51) ranks above the median of the sector. This ratio measures the ability to cover short-term debt with current assets. This comfortable position offers an appreciable safety margin.

Working capital requirement (WCR) and payment terms

Working capital requirement (WCR) measures the cash timing gap between customer collections and supplier/inventory payments.

Operating WCR (2024) ?
Operating WCR
Definition
Financing requirement generated by the operating cycle (inventory + receivables - trade payables).
Formula
Inventory + Customer receivables - Trade payables
Interpretation
Negative = cash released
Positive = financing needed

0 €

Customer credit (2024) ?
Customer credit (days)
Definition
Average payment term granted to customers.
Formula
(Customer receivables / Revenue incl. VAT) x 360
Interpretation
< 45j : Good
45-60j : Average
> 60j : Long

0 j

Supplier credit (2024) ?
Supplier credit (days)
Definition
Average payment term obtained from suppliers.
Formula
(Trade payables / Purchases incl. VAT) x 360
Interpretation
The longer the term, the better for cash flow

0 j

Inventory turnover (2024) ?
Inventory turnover (days)
Definition
Average storage duration for goods or materials.
Formula
(Inventory / Cost of goods) x 360
Interpretation
The lower the ratio, the faster the turnover

0 j

WCR and payment terms evolution
STORIES DESIGNED FOR CONSUMERS

Positioning of STORIES DESIGNED FOR CONSUMERS in its sector

Comparison with sector Activités spécialisées de design

Valuation estimate

Indicative estimate only : the number of comparable transactions in this sector is limited (47 transactions). This range of 42 717€ to 226 937€ is provided for information purposes only and requires in-depth analysis to be confirmed.

Estimated enterprise value 2024
Indicative
42k€ 95k€ 226k€
95 675 € Range: 42 717€ - 226 937€
NAF 5 all-time
How is this estimate calculated?

This estimate is based on the analysis of 47 actual transactions of similar company sales (same NAF code) registered with BODACC between 2016 and 2025.

  • EBITDA Multiple: Preferred method for profitable SMEs. EBITDA reflects the ability to generate cash.
  • Revenue Multiple: Used for growing companies or those with low profitability. Reflects commercial potential.
  • Net Income Multiple: Relevant for mature companies with stable results.

This estimate is provided for information purposes only. A precise valuation requires in-depth analysis (assets, liabilities, prospects, market...).

Similar companies (Activités spécialisées de design)

Compare STORIES DESIGNED FOR CONSUMERS with other companies in the same sector:

Voir toutes les statistiques du secteur Activités spécialisées de design

Frequently asked questions about STORIES DESIGNED FOR CONSUMERS

What is the revenue of STORIES DESIGNED FOR CONSUMERS ?

The revenue of STORIES DESIGNED FOR CONSUMERS in 2019 is 1.3 M€.

Is STORIES DESIGNED FOR CONSUMERS profitable?

Yes, STORIES DESIGNED FOR CONSUMERS generated a net profit of 22 k€ in 2024.

Where is the headquarters of STORIES DESIGNED FOR CONSUMERS ?

The headquarters of STORIES DESIGNED FOR CONSUMERS is located in PARIS (75002), in the department Paris.

Where to find the tax return of STORIES DESIGNED FOR CONSUMERS ?

The tax return of STORIES DESIGNED FOR CONSUMERS is available on this page. Click on a year in the 'Data by year' section to view the account details (assets, liabilities, income statement). Data comes from INPI (National Institute of Industrial Property).

In which sector does STORIES DESIGNED FOR CONSUMERS operate?

STORIES DESIGNED FOR CONSUMERS operates in the sector Activités spécialisées de design (NAF code 74.10Z). See the 'Sector positioning' section above to compare the company with its competitors.