SOLOCAL MARKETING SERVICES : revenue, balance sheet and financial ratios

SOLOCAL MARKETING SERVICES is a French company founded 27 years ago, specialized in the sector Traitement de données, hébergement et activités connexes. Based in BOULOGNE-BILLANCOURT (92100), this company of category ETI shows in 2024 a revenue of 73.7 M€. Find below the complete financial statements, solvency ratios, working capital requirements and sector comparison.

Data updated on 2026-05-09

Sources : INPI & INSEE SIRENE - Processing : Ministry of Economy

Financial history - SOLOCAL MARKETING SERVICES (SIREN 422041426)
Indicator 2024 2023 2022 2021 2020 2019 2018 2017 2016 2015
Revenue 73 669 247 € 76 328 924 € 79 434 000 € 76 143 000 € 78 192 000 € 72 817 471 € 55 073 925 € 53 835 045 € 31 905 128 € 22 578 670 €
Net income 15 972 085 € 16 359 099 € 19 317 000 € 21 717 000 € 14 135 000 € 15 361 160 € 8 286 758 € 4 530 349 € 338 969 € -2 608 482 €
EBITDA 30 416 338 € 27 724 117 € 32 811 000 € 31 418 000 € 34 863 000 € 28 848 348 € 16 518 404 € 18 703 372 € 4 207 418 € 1 339 153 €
Net margin 21.7% 21.4% 24.3% 28.5% 18.1% 21.1% 15.0% 8.4% 1.1% -11.6%

Revenue and income statement

In 2024, SOLOCAL MARKETING SERVICES achieves revenue of 73.7 M€. Over the period 2015-2024, the company shows strong growth with a CAGR (compound annual growth rate) of +14.0%. Slight decline of -3% vs 2023. After deducting consumption (0 €), gross margin stands at 73.7 M€, i.e. a rate of 100%. This ratio measures the ability to generate value from commercial activity. EBITDA (= Gross margin - Personnel expenses - Taxes) reaches 30.4 M€, representing 41.3% of revenue. Positive scissor effect: EBITDA margin improves by +5.0 pts, sign of improved operational efficiency. This high EBITDA margin provides strong self-financing capacity and resilience to uncertainties. Ultimately, net income (= EBIT +/- financial result +/- exceptional - corporate tax) amounts to 16.0 M€, i.e. 21.7% of revenue. This profit can be retained or distributed to shareholders.

Revenue (2024) ?
Revenue
Definition
Total amount of sales of goods and services made by the company.
Formula
Sales of goods + Sold production

73 669 247 €

Gross margin (2024) ?
Gross margin
Definition
Difference between revenue and cost of goods sold.
Formula
Revenue - Cost of goods consumed

73 669 247 €

EBITDA (2024) ?
Gross Operating Surplus (EBITDA)
Definition
Resources generated by current operations, before depreciation and financial expenses.
Formula
Value added - Personnel expenses - Taxes
Interpretation
Positive = profitable activity

30 416 338 €

EBIT (2024) ?
EBIT (Operating Income)
Definition
Operating income, including depreciation and provisions.
Formula
EBITDA - Depreciation and provisions + Reversals

20 847 847 €

Net income (2024) ?
Net income
Definition
Profit or loss after all expenses, including taxes and exceptional items.
Formula
Current income + Exceptional income - Income tax

15 972 085 €

EBITDA margin (2024) ?
EBITDA margin
Definition
Measures the company's operating profitability.
Formula
(EBE / CA) x 100
Interpretation
> 10% : Good profitability
5-10% : Average
< 5% : Low

41.3%

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Assets

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Liabilities

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Solvency and debt ratios

The debt ratio (= Financial debt / Equity x 100) stands at 2%. This very low level reflects a solid financial structure, offering significant room for future investments or acquisitions. Financial autonomy (= Equity / Total assets x 100) reaches 35%. The balance between equity and debt is satisfactory. Debt repayment capacity (= Financial debt / Cash flow) indicates it would take 0.0 years of cash flow to repay all financial debt. This short period demonstrates excellent debt sustainability. Cash flow represents 30.9% of revenue. Cash flow measures resources generated by operations, available for investment and debt repayment. This high level provides strong self-financing capacity.

Debt ratio (2024) ?
Debt ratio
Definition
Measures the proportion of debt to equity.
Formula
(Financial debt / Equity) x 100
Interpretation
< 50% : Low
50-100% : Moderate
> 100% : High

1.753%

Financial autonomy (2024) ?
Financial autonomy
Definition
Share of equity in the company's total financing.
Formula
(Equity / Total assets) x 100
Interpretation
> 30% : Good autonomy
20-30% : Average
< 20% : Low

34.631%

Cash flow / Revenue (2024) ?
Cash flow / Revenue
Definition
Self-financing capacity relative to revenue.
Formula
(CAF / CA) x 100
Interpretation
The higher the ratio, the more cash the company generates

30.904%

Repayment capacity (2024) ?
Repayment capacity
Definition
Number of years needed to repay debts with cash flow.
Formula
Financial debt / Cash flow
Interpretation
< 3 years : Excellent
3-5 years : Fair
> 5 years : Warning

0.02

Asset age ratio (2024) ?
Asset age ratio
Definition
Measures the degree of wear of tangible assets.
Formula
Accumulated depreciation / Gross fixed assets x 100
Interpretation
< 50% : Recent assets
50-70% : Normal wear
> 70% : Aging assets

38.3%

Solvency indicators evolution
SOLOCAL MARKETING SERVICES

Sector positioning

Debt ratio
1.75 2024
2022
2023
2024
Q1: 0.0
Med: 3.56
Q3: 36.34
Good +12 pts over 3 years

In 2024, the debt ratio of SOLOCAL MARKETING SERVICES (1.75) ranks below the median of the sector. This ratio measures the weight of debt relative to equity. This controlled position reflects prudent management.

Financial autonomy
34.63% 2024
2022
2023
2024
Q1: 7.14%
Med: 36.48%
Q3: 62.14%
Average -8 pts over 3 years

In 2024, the financial autonomy of SOLOCAL MARKETING SERVICES (34.6%) ranks below the median of the sector. This ratio represents the share of equity in total financing. An improvement would strengthen the competitive position.

Repayment capacity
0.02 years 2024
2022
2023
2024
Q1: 0.0 years
Med: 0.0 years
Q3: 1.09 years
Average +26 pts over 3 years

In 2024, the repayment capacity of SOLOCAL MARKETING SERVICES (0.02) ranks above the median of the sector. This ratio indicates the number of years needed to repay debt with cash flow. A reduction effort could improve financial strength.

Liquidity ratios

The liquidity ratio (= Current assets / Current liabilities) stands at 188.60. Concretely, the company has €2 of liquid assets for every €1 of short-term debt: no cash risk within 12 months. The interest coverage ratio (= EBIT / Interest expenses) is 0.2x. Danger: operating income does not cover interest charges, unsustainable situation.

Liquidity ratio (2024) ?
Liquidity ratio
Definition
Ability to meet short-term debts with current assets.
Formula
Current assets / Current liabilities
Interpretation
> 1.5 : Very good
1-1.5 : Fair
< 1 : Liquidity risk

188.598

Interest coverage (2024) ?
Interest coverage
Definition
Ability to cover interest charges with operating income.
Formula
EBIT / Interest expenses
Interpretation
> 3 : Comfortable
1.5-3 : Acceptable
< 1.5 : Risk

0.174

Liquidity indicators evolution
SOLOCAL MARKETING SERVICES

Sector positioning

Liquidity ratio
188.6 2024
2022
2023
2024
Q1: 118.44
Med: 204.24
Q3: 388.71
Average

In 2024, the liquidity ratio of SOLOCAL MARKETING SERVICES (188.60) ranks below the median of the sector. This ratio measures the ability to cover short-term debt with current assets. An improvement would strengthen the competitive position.

Interest coverage
0.17x 2024
2022
2023
2024
Q1: 0.0x
Med: 0.0x
Q3: 2.25x
Good

In 2024, the interest coverage of SOLOCAL MARKETING SERVICES (0.2x) ranks above the median of the sector. This ratio indicates how many times operating income covers interest expenses. This comfortable position offers an appreciable safety margin.

Working capital requirement (WCR) and payment terms

Working capital requirement (WCR) measures the cash timing gap between customer collections and supplier/inventory payments. Average customer payment term: 96 days (formula: Customer receivables / Revenue incl. VAT x 360). Supplier term: 270 days. Excellent situation: suppliers finance 174 days of the operating cycle (retail model). Overall, WCR represents 274 days of revenue, i.e. 56.0 M€ to permanently finance. Over 2015-2024, WCR increased by +2403%, requiring additional financing.

Operating WCR (2024) ?
Operating WCR
Definition
Financing requirement generated by the operating cycle (inventory + receivables - trade payables).
Formula
Inventory + Customer receivables - Trade payables
Interpretation
Negative = cash released
Positive = financing needed

55 993 785 €

Customer credit (2024) ?
Customer credit (days)
Definition
Average payment term granted to customers.
Formula
(Customer receivables / Revenue incl. VAT) x 360
Interpretation
< 45j : Good
45-60j : Average
> 60j : Long

96 j

Supplier credit (2024) ?
Supplier credit (days)
Definition
Average payment term obtained from suppliers.
Formula
(Trade payables / Purchases incl. VAT) x 360
Interpretation
The longer the term, the better for cash flow

270 j

Inventory turnover (2024) ?
Inventory turnover (days)
Definition
Average storage duration for goods or materials.
Formula
(Inventory / Cost of goods) x 360
Interpretation
The lower the ratio, the faster the turnover

0 j

WCR in days of revenue (2024) ?
WCR in days of revenue
Definition
Expresses working capital requirement in days of revenue.
Formula
(Operating WCR / Revenue) x 360
Interpretation
The fewer days, the better the working capital management

274 j

WCR and payment terms evolution
SOLOCAL MARKETING SERVICES

Positioning of SOLOCAL MARKETING SERVICES in its sector

Comparison with sector Traitement de données, hébergement et activités connexes

Valuation estimate

Indicative estimate only : the number of comparable transactions in this sector is limited (33 transactions). This range of 8 761 438€ to 33 860 674€ is provided for information purposes only and requires in-depth analysis to be confirmed.

Estimated enterprise value 2024
Indicative
8761k€ 15547k€ 33860k€
15 547 139 € Range: 8 761 438€ - 33 860 674€
NAF 5 all-time
How is this estimate calculated?

This estimate is based on the analysis of 33 actual transactions of similar company sales (same NAF code) registered with BODACC between 2016 and 2025.

  • EBITDA Multiple: Preferred method for profitable SMEs. EBITDA reflects the ability to generate cash.
  • Revenue Multiple: Used for growing companies or those with low profitability. Reflects commercial potential.
  • Net Income Multiple: Relevant for mature companies with stable results.

This estimate is provided for information purposes only. A precise valuation requires in-depth analysis (assets, liabilities, prospects, market...).

Similar companies (Traitement de données, hébergement et activités connexes)

Compare SOLOCAL MARKETING SERVICES with other companies in the same sector:

Voir toutes les statistiques du secteur Traitement de données, hébergement et activités connexes

Frequently asked questions about SOLOCAL MARKETING SERVICES

What is the revenue of SOLOCAL MARKETING SERVICES ?

The revenue of SOLOCAL MARKETING SERVICES in 2024 is 73.7 M€.

Is SOLOCAL MARKETING SERVICES profitable?

Yes, SOLOCAL MARKETING SERVICES generated a net profit of 16.0 M€ in 2024.

Where is the headquarters of SOLOCAL MARKETING SERVICES ?

The headquarters of SOLOCAL MARKETING SERVICES is located in BOULOGNE-BILLANCOURT (92100), in the department Hauts-de-Seine.

Where to find the tax return of SOLOCAL MARKETING SERVICES ?

The tax return of SOLOCAL MARKETING SERVICES is available on this page. Click on a year in the 'Data by year' section to view the account details (assets, liabilities, income statement). Data comes from INPI (National Institute of Industrial Property).

In which sector does SOLOCAL MARKETING SERVICES operate?

SOLOCAL MARKETING SERVICES operates in the sector Traitement de données, hébergement et activités connexes (NAF code 63.11Z). See the 'Sector positioning' section above to compare the company with its competitors.