SOCIETE DE PROMOTION ESTHETIQUE : revenue, balance sheet and financial ratios

SOCIETE DE PROMOTION ESTHETIQUE is a French company founded 51 years ago, specialized in the sector Autres commerces de détail spécialisés divers. Based in PARIS (75002), this company of category PME shows in 2024 a revenue of 96 k€. Find below the complete financial statements, solvency ratios, working capital requirements and sector comparison.

Data updated on 2026-05-09

Sources : INPI & INSEE SIRENE - Processing : Ministry of Economy

Financial history - SOCIETE DE PROMOTION ESTHETIQUE (SIREN 304438963)
Indicator 2024 2023 2022 2021 2020 2019
Revenue 96 053 € 173 004 € 659 039 € 118 367 € 78 196 € 176 673 €
Net income -10 804 € 55 000 € 428 793 € 12 463 € 7 596 € 38 065 €
EBITDA -27 973 € 65 751 € 567 879 € 13 860 € 7 651 € 34 561 €
Net margin -11.2% 31.8% 65.1% 10.5% 9.7% 21.5%

Revenue and income statement

In 2024, SOCIETE DE PROMOTION ESTHETIQUE achieves revenue of 96 k€. Revenue is declining over the period 2019-2024 (CAGR: -11.5%). Significant drop of -44% vs 2023. After deducting consumption (66 k€), gross margin stands at 30 k€, i.e. a rate of 31%. This ratio measures the ability to generate value from commercial activity. EBITDA (= Gross margin - Personnel expenses - Taxes) reaches -28 k€, representing -29.1% of revenue. Warning negative scissor effect: despite revenue change (-44%), EBITDA varies by -143%, reducing margin by 67.1 pts. This reflects costs rising faster than revenue. Negative EBITDA means operations do not cover current expenses: concerning situation. Net income is negative at -11 k€ (-11.2% of revenue), which will impact equity.

Revenue (2024) ?
Revenue
Definition
Total amount of sales of goods and services made by the company.
Formula
Sales of goods + Sold production

96 053 €

Gross margin (2024) ?
Gross margin
Definition
Difference between revenue and cost of goods sold.
Formula
Revenue - Cost of goods consumed

30 108 €

EBITDA (2024) ?
Gross Operating Surplus (EBITDA)
Definition
Resources generated by current operations, before depreciation and financial expenses.
Formula
Value added - Personnel expenses - Taxes
Interpretation
Positive = profitable activity

-27 973 €

EBIT (2024) ?
EBIT (Operating Income)
Definition
Operating income, including depreciation and provisions.
Formula
EBITDA - Depreciation and provisions + Reversals

-28 036 €

Net income (2024) ?
Net income
Definition
Profit or loss after all expenses, including taxes and exceptional items.
Formula
Current income + Exceptional income - Income tax

-10 804 €

EBITDA margin (2024) ?
EBITDA margin
Definition
Measures the company's operating profitability.
Formula
(EBE / CA) x 100
Interpretation
> 10% : Good profitability
5-10% : Average
< 5% : Low

-29.1%

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Chart evolution

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Assets

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Liabilities

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Solvency and debt ratios

The debt ratio (= Financial debt / Equity x 100) stands at 26%. This very low level reflects a solid financial structure, offering significant room for future investments or acquisitions. Financial autonomy (= Equity / Total assets x 100) reaches 71%. This high autonomy means the company finances most of its assets through equity, a sign of strength.

Debt ratio (2024) ?
Debt ratio
Definition
Measures the proportion of debt to equity.
Formula
(Financial debt / Equity) x 100
Interpretation
< 50% : Low
50-100% : Moderate
> 100% : High

25.768%

Financial autonomy (2024) ?
Financial autonomy
Definition
Share of equity in the company's total financing.
Formula
(Equity / Total assets) x 100
Interpretation
> 30% : Good autonomy
20-30% : Average
< 20% : Low

71.293%

Cash flow / Revenue (2024) ?
Cash flow / Revenue
Definition
Self-financing capacity relative to revenue.
Formula
(CAF / CA) x 100
Interpretation
The higher the ratio, the more cash the company generates

-11.117%

Repayment capacity (2024) ?
Repayment capacity
Definition
Number of years needed to repay debts with cash flow.
Formula
Financial debt / Cash flow
Interpretation
< 3 years : Excellent
3-5 years : Fair
> 5 years : Warning

-9.448

Asset age ratio (2024) ?
Asset age ratio
Definition
Measures the degree of wear of tangible assets.
Formula
Accumulated depreciation / Gross fixed assets x 100
Interpretation
< 50% : Recent assets
50-70% : Normal wear
> 70% : Aging assets

4.6%

Solvency indicators evolution
SOCIETE DE PROMOTION ESTHETIQUE

Sector positioning

Debt ratio
25.77 2024
2022
2023
2024
Q1: 0.03
Med: 14.44
Q3: 63.29
Average +20 pts over 3 years

In 2024, the debt ratio of SOCIETE DE PROMOTION ESTH... (25.77) ranks above the median of the sector. This ratio measures the weight of debt relative to equity. A reduction effort could improve financial strength.

Financial autonomy
71.29% 2024
2022
2023
2024
Q1: 4.11%
Med: 30.16%
Q3: 59.21%
Excellent

In 2024, the financial autonomy of SOCIETE DE PROMOTION ESTH... (71.3%) ranks in the top 25% of the sector. This ratio represents the share of equity in total financing. High autonomy reflects financial independence and ability to absorb shocks.

Repayment capacity
-9.45 years 2024
2022
2023
2024
Q1: 0.0 years
Med: 0.0 years
Q3: 1.8 years
Excellent -27 pts over 3 years

In 2024, the repayment capacity of SOCIETE DE PROMOTION ESTH... (-9.45) ranks in the bottom 25% of the sector, which is positive. This ratio indicates the number of years needed to repay debt with cash flow. A short capacity reflects controlled debt and good cash generation.

Liquidity ratios

The liquidity ratio (= Current assets / Current liabilities) stands at 965.99. Concretely, the company has €2 of liquid assets for every €1 of short-term debt: no cash risk within 12 months.

Liquidity ratio (2024) ?
Liquidity ratio
Definition
Ability to meet short-term debts with current assets.
Formula
Current assets / Current liabilities
Interpretation
> 1.5 : Very good
1-1.5 : Fair
< 1 : Liquidity risk

965.994

Interest coverage (2024) ?
Interest coverage
Definition
Ability to cover interest charges with operating income.
Formula
EBIT / Interest expenses
Interpretation
> 3 : Comfortable
1.5-3 : Acceptable
< 1.5 : Risk

-8.544

Liquidity indicators evolution
SOCIETE DE PROMOTION ESTHETIQUE

Sector positioning

Liquidity ratio
965.99 2024
2022
2023
2024
Q1: 128.25
Med: 221.87
Q3: 403.52
Excellent +13 pts over 3 years

In 2024, the liquidity ratio of SOCIETE DE PROMOTION ESTH... (965.99) ranks in the top 25% of the sector. This ratio measures the ability to cover short-term debt with current assets. A ratio above 1 ensures comfortable coverage of short-term maturities.

Interest coverage
-8.54x 2024
2022
2023
2024
Q1: 0.0x
Med: 0.0x
Q3: 2.7x
Average -29 pts over 3 years

In 2024, the interest coverage of SOCIETE DE PROMOTION ESTH... (-8.5x) ranks below the median of the sector. This ratio indicates how many times operating income covers interest expenses. An improvement would strengthen the competitive position.

Working capital requirement (WCR) and payment terms

Working capital requirement (WCR) measures the cash timing gap between customer collections and supplier/inventory payments. Average customer payment term: 0 days (formula: Customer receivables / Revenue incl. VAT x 360). Supplier term: 103 days. Excellent situation: suppliers finance 103 days of the operating cycle (retail model). Inventory turnover is 140 days (= Average inventory / Cost of goods x 360). This high level ties up cash and potentially creates obsolescence risk. Overall, WCR represents 107 days of revenue, i.e. 29 k€ to permanently finance. Over 2019-2024, WCR increased by +1799%, requiring additional financing.

Operating WCR (2024) ?
Operating WCR
Definition
Financing requirement generated by the operating cycle (inventory + receivables - trade payables).
Formula
Inventory + Customer receivables - Trade payables
Interpretation
Negative = cash released
Positive = financing needed

28 666 €

Customer credit (2024) ?
Customer credit (days)
Definition
Average payment term granted to customers.
Formula
(Customer receivables / Revenue incl. VAT) x 360
Interpretation
< 45j : Good
45-60j : Average
> 60j : Long

0 j

Supplier credit (2024) ?
Supplier credit (days)
Definition
Average payment term obtained from suppliers.
Formula
(Trade payables / Purchases incl. VAT) x 360
Interpretation
The longer the term, the better for cash flow

103 j

Inventory turnover (2024) ?
Inventory turnover (days)
Definition
Average storage duration for goods or materials.
Formula
(Inventory / Cost of goods) x 360
Interpretation
The lower the ratio, the faster the turnover

140 j

WCR in days of revenue (2024) ?
WCR in days of revenue
Definition
Expresses working capital requirement in days of revenue.
Formula
(Operating WCR / Revenue) x 360
Interpretation
The fewer days, the better the working capital management

107 j

WCR and payment terms evolution
SOCIETE DE PROMOTION ESTHETIQUE

Positioning of SOCIETE DE PROMOTION ESTHETIQUE in its sector

Comparison with sector Autres commerces de détail spécialisés divers

Valuation estimate

Based on 117 transactions of similar company sales in 2024, the value of SOCIETE DE PROMOTION ESTHETIQUE is estimated at 50 854 € (range 28 848€ - 75 619€). The price/revenue ratio is 0.53x (in line with sector norms). This multiples method compares the actual sale price of similar companies to their financial indicators (Revenue, EBITDA, Net Income). It provides a market-based indicative estimate.

Estimated enterprise value 2024
117 transactions
28k€ 50k€ 75k€
50 854 € Range: 28 848€ - 75 619€
NAF 5 année 2024

Valuation method used

Revenue Multiple
96 053 € × 0.53x = 50 855 €
Range: 28 848€ - 75 620€

Only this financial indicator is available for this company.

Valuation evolution

How is this estimate calculated?

This estimate is based on the analysis of 117 actual transactions of similar company sales (same NAF code) registered with BODACC between 2016 and 2025.

  • EBITDA Multiple: Preferred method for profitable SMEs. EBITDA reflects the ability to generate cash.
  • Revenue Multiple: Used for growing companies or those with low profitability. Reflects commercial potential.
  • Net Income Multiple: Relevant for mature companies with stable results.

This estimate is provided for information purposes only. A precise valuation requires in-depth analysis (assets, liabilities, prospects, market...).

Similar companies (Autres commerces de détail spécialisés divers)

Compare SOCIETE DE PROMOTION ESTHETIQUE with other companies in the same sector:

Voir toutes les statistiques du secteur Autres commerces de détail spécialisés divers

Frequently asked questions about SOCIETE DE PROMOTION ESTHETIQUE

What is the revenue of SOCIETE DE PROMOTION ESTHETIQUE ?

The revenue of SOCIETE DE PROMOTION ESTHETIQUE in 2024 is 96 k€.

Is SOCIETE DE PROMOTION ESTHETIQUE profitable?

SOCIETE DE PROMOTION ESTHETIQUE recorded a net loss in 2024.

Where is the headquarters of SOCIETE DE PROMOTION ESTHETIQUE ?

The headquarters of SOCIETE DE PROMOTION ESTHETIQUE is located in PARIS (75002), in the department Paris.

Where to find the tax return of SOCIETE DE PROMOTION ESTHETIQUE ?

The tax return of SOCIETE DE PROMOTION ESTHETIQUE is available on this page. Click on a year in the 'Data by year' section to view the account details (assets, liabilities, income statement). Data comes from INPI (National Institute of Industrial Property).

In which sector does SOCIETE DE PROMOTION ESTHETIQUE operate?

SOCIETE DE PROMOTION ESTHETIQUE operates in the sector Autres commerces de détail spécialisés divers (NAF code 47.78C). See the 'Sector positioning' section above to compare the company with its competitors.