SIGNALISATION ET PUBLICITE : revenue, balance sheet and financial ratios

SIGNALISATION ET PUBLICITE is a French company founded 53 years ago, specialized in the sector Activités de pré-presse . Based in LOOS-EN-GOHELLE (62750), this company of category ETI shows in 2024 a revenue of 3.7 M€. Find below the complete financial statements, solvency ratios, working capital requirements and sector comparison.

Data updated on 2026-05-09

Sources : INPI & INSEE SIRENE - Processing : Ministry of Economy

Financial history - SIGNALISATION ET PUBLICITE (SIREN 373200260)
Indicator 2024 2023 2022 2021 2020 2019 2018 2017 2016
Revenue 3 664 581 € 7 765 550 € 3 835 211 € 4 130 251 € 4 126 549 € 4 512 647 € 4 352 452 € 4 876 194 € 4 952 814 €
Net income -440 624 € -851 406 € -152 652 € -105 642 € 38 105 € 88 287 € 263 356 € 425 300 € 539 454 €
EBITDA -264 476 € -540 794 € 39 268 € 64 317 € 229 213 € 223 509 € 442 882 € 717 490 € 952 083 €
Net margin -12.0% -11.0% -4.0% -2.6% 0.9% 2.0% 6.1% 8.7% 10.9%

Revenue and income statement

In 2024, SIGNALISATION ET PUBLICITE achieves revenue of 3.7 M€. Activity remains stable over the period (CAGR: -3.7%). Significant drop of -53% vs 2023. After deducting consumption (1.7 M€), gross margin stands at 2.0 M€, i.e. a rate of 54%. This ratio measures the ability to generate value from commercial activity. EBITDA (= Gross margin - Personnel expenses - Taxes) reaches -264 k€, representing -7.2% of revenue. Negative EBITDA means operations do not cover current expenses: concerning situation. Net income is negative at -441 k€ (-12.0% of revenue), which will impact equity.

Revenue (2024) ?
Revenue
Definition
Total amount of sales of goods and services made by the company.
Formula
Sales of goods + Sold production

3 664 581 €

Gross margin (2024) ?
Gross margin
Definition
Difference between revenue and cost of goods sold.
Formula
Revenue - Cost of goods consumed

1 984 483 €

EBITDA (2024) ?
Gross Operating Surplus (EBITDA)
Definition
Resources generated by current operations, before depreciation and financial expenses.
Formula
Value added - Personnel expenses - Taxes
Interpretation
Positive = profitable activity

-264 476 €

EBIT (2024) ?
EBIT (Operating Income)
Definition
Operating income, including depreciation and provisions.
Formula
EBITDA - Depreciation and provisions + Reversals

-431 196 €

Net income (2024) ?
Net income
Definition
Profit or loss after all expenses, including taxes and exceptional items.
Formula
Current income + Exceptional income - Income tax

-440 624 €

EBITDA margin (2024) ?
EBITDA margin
Definition
Measures the company's operating profitability.
Formula
(EBE / CA) x 100
Interpretation
> 10% : Good profitability
5-10% : Average
< 5% : Low

-7.2%

Loading income statement...

Chart evolution

Show :

Assets

Loading data...

Liabilities

Loading data...

Solvency and debt ratios

The debt ratio (= Financial debt / Equity x 100) stands at 59%. Debt remains under control: the company retains capacity to raise new debt if needed. Financial autonomy (= Equity / Total assets x 100) reaches 35%. The balance between equity and debt is satisfactory.

Debt ratio (2024) ?
Debt ratio
Definition
Measures the proportion of debt to equity.
Formula
(Financial debt / Equity) x 100
Interpretation
< 50% : Low
50-100% : Moderate
> 100% : High

58.715%

Financial autonomy (2024) ?
Financial autonomy
Definition
Share of equity in the company's total financing.
Formula
(Equity / Total assets) x 100
Interpretation
> 30% : Good autonomy
20-30% : Average
< 20% : Low

35.078%

Cash flow / Revenue (2024) ?
Cash flow / Revenue
Definition
Self-financing capacity relative to revenue.
Formula
(CAF / CA) x 100
Interpretation
The higher the ratio, the more cash the company generates

-7.95%

Repayment capacity (2024) ?
Repayment capacity
Definition
Number of years needed to repay debts with cash flow.
Formula
Financial debt / Cash flow
Interpretation
< 3 years : Excellent
3-5 years : Fair
> 5 years : Warning

-1.564

Asset age ratio (2024) ?
Asset age ratio
Definition
Measures the degree of wear of tangible assets.
Formula
Accumulated depreciation / Gross fixed assets x 100
Interpretation
< 50% : Recent assets
50-70% : Normal wear
> 70% : Aging assets

10.9%

Solvency indicators evolution
SIGNALISATION ET PUBLICITE

Sector positioning

Debt ratio
58.72 2024
2022
2023
2024
Q1: 2.56
Med: 17.57
Q3: 56.93
Average +31 pts over 3 years

In 2024, the debt ratio of SIGNALISATION ET PUBLICITE (58.72) ranks above the median of the sector. This ratio measures the weight of debt relative to equity. A reduction effort could improve financial strength.

Financial autonomy
35.08% 2024
2022
2023
2024
Q1: 14.88%
Med: 42.89%
Q3: 63.77%
Average -32 pts over 3 years

In 2024, the financial autonomy of SIGNALISATION ET PUBLICITE (35.1%) ranks below the median of the sector. This ratio represents the share of equity in total financing. An improvement would strengthen the competitive position.

Repayment capacity
-1.56 years 2024
2022
2023
2024
Q1: 0.0 years
Med: 0.32 years
Q3: 1.47 years
Excellent -51 pts over 3 years

In 2024, the repayment capacity of SIGNALISATION ET PUBLICITE (-1.56) ranks in the bottom 25% of the sector, which is positive. This ratio indicates the number of years needed to repay debt with cash flow. A short capacity reflects controlled debt and good cash generation.

Liquidity ratios

The liquidity ratio (= Current assets / Current liabilities) stands at 152.38. Concretely, the company has €2 of liquid assets for every €1 of short-term debt: no cash risk within 12 months.

Liquidity ratio (2024) ?
Liquidity ratio
Definition
Ability to meet short-term debts with current assets.
Formula
Current assets / Current liabilities
Interpretation
> 1.5 : Very good
1-1.5 : Fair
< 1 : Liquidity risk

152.382

Interest coverage (2024) ?
Interest coverage
Definition
Ability to cover interest charges with operating income.
Formula
EBIT / Interest expenses
Interpretation
> 3 : Comfortable
1.5-3 : Acceptable
< 1.5 : Risk

-4.66

Liquidity indicators evolution
SIGNALISATION ET PUBLICITE

Sector positioning

Liquidity ratio
152.38 2024
2022
2023
2024
Q1: 152.81
Med: 247.39
Q3: 401.05
Watch -17 pts over 3 years

In 2024, the liquidity ratio of SIGNALISATION ET PUBLICITE (152.38) ranks in the bottom 25% of the sector. This ratio measures the ability to cover short-term debt with current assets. A ratio below 1 may signal potential cash flow tensions.

Interest coverage
-4.66x 2024
2022
2023
2024
Q1: 0.0x
Med: 0.4x
Q3: 3.38x
Watch -43 pts over 3 years

In 2024, the interest coverage of SIGNALISATION ET PUBLICITE (-4.7x) ranks in the bottom 25% of the sector. This ratio indicates how many times operating income covers interest expenses. Low coverage may indicate fragility to rate or income variations.

Working capital requirement (WCR) and payment terms

Working capital requirement (WCR) measures the cash timing gap between customer collections and supplier/inventory payments. Average customer payment term: 66 days (formula: Customer receivables / Revenue incl. VAT x 360). Supplier term: 90 days. Favorable situation: supplier credit is longer than customer credit by 24 days. Inventory turnover is 108 days (= Average inventory / Cost of goods x 360). This high level ties up cash and potentially creates obsolescence risk. Overall, WCR represents 157 days of revenue, i.e. 1.6 M€ to permanently finance. Over 2016-2024, WCR increased by +22%, requiring additional financing.

Operating WCR (2024) ?
Operating WCR
Definition
Financing requirement generated by the operating cycle (inventory + receivables - trade payables).
Formula
Inventory + Customer receivables - Trade payables
Interpretation
Negative = cash released
Positive = financing needed

1 593 543 €

Customer credit (2024) ?
Customer credit (days)
Definition
Average payment term granted to customers.
Formula
(Customer receivables / Revenue incl. VAT) x 360
Interpretation
< 45j : Good
45-60j : Average
> 60j : Long

66 j

Supplier credit (2024) ?
Supplier credit (days)
Definition
Average payment term obtained from suppliers.
Formula
(Trade payables / Purchases incl. VAT) x 360
Interpretation
The longer the term, the better for cash flow

90 j

Inventory turnover (2024) ?
Inventory turnover (days)
Definition
Average storage duration for goods or materials.
Formula
(Inventory / Cost of goods) x 360
Interpretation
The lower the ratio, the faster the turnover

108 j

WCR in days of revenue (2024) ?
WCR in days of revenue
Definition
Expresses working capital requirement in days of revenue.
Formula
(Operating WCR / Revenue) x 360
Interpretation
The fewer days, the better the working capital management

157 j

WCR and payment terms evolution
SIGNALISATION ET PUBLICITE

Positioning of SIGNALISATION ET PUBLICITE in its sector

Comparison with sector Activités de pré-presse

Valuation estimate

Indicative estimate only : the number of comparable transactions in this sector is limited (29 transactions). This range of 398 841€ to 1 631 915€ is provided for information purposes only and requires in-depth analysis to be confirmed.

Estimated enterprise value 2024
Indicative
398k€ 910k€ 1631k€
910 530 € Range: 398 841€ - 1 631 915€
NAF 5 all-time
How is this estimate calculated?

This estimate is based on the analysis of 29 actual transactions of similar company sales (same NAF code) registered with BODACC between 2016 and 2025.

  • EBITDA Multiple: Preferred method for profitable SMEs. EBITDA reflects the ability to generate cash.
  • Revenue Multiple: Used for growing companies or those with low profitability. Reflects commercial potential.
  • Net Income Multiple: Relevant for mature companies with stable results.

This estimate is provided for information purposes only. A precise valuation requires in-depth analysis (assets, liabilities, prospects, market...).

Similar companies (Activités de pré-presse )

Compare SIGNALISATION ET PUBLICITE with other companies in the same sector:

Frequently asked questions about SIGNALISATION ET PUBLICITE

What is the revenue of SIGNALISATION ET PUBLICITE ?

The revenue of SIGNALISATION ET PUBLICITE in 2024 is 3.7 M€.

Is SIGNALISATION ET PUBLICITE profitable?

SIGNALISATION ET PUBLICITE recorded a net loss in 2024.

Where is the headquarters of SIGNALISATION ET PUBLICITE ?

The headquarters of SIGNALISATION ET PUBLICITE is located in LOOS-EN-GOHELLE (62750), in the department Pas-de-Calais.

Where to find the tax return of SIGNALISATION ET PUBLICITE ?

The tax return of SIGNALISATION ET PUBLICITE is available on this page. Click on a year in the 'Data by year' section to view the account details (assets, liabilities, income statement). Data comes from INPI (National Institute of Industrial Property).

In which sector does SIGNALISATION ET PUBLICITE operate?

SIGNALISATION ET PUBLICITE operates in the sector Activités de pré-presse (NAF code 18.13Z). See the 'Sector positioning' section above to compare the company with its competitors.