Employees: 03 (2023.0)Legal category: Société à responsabilité limitée (sans autre indication)Size: PMECreation date: 1987-08-06 (38 years)Status: ActiveBusiness sector: Activités des agences de publicitéLocation: NOISY-LE-SEC (93130), Seine-Saint-Denis
SARL ATOUT PUB : revenue, balance sheet and financial ratios
SARL ATOUT PUB is a French company
founded 38 years ago,
specialized in the sector Activités des agences de publicité.
Based in NOISY-LE-SEC (93130),
this company of category PME
shows in 2020 a revenue of 194 k€.
Find below the complete financial statements, solvency ratios, working capital requirements and sector comparison.
Financial history - SARL ATOUT PUB (SIREN 342145463)
Indicator
2020
2019
2016
Revenue
193 861 €
212 448 €
186 928 €
Net income
12 811 €
21 021 €
5 916 €
EBITDA
12 890 €
29 566 €
9 627 €
Net margin
6.6%
9.9%
3.2%
Revenue and income statement
In 2020, SARL ATOUT PUB achieves revenue of 194 k€. Revenue is growing positively over 3 years (CAGR: +0.9%). Slight decline of -9% vs 2019. After deducting consumption (43 k€), gross margin stands at 151 k€, i.e. a rate of 78%. This ratio measures the ability to generate value from commercial activity. EBITDA (= Gross margin - Personnel expenses - Taxes) reaches 13 k€, representing 6.6% of revenue. Warning negative scissor effect: despite revenue change (-9%), EBITDA varies by -56%, reducing margin by 7.3 pts. This reflects costs rising faster than revenue. The operating margin remains fragile, requiring cost vigilance. Ultimately, net income (= EBIT +/- financial result +/- exceptional - corporate tax) amounts to 13 k€, i.e. 6.6% of revenue. This profit can be retained or distributed to shareholders.
Revenue (2020)
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Revenue
Definition
Total amount of sales of goods and services made by the company.
Formula
Sales of goods + Sold production
193 861 €
Gross margin (2020)
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Gross margin
Definition
Difference between revenue and cost of goods sold.
Formula
Revenue - Cost of goods consumed
150 513 €
EBITDA (2020)
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Gross Operating Surplus (EBITDA)
Definition
Resources generated by current operations, before depreciation and financial expenses.
Formula
Value added - Personnel expenses - Taxes
Interpretation
Positive = profitable activity
12 890 €
EBIT (2020)
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EBIT (Operating Income)
Definition
Operating income, including depreciation and provisions.
Formula
EBITDA - Depreciation and provisions + Reversals
12 680 €
Net income (2020)
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Net income
Definition
Profit or loss after all expenses, including taxes and exceptional items.
Formula
Current income + Exceptional income - Income tax
12 811 €
EBITDA margin (2020)
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EBITDA margin
Definition
Measures the company's operating profitability.
Formula
(EBE / CA) x 100
Interpretation
> 10% : Good profitability 5-10% : Average < 5% : Low
6.5%
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Income statement
Item
Amount
% Revenue
Change
The detailed income statement is not available for this company (simplified accounts or confidential data).
Chart evolution
Show :
Visualization created via numbers.finance Sources : INPI & BCE - Adjustments : Ministry of Economy
Assets
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Item
Gross
Deprec.
Net
%
Change
Assets balance sheet data not available for this company
Liabilities
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Year
%
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Liabilities balance sheet data not available for this company
Solvency and debt ratios
The debt ratio (= Financial debt / Equity x 100) stands at 4%. This very low level reflects a solid financial structure, offering significant room for future investments or acquisitions. Financial autonomy (= Equity / Total assets x 100) reaches 63%. This high autonomy means the company finances most of its assets through equity, a sign of strength. Debt repayment capacity (= Financial debt / Cash flow) indicates it would take 0.3 years of cash flow to repay all financial debt. This short period demonstrates excellent debt sustainability. Cash flow represents 5.3% of revenue. Cash flow measures resources generated by operations, available for investment and debt repayment. Satisfactory level allowing partial financing of growth.
Debt ratio (2020)
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Debt ratio
Definition
Measures the proportion of debt to equity.
Formula
(Financial debt / Equity) x 100
Interpretation
< 50% : Low 50-100% : Moderate > 100% : High
4.46%
Financial autonomy (2020)
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Financial autonomy
Definition
Share of equity in the company's total financing.
Formula
(Equity / Total assets) x 100
Interpretation
> 30% : Good autonomy 20-30% : Average < 20% : Low
62.576%
Cash flow / Revenue (2020)
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Cash flow / Revenue
Definition
Self-financing capacity relative to revenue.
Formula
(CAF / CA) x 100
Interpretation
The higher the ratio, the more cash the company generates
5.336%
Repayment capacity (2020)
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Repayment capacity
Definition
Number of years needed to repay debts with cash flow.
Formula
Financial debt / Cash flow
Interpretation
< 3 years : Excellent 3-5 years : Fair > 5 years : Warning
0.292
Asset age ratio (2020)
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Asset age ratio
Definition
Measures the degree of wear of tangible assets.
Formula
Accumulated depreciation / Gross fixed assets x 100
Visualization created via numbers.finance Sources : INPI & BCE - Adjustments : Ministry of Economy
Indicator
2016
2019
2020
Debt ratio
32.435
19.431
4.46
Financial autonomy
26.11
51.099
62.576
Repayment capacity
0.917
0.376
0.292
Cash flow / Revenue
5.093%
13.907%
5.336%
Sector positioning
Debt ratio
4.462020
2016
2019
2020
Q1: 0.0
Med: 11.22
Q3: 80.25
Good-36 pts over 3 years
In 2020, the debt ratio of SARL ATOUT PUB (4.46) ranks below the median of the sector. This ratio measures the weight of debt relative to equity. This controlled position reflects prudent management.
Financial autonomy
62.58%2020
2016
2019
2020
Q1: 8.34%
Med: 31.64%
Q3: 55.63%
Excellent+30 pts over 3 years
In 2020, the financial autonomy of SARL ATOUT PUB (62.6%) ranks in the top 25% of the sector. This ratio represents the share of equity in total financing. High autonomy reflects financial independence and ability to absorb shocks.
Repayment capacity
0.29 years2020
2016
2019
2020
Q1: 0.0 years
Med: 0.0 years
Q3: 1.25 years
Average-19 pts over 3 years
In 2020, the repayment capacity of SARL ATOUT PUB (0.29) ranks above the median of the sector. This ratio indicates the number of years needed to repay debt with cash flow. A reduction effort could improve financial strength.
Liquidity ratios
The liquidity ratio (= Current assets / Current liabilities) stands at 258.37. Concretely, the company has €2 of liquid assets for every €1 of short-term debt: no cash risk within 12 months.
Liquidity ratio (2020)
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Liquidity ratio
Definition
Ability to meet short-term debts with current assets.
Formula
Current assets / Current liabilities
Interpretation
> 1.5 : Very good 1-1.5 : Fair < 1 : Liquidity risk
258.366
Interest coverage (2020)
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Interest coverage
Definition
Ability to cover interest charges with operating income.
Formula
EBIT / Interest expenses
Interpretation
> 3 : Comfortable 1.5-3 : Acceptable < 1.5 : Risk
0.0
Liquidity indicators evolution SARL ATOUT PUB
Visualisation créée via abddaf.fr Sources : INPI & BCE - Retraitements : Ministère de l'économie
Indicator
2016
2019
2020
Liquidity ratio
142.029
224.405
258.366
Interest coverage
0.0
0.0
0.0
Sector positioning
Liquidity ratio
258.372020
2016
2019
2020
Q1: 132.32
Med: 216.88
Q3: 360.13
Good+23 pts over 3 years
In 2020, the liquidity ratio of SARL ATOUT PUB (258.37) ranks above the median of the sector. This ratio measures the ability to cover short-term debt with current assets. This comfortable position offers an appreciable safety margin.
Interest coverage
0.0x2020
2016
2019
2020
Q1: 0.0x
Med: 0.0x
Q3: 0.7x
Average
In 2020, the interest coverage of SARL ATOUT PUB (0.0x) ranks below the median of the sector. This ratio indicates how many times operating income covers interest expenses. An improvement would strengthen the competitive position.
Working capital requirement (WCR) and payment terms
Working capital requirement (WCR) measures the cash timing gap between customer collections and supplier/inventory payments. Average customer payment term: 41 days (formula: Customer receivables / Revenue incl. VAT x 360). Supplier term: 42 days. Favorable situation: supplier credit is longer than customer credit by 1 days. Inventory turnover is 29 days (= Average inventory / Cost of goods x 360). Fast turnover, sign of good inventory management. Overall, WCR represents 34 days of revenue, i.e. 18 k€ to permanently finance. Notable WCR improvement over the period (-45%), freeing up cash.
Operating WCR (2020)
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Operating WCR
Definition
Financing requirement generated by the operating cycle (inventory + receivables - trade payables).
Formula
Inventory + Customer receivables - Trade payables
Interpretation
Negative = cash released Positive = financing needed
18 357 €
Customer credit (2020)
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Customer credit (days)
Definition
Average payment term granted to customers.
Formula
(Customer receivables / Revenue incl. VAT) x 360
Interpretation
< 45j : Good 45-60j : Average > 60j : Long
41 j
Supplier credit (2020)
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Supplier credit (days)
Definition
Average payment term obtained from suppliers.
Formula
(Trade payables / Purchases incl. VAT) x 360
Interpretation
The longer the term, the better for cash flow
42 j
Inventory turnover (2020)
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Inventory turnover (days)
Definition
Average storage duration for goods or materials.
Formula
(Inventory / Cost of goods) x 360
Interpretation
The lower the ratio, the faster the turnover
29 j
WCR in days of revenue (2020)
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WCR in days of revenue
Definition
Expresses working capital requirement in days of revenue.
Formula
(Operating WCR / Revenue) x 360
Interpretation
The fewer days, the better the working capital management
34 j
WCR and payment terms evolution SARL ATOUT PUB
Visualization created via numbers.finance Sources : INPI & BCE - Adjustments : Ministry of Economy
Indicator
2016
2019
2020
Operating WCR
33 673 €
23 021 €
18 357 €
Inventory turnover (days)
24
25
29
Customer payment term (days)
103
55
41
Supplier payment term (days)
75
44
42
Positioning of SARL ATOUT PUB in its sector
Comparison with sector Activités des agences de publicité
Valuation estimate
Based on 68 transactions of similar company sales
(all years),
the value of SARL ATOUT PUB is estimated at
39 034 €
(range 14 337€ - 123 193€).
With an EBITDA of 12 890€, the sector multiple of 2.9x is applied.
The price/revenue ratio is 0.22x
(conservative valuation).
This multiples method compares the actual sale price of similar companies to their financial indicators (Revenue, EBITDA, Net Income). It provides a market-based indicative estimate. Medium reliability: estimate to be confirmed with in-depth analysis.
Estimated enterprise value2020
68 tx
14k€39k€123k€
39 034 €Range: 14 337€ - 123 193€
NAF 5 all-time
Valuation detail by method
Ajustez les pondérations selon votre analyse
EBITDA Multiple50%
12 890 €×2.9x
Estimation37 034 €
10 687€ - 145 786€
Revenue Multiple30%
193 861 €×0.22x
Estimation43 514 €
18 035€ - 74 070€
Net Income Multiple20%
12 811 €×2.9x
Estimation37 316 €
17 919€ - 140 401€
How is this estimate calculated?
This estimate is based on the analysis of 68 actual transactions of similar company sales (same NAF code) registered with BODACC between 2016 and 2025.
EBITDA Multiple: Preferred method for profitable SMEs. EBITDA reflects the ability to generate cash.
Revenue Multiple: Used for growing companies or those with low profitability. Reflects commercial potential.
Net Income Multiple: Relevant for mature companies with stable results.
This estimate is provided for information purposes only. A precise valuation requires in-depth analysis (assets, liabilities, prospects, market...).
Similar companies (Activités des agences de publicité)
Compare SARL ATOUT PUB with other companies in the same sector:
Yes, SARL ATOUT PUB generated a net profit of 13 k€ in 2020.
Where is the headquarters of SARL ATOUT PUB ?
The headquarters of SARL ATOUT PUB is located in NOISY-LE-SEC (93130), in the department Seine-Saint-Denis.
Where to find the tax return of SARL ATOUT PUB ?
The tax return of SARL ATOUT PUB is available on this page. Click on a year in the 'Data by year' section to view the account details (assets, liabilities, income statement). Data comes from INPI (National Institute of Industrial Property).
In which sector does SARL ATOUT PUB operate?
SARL ATOUT PUB operates in the sector Activités des agences de publicité (NAF code 73.11Z). See the 'Sector positioning' section above to compare the company with its competitors.
Item evolution
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