SIREN : 922427240
REAL PUB is a French company founded 3 years ago, specialized in the sector Activités des agences de publicité. Based in COURBEVOIE (92400), this company of category PME shows in 2023 a revenue of 178 k€. Find below the complete financial statements, solvency ratios, working capital requirements and sector comparison.
Data updated on 2026-05-02
Sources : INPI & INSEE SIRENE - Processing : Ministry of Economy
| Indicator | 2023 |
|---|---|
| Revenue | 178 131 € |
| Net income | 87 332 € |
| EBITDA | 113 570 € |
| Net margin | 49.0% |
In 2023, REAL PUB achieves revenue of 178 k€. After deducting consumption (17 k€), gross margin stands at 161 k€, i.e. a rate of 90%. This ratio measures the ability to generate value from commercial activity. EBITDA (= Gross margin - Personnel expenses - Taxes) reaches 114 k€, representing 63.8% of revenue. This high EBITDA margin provides strong self-financing capacity and resilience to uncertainties. Ultimately, net income (= EBIT +/- financial result +/- exceptional - corporate tax) amounts to 87 k€, i.e. 49.0% of revenue. This profit can be retained or distributed to shareholders.
178 131 €
161 083 €
113 570 €
111 018 €
87 332 €
63.8%
The debt ratio (= Financial debt / Equity x 100) stands at 47%. Debt remains under control: the company retains capacity to raise new debt if needed. Financial autonomy (= Equity / Total assets x 100) reaches 25%. The balance between equity and debt is satisfactory. Debt repayment capacity (= Financial debt / Cash flow) indicates it would take 0.5 years of cash flow to repay all financial debt. This short period demonstrates excellent debt sustainability. Cash flow represents 50.5% of revenue. Cash flow measures resources generated by operations, available for investment and debt repayment. This high level provides strong self-financing capacity.
46.609%
24.902%
50.524%
0.478
66.7%
In 2023, the debt ratio of REAL PUB (46.61) ranks above the median of the sector. This ratio measures the weight of debt relative to equity. A reduction effort could improve financial strength.
In 2023, the financial autonomy of REAL PUB (24.9%) ranks below the median of the sector. This ratio represents the share of equity in total financing. An improvement would strengthen the competitive position.
In 2023, the repayment capacity of REAL PUB (0.48) ranks above the median of the sector. This ratio indicates the number of years needed to repay debt with cash flow. A reduction effort could improve financial strength.
The liquidity ratio (= Current assets / Current liabilities) stands at 447.19. Concretely, the company has €2 of liquid assets for every €1 of short-term debt: no cash risk within 12 months. The interest coverage ratio (= EBIT / Interest expenses) is 1.0x. Danger: operating income does not cover interest charges, unsustainable situation.
447.192
0.954
In 2023, the liquidity ratio of REAL PUB (447.19) ranks in the top 25% of the sector. This ratio measures the ability to cover short-term debt with current assets. A ratio above 1 ensures comfortable coverage of short-term maturities.
In 2023, the interest coverage of REAL PUB (0.9x) ranks above the median of the sector. This ratio indicates how many times operating income covers interest expenses. This comfortable position offers an appreciable safety margin.
Working capital requirement (WCR) measures the cash timing gap between customer collections and supplier/inventory payments. Average customer payment term: 50 days (formula: Customer receivables / Revenue incl. VAT x 360). Supplier term: 31 days. The company must finance 19 days of gap between collections and payments. WCR is negative (-6 days): operations structurally generate cash.
-3 000 €
50 j
31 j
0 j
-6 j
Based on 68 transactions of similar company sales
(all years),
the value of REAL PUB is estimated at
226 017 €
(range 76 482€ - 854 075€).
With an EBITDA of 113 570€, the sector multiple of 2.9x is applied.
The price/revenue ratio is 0.22x
(conservative valuation).
This multiples method compares the actual sale price of similar companies to their financial indicators (Revenue, EBITDA, Net Income). It provides a market-based indicative estimate.
Medium reliability: estimate to be confirmed with in-depth analysis.
Ajustez les pondérations selon votre analyse
This estimate is based on the analysis of 68 actual transactions of similar company sales (same NAF code) registered with BODACC between 2016 and 2025.
This estimate is provided for information purposes only. A precise valuation requires in-depth analysis (assets, liabilities, prospects, market...).
Compare REAL PUB with other companies in the same sector:
Voir toutes les statistiques du secteur Activités des agences de publicité
The revenue of REAL PUB in 2023 is 178 k€.
Yes, REAL PUB generated a net profit of 87 k€ in 2023.
The headquarters of REAL PUB is located in COURBEVOIE (92400), in the department Hauts-de-Seine.
The tax return of REAL PUB is available on this page. Click on a year in the 'Data by year' section to view the account details (assets, liabilities, income statement). Data comes from INPI (National Institute of Industrial Property).
REAL PUB operates in the sector Activités des agences de publicité (NAF code 73.11Z). See the 'Sector positioning' section above to compare the company with its competitors.