SIREN : 832087951
REACTIV-MEDIA is a French company founded 8 years ago, specialized in the sector Travaux d'installation électrique dans tous locaux. Based in COLMAR (68000), this company of category PME shows in 2020 a revenue of 312 k€. Find below the complete financial statements, solvency ratios, working capital requirements and sector comparison.
Data updated on 2026-04-18
Sources : INPI & INSEE SIRENE - Processing : Ministry of Economy
| Indicator | 2020 | 2019 | 2018 |
|---|---|---|---|
| Revenue | 312 409 € | 447 917 € | 691 451 € |
| Net income | 10 634 € | 16 955 € | 8 620 € |
| EBITDA | 24 370 € | 34 436 € | 24 410 € |
| Net margin | 3.4% | 3.8% | 1.2% |
In 2020, REACTIV-MEDIA achieves revenue of 312 k€. Revenue is declining over the period 2018-2020 (CAGR: -32.8%). Significant drop of -30% vs 2019. After deducting consumption (175 k€), gross margin stands at 137 k€, i.e. a rate of 44%. This ratio measures the ability to generate value from commercial activity. EBITDA (= Gross margin - Personnel expenses - Taxes) reaches 24 k€, representing 7.8% of revenue. The operating margin remains fragile, requiring cost vigilance. Ultimately, net income (= EBIT +/- financial result +/- exceptional - corporate tax) amounts to 11 k€, i.e. 3.4% of revenue. This profit can be retained or distributed to shareholders.
312 409 €
136 973 €
24 370 €
12 608 €
10 634 €
7.6%
The debt ratio (= Financial debt / Equity x 100) stands at 295%. Critical situation: debt significantly exceeds equity, severely limiting borrowing capacity and exposing the company to default risk. Financial autonomy (= Equity / Total assets x 100) reaches 18%. Low autonomy: the company heavily depends on external financing (banks, suppliers). Debt repayment capacity (= Financial debt / Cash flow) indicates it would take 8.6 years of cash flow to repay all financial debt. Beyond 7 years, banks generally consider credit risk as high. Cash flow represents 7.0% of revenue. Cash flow measures resources generated by operations, available for investment and debt repayment. Satisfactory level allowing partial financing of growth.
294.795%
17.831%
7.035%
8.642
55.3%
In 2020, the debt ratio of REACTIV-MEDIA (294.80) ranks in the top 25% of the sector. This ratio measures the weight of debt relative to equity. A high ratio may indicate excessive dependence on external financing.
In 2020, the financial autonomy of REACTIV-MEDIA (17.8%) ranks below the median of the sector. This ratio represents the share of equity in total financing. An improvement would strengthen the competitive position.
In 2020, the repayment capacity of REACTIV-MEDIA (8.64) ranks in the top 25% of the sector. This ratio indicates the number of years needed to repay debt with cash flow. A long duration may signal heavy debt relative to repayment capacity.
The liquidity ratio (= Current assets / Current liabilities) stands at 260.73. Concretely, the company has €2 of liquid assets for every €1 of short-term debt: no cash risk within 12 months. The interest coverage ratio (= EBIT / Interest expenses) is 6.6x. Operating income very largely covers interest expenses: high safety margin.
260.728
6.619
In 2020, the liquidity ratio of REACTIV-MEDIA (260.73) ranks above the median of the sector. This ratio measures the ability to cover short-term debt with current assets. This comfortable position offers an appreciable safety margin.
In 2020, the interest coverage of REACTIV-MEDIA (6.6x) ranks in the top 25% of the sector. This ratio indicates how many times operating income covers interest expenses. High coverage means financial charges weigh little on profitability.
Working capital requirement (WCR) measures the cash timing gap between customer collections and supplier/inventory payments. Average customer payment term: 57 days (formula: Customer receivables / Revenue incl. VAT x 360). Supplier term: 123 days. Excellent situation: suppliers finance 66 days of the operating cycle (retail model). Inventory turnover is 80 days (= Average inventory / Cost of goods x 360). Overall, WCR represents 151 days of revenue, i.e. 131 k€ to permanently finance.
131 437 €
57 j
123 j
80 j
151 j
Indicative estimate only : the number of comparable transactions in this sector is limited (34 transactions). This range of 20 313€ to 116 758€ is provided for information purposes only and requires in-depth analysis to be confirmed.
This estimate is based on the analysis of 34 actual transactions of similar company sales (same NAF code) registered with BODACC between 2016 and 2025.
This estimate is provided for information purposes only. A precise valuation requires in-depth analysis (assets, liabilities, prospects, market...).
Compare REACTIV-MEDIA with other companies in the same sector:
Voir toutes les statistiques du secteur Travaux d'installation électrique dans tous locaux
The revenue of REACTIV-MEDIA in 2020 is 312 k€.
Yes, REACTIV-MEDIA generated a net profit of 11 k€ in 2020.
The headquarters of REACTIV-MEDIA is located in COLMAR (68000), in the department Haut-Rhin.
The tax return of REACTIV-MEDIA is available on this page. Click on a year in the 'Data by year' section to view the account details (assets, liabilities, income statement). Data comes from INPI (National Institute of Industrial Property).
REACTIV-MEDIA operates in the sector Travaux d'installation électrique dans tous locaux (NAF code 43.21A). See the 'Sector positioning' section above to compare the company with its competitors.