Employees: NN (None)Legal category: Société à responsabilité limitée (sans autre indication)Size: PMECreation date: 2002-04-18 (24 years)Status: ActiveBusiness sector: Activités des agences de publicitéLocation: BOULOGNE-BILLANCOURT (92100), Hauts-de-Seine
PSE CONSEILS : revenue, balance sheet and financial ratios
PSE CONSEILS is a French company
founded 24 years ago,
specialized in the sector Activités des agences de publicité.
Based in BOULOGNE-BILLANCOURT (92100),
this company of category PME
shows in 2020 a revenue of 37 k€.
Find below the complete financial statements, solvency ratios, working capital requirements and sector comparison.
Financial history - PSE CONSEILS (SIREN 441862372)
Indicator
2020
2019
2018
2017
2016
Revenue
36 655 €
45 370 €
106 735 €
208 928 €
370 529 €
Net income
8 029 €
-5 764 €
10 050 €
5 208 €
7 158 €
EBITDA
14 069 €
-8 689 €
13 240 €
21 092 €
10 985 €
Net margin
21.9%
-12.7%
9.4%
2.5%
1.9%
Revenue and income statement
In 2020, PSE CONSEILS achieves revenue of 37 k€. Revenue is declining over the period 2016-2020 (CAGR: -43.9%). Significant drop of -19% vs 2019. After deducting consumption (0 €), gross margin stands at 37 k€, i.e. a rate of 100%. This ratio measures the ability to generate value from commercial activity. EBITDA (= Gross margin - Personnel expenses - Taxes) reaches 14 k€, representing 38.4% of revenue. Positive scissor effect: EBITDA margin improves by +57.5 pts, sign of improved operational efficiency. This high EBITDA margin provides strong self-financing capacity and resilience to uncertainties. Ultimately, net income (= EBIT +/- financial result +/- exceptional - corporate tax) amounts to 8 k€, i.e. 21.9% of revenue. This profit can be retained or distributed to shareholders.
Revenue (2020)
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Revenue
Definition
Total amount of sales of goods and services made by the company.
Formula
Sales of goods + Sold production
36 655 €
Gross margin (2020)
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Gross margin
Definition
Difference between revenue and cost of goods sold.
Formula
Revenue - Cost of goods consumed
36 655 €
EBITDA (2020)
?
Gross Operating Surplus (EBITDA)
Definition
Resources generated by current operations, before depreciation and financial expenses.
Formula
Value added - Personnel expenses - Taxes
Interpretation
Positive = profitable activity
14 069 €
EBIT (2020)
?
EBIT (Operating Income)
Definition
Operating income, including depreciation and provisions.
Formula
EBITDA - Depreciation and provisions + Reversals
14 068 €
Net income (2020)
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Net income
Definition
Profit or loss after all expenses, including taxes and exceptional items.
Formula
Current income + Exceptional income - Income tax
8 029 €
EBITDA margin (2020)
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EBITDA margin
Definition
Measures the company's operating profitability.
Formula
(EBE / CA) x 100
Interpretation
> 10% : Good profitability 5-10% : Average < 5% : Low
38.4%
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Income statement
Item
Amount
% Revenue
Change
The detailed income statement is not available for this company (simplified accounts or confidential data).
Chart evolution
Show :
Visualization created via numbers.finance Sources : INPI & BCE - Adjustments : Ministry of Economy
Assets
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Item
Gross
Deprec.
Net
%
Change
Assets balance sheet data not available for this company
Liabilities
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Year
%
Change
Liabilities balance sheet data not available for this company
Solvency and debt ratios
The debt ratio (= Financial debt / Equity x 100) stands at 220%. Critical situation: debt significantly exceeds equity, severely limiting borrowing capacity and exposing the company to default risk. Financial autonomy (= Equity / Total assets x 100) reaches 41%. This high autonomy means the company finances most of its assets through equity, a sign of strength. Debt repayment capacity (= Financial debt / Cash flow) indicates it would take 3.4 years of cash flow to repay all financial debt. This ratio remains within usual banking standards. Cash flow represents 21.9% of revenue. Cash flow measures resources generated by operations, available for investment and debt repayment. This high level provides strong self-financing capacity.
Debt ratio (2020)
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Debt ratio
Definition
Measures the proportion of debt to equity.
Formula
(Financial debt / Equity) x 100
Interpretation
< 50% : Low 50-100% : Moderate > 100% : High
219.71%
Financial autonomy (2020)
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Financial autonomy
Definition
Share of equity in the company's total financing.
Formula
(Equity / Total assets) x 100
Interpretation
> 30% : Good autonomy 20-30% : Average < 20% : Low
41.441%
Cash flow / Revenue (2020)
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Cash flow / Revenue
Definition
Self-financing capacity relative to revenue.
Formula
(CAF / CA) x 100
Interpretation
The higher the ratio, the more cash the company generates
21.904%
Repayment capacity (2020)
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Repayment capacity
Definition
Number of years needed to repay debts with cash flow.
Formula
Financial debt / Cash flow
Interpretation
< 3 years : Excellent 3-5 years : Fair > 5 years : Warning
3.421
Solvency indicators evolution PSE CONSEILS
Visualization created via numbers.finance Sources : INPI & BCE - Adjustments : Ministry of Economy
Indicator
2016
2017
2018
2019
2020
Debt ratio
68.557
315.387
226.064
384.377
219.71
Financial autonomy
16.03
58.513
47.758
49.065
41.441
Repayment capacity
1.321
12.103
3.86
-8.6
3.421
Cash flow / Revenue
1.966%
2.493%
9.416%
-12.702%
21.904%
Sector positioning
Debt ratio
219.712020
2018
2019
2020
Q1: 0.0
Med: 11.22
Q3: 80.25
Watch
In 2020, the debt ratio of PSE CONSEILS (219.71) ranks in the top 25% of the sector. This ratio measures the weight of debt relative to equity. A high ratio may indicate excessive dependence on external financing.
Financial autonomy
41.44%2020
2018
2019
2020
Q1: 8.34%
Med: 31.64%
Q3: 55.63%
Good
In 2020, the financial autonomy of PSE CONSEILS (41.4%) ranks above the median of the sector. This ratio represents the share of equity in total financing. This comfortable position offers an appreciable safety margin.
Repayment capacity
3.42 years2020
2018
2019
2020
Q1: 0.0 years
Med: 0.0 years
Q3: 1.25 years
Average
In 2020, the repayment capacity of PSE CONSEILS (3.42) ranks above the median of the sector. This ratio indicates the number of years needed to repay debt with cash flow. A reduction effort could improve financial strength.
Liquidity ratios
The liquidity ratio (= Current assets / Current liabilities) stands at 103.73. Concretely, the company has €2 of liquid assets for every €1 of short-term debt: no cash risk within 12 months. The interest coverage ratio (= EBIT / Interest expenses) is 1.6x. Coverage is limited: any activity downturn would jeopardize interest payments.
Liquidity ratio (2020)
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Liquidity ratio
Definition
Ability to meet short-term debts with current assets.
Formula
Current assets / Current liabilities
Interpretation
> 1.5 : Very good 1-1.5 : Fair < 1 : Liquidity risk
103.733
Interest coverage (2020)
?
Interest coverage
Definition
Ability to cover interest charges with operating income.
Formula
EBIT / Interest expenses
Interpretation
> 3 : Comfortable 1.5-3 : Acceptable < 1.5 : Risk
1.613
Liquidity indicators evolution PSE CONSEILS
Visualisation créée via abddaf.fr Sources : INPI & BCE - Retraitements : Ministère de l'économie
Indicator
2016
2017
2018
2019
2020
Liquidity ratio
82.61
133.161
116.503
110.387
103.733
Interest coverage
0.009
2.152
9.675
-5.064
1.613
Sector positioning
Liquidity ratio
103.732020
2018
2019
2020
Q1: 132.32
Med: 216.88
Q3: 360.13
Average
In 2020, the liquidity ratio of PSE CONSEILS (103.73) ranks below the median of the sector. This ratio measures the ability to cover short-term debt with current assets. An improvement would strengthen the competitive position.
Interest coverage
1.61x2020
2018
2019
2020
Q1: 0.0x
Med: 0.0x
Q3: 0.7x
Excellent
In 2020, the interest coverage of PSE CONSEILS (1.6x) ranks in the top 25% of the sector. This ratio indicates how many times operating income covers interest expenses. High coverage means financial charges weigh little on profitability.
Working capital requirement (WCR) and payment terms
Working capital requirement (WCR) measures the cash timing gap between customer collections and supplier/inventory payments. Average customer payment term: 960 days (formula: Customer receivables / Revenue incl. VAT x 360). Supplier term: 304 days. The gap of 656 days means the company finances its customers for over a month before being paid relative to supplier payments. This weighs on cash flow. Overall, WCR represents 255 days of revenue, i.e. 26 k€ to permanently finance. Over 2016-2020, WCR increased by +2584%, requiring additional financing.
Operating WCR (2020)
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Operating WCR
Definition
Financing requirement generated by the operating cycle (inventory + receivables - trade payables).
Formula
Inventory + Customer receivables - Trade payables
Interpretation
Negative = cash released Positive = financing needed
25 959 €
Customer credit (2020)
?
Customer credit (days)
Definition
Average payment term granted to customers.
Formula
(Customer receivables / Revenue incl. VAT) x 360
Interpretation
< 45j : Good 45-60j : Average > 60j : Long
960 j
Supplier credit (2020)
?
Supplier credit (days)
Definition
Average payment term obtained from suppliers.
Formula
(Trade payables / Purchases incl. VAT) x 360
Interpretation
The longer the term, the better for cash flow
304 j
Inventory turnover (2020)
?
Inventory turnover (days)
Definition
Average storage duration for goods or materials.
Formula
(Inventory / Cost of goods) x 360
Interpretation
The lower the ratio, the faster the turnover
0 j
WCR in days of revenue (2020)
?
WCR in days of revenue
Definition
Expresses working capital requirement in days of revenue.
Formula
(Operating WCR / Revenue) x 360
Interpretation
The fewer days, the better the working capital management
255 j
WCR and payment terms evolution PSE CONSEILS
Visualization created via numbers.finance Sources : INPI & BCE - Adjustments : Ministry of Economy
Indicator
2016
2017
2018
2019
2020
Operating WCR
967 €
59 580 €
44 307 €
40 028 €
25 959 €
Inventory turnover (days)
0
0
0
0
0
Customer payment term (days)
32
150
433
851
960
Supplier payment term (days)
0
2
67
217
304
Positioning of PSE CONSEILS in its sector
Comparison with sector Activités des agences de publicité
Valuation estimate
Based on 68 transactions of similar company sales
(all years),
the value of PSE CONSEILS is estimated at
27 356 €
(range 9 101€ - 101 360€).
With an EBITDA of 14 069€, the sector multiple of 2.9x is applied.
The price/revenue ratio is 0.22x
(conservative valuation).
This multiples method compares the actual sale price of similar companies to their financial indicators (Revenue, EBITDA, Net Income). It provides a market-based indicative estimate. Medium reliability: estimate to be confirmed with in-depth analysis.
Estimated enterprise value2020
68 tx
9k€27k€101k€
27 356 €Range: 9 101€ - 101 360€
NAF 5 all-time
Valuation detail by method
Ajustez les pondérations selon votre analyse
EBITDA Multiple50%
14 069 €×2.9x
Estimation40 421 €
11 665€ - 159 120€
Revenue Multiple30%
36 655 €×0.22x
Estimation8 228 €
3 410€ - 14 005€
Net Income Multiple20%
8 029 €×2.9x
Estimation23 387 €
11 230€ - 87 993€
How is this estimate calculated?
This estimate is based on the analysis of 68 actual transactions of similar company sales (same NAF code) registered with BODACC between 2016 and 2025.
EBITDA Multiple: Preferred method for profitable SMEs. EBITDA reflects the ability to generate cash.
Revenue Multiple: Used for growing companies or those with low profitability. Reflects commercial potential.
Net Income Multiple: Relevant for mature companies with stable results.
This estimate is provided for information purposes only. A precise valuation requires in-depth analysis (assets, liabilities, prospects, market...).
Similar companies (Activités des agences de publicité)
Compare PSE CONSEILS with other companies in the same sector:
Yes, PSE CONSEILS generated a net profit of 8 k€ in 2020.
Where is the headquarters of PSE CONSEILS ?
The headquarters of PSE CONSEILS is located in BOULOGNE-BILLANCOURT (92100), in the department Hauts-de-Seine.
Where to find the tax return of PSE CONSEILS ?
The tax return of PSE CONSEILS is available on this page. Click on a year in the 'Data by year' section to view the account details (assets, liabilities, income statement). Data comes from INPI (National Institute of Industrial Property).
In which sector does PSE CONSEILS operate?
PSE CONSEILS operates in the sector Activités des agences de publicité (NAF code 73.11Z). See the 'Sector positioning' section above to compare the company with its competitors.
Item evolution
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