PROMO PUB : revenue, balance sheet and financial ratios

PROMO PUB is a French company founded 17 years ago, specialized in the sector Activités des agences de publicité. Based in ILLZACH (68110), this company of category PME shows in 2018 a revenue of 9 k€. Find below the complete financial statements, solvency ratios, working capital requirements and sector comparison.

Data updated on 2026-05-02

Sources : INPI & INSEE SIRENE - Processing : Ministry of Economy

Financial history - PROMO PUB (SIREN 510195084)
Indicator 2019 2018 2017 2016
Revenue N/C 9 429 € 555 € 1 069 €
Net income -13 € 2 822 € 252 € -86 €
EBITDA N/C 2 972 € 398 € 82 €
Net margin N/C 29.9% 45.4% -8.0%

Revenue and income statement

In 2019, PROMO PUB records a net loss of 13 €. This deficit will reduce equity on the balance sheet.

EBIT (2019) ?
EBIT (Operating Income)
Definition
Operating income, including depreciation and provisions.
Formula
EBITDA - Depreciation and provisions + Reversals

-13 €

Net income (2019) ?
Net income
Definition
Profit or loss after all expenses, including taxes and exceptional items.
Formula
Current income + Exceptional income - Income tax

-13 €

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Chart evolution

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Assets

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Liabilities

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Solvency and debt ratios

The debt ratio (= Financial debt / Equity x 100) stands at -237%. This very low level reflects a solid financial structure, offering significant room for future investments or acquisitions. Financial autonomy (= Equity / Total assets x 100) reaches 134%. This high autonomy means the company finances most of its assets through equity, a sign of strength.

Debt ratio (2019) ?
Debt ratio
Definition
Measures the proportion of debt to equity.
Formula
(Financial debt / Equity) x 100
Interpretation
< 50% : Low
50-100% : Moderate
> 100% : High

-237.27%

Financial autonomy (2019) ?
Financial autonomy
Definition
Share of equity in the company's total financing.
Formula
(Equity / Total assets) x 100
Interpretation
> 30% : Good autonomy
20-30% : Average
< 20% : Low

133.837%

Solvency indicators evolution
PROMO PUB

Sector positioning

Debt ratio
-237.27 2019
2017
2018
2019
Q1: 0.0
Med: 4.49
Q3: 38.75
Excellent

In 2019, the debt ratio of PROMO PUB (-237.27) ranks in the bottom 25% of the sector, which is positive. This ratio measures the weight of debt relative to equity. A low ratio indicates a solid financial structure with little dependence on creditors.

Financial autonomy
133.84% 2019
2017
2018
2019
Q1: 8.62%
Med: 34.03%
Q3: 58.49%
Excellent

In 2019, the financial autonomy of PROMO PUB (133.8%) ranks in the top 25% of the sector. This ratio represents the share of equity in total financing. High autonomy reflects financial independence and ability to absorb shocks.

Repayment capacity
0.0 years 2018
2017
2018
Q1: 0.0 years
Med: 0.0 years
Q3: 0.8 years
Excellent

In 2018, the repayment capacity of PROMO PUB (0.00) ranks in the bottom 25% of the sector, which is positive. This ratio indicates the number of years needed to repay debt with cash flow. A short capacity reflects controlled debt and good cash generation.

Liquidity ratios

The liquidity ratio (= Current assets / Current liabilities) stands at 34.30. Concretely, the company has €2 of liquid assets for every €1 of short-term debt: no cash risk within 12 months.

Liquidity ratio (2019) ?
Liquidity ratio
Definition
Ability to meet short-term debts with current assets.
Formula
Current assets / Current liabilities
Interpretation
> 1.5 : Very good
1-1.5 : Fair
< 1 : Liquidity risk

34.297

Liquidity indicators evolution
PROMO PUB

Sector positioning

Liquidity ratio
34.3 2019
2017
2018
2019
Q1: 124.86
Med: 191.7
Q3: 313.16
Watch

In 2019, the liquidity ratio of PROMO PUB (34.30) ranks in the bottom 25% of the sector. This ratio measures the ability to cover short-term debt with current assets. A ratio below 1 may signal potential cash flow tensions.

Interest coverage
0.0x 2018
2017
2018
Q1: 0.0x
Med: 0.0x
Q3: 1.4x
Average

In 2018, the interest coverage of PROMO PUB (0.0x) ranks below the median of the sector. This ratio indicates how many times operating income covers interest expenses. An improvement would strengthen the competitive position.

Working capital requirement (WCR) and payment terms

Working capital requirement (WCR) measures the cash timing gap between customer collections and supplier/inventory payments.

Operating WCR (2019) ?
Operating WCR
Definition
Financing requirement generated by the operating cycle (inventory + receivables - trade payables).
Formula
Inventory + Customer receivables - Trade payables
Interpretation
Negative = cash released
Positive = financing needed

0 €

Customer credit (2019) ?
Customer credit (days)
Definition
Average payment term granted to customers.
Formula
(Customer receivables / Revenue incl. VAT) x 360
Interpretation
< 45j : Good
45-60j : Average
> 60j : Long

0 j

Supplier credit (2019) ?
Supplier credit (days)
Definition
Average payment term obtained from suppliers.
Formula
(Trade payables / Purchases incl. VAT) x 360
Interpretation
The longer the term, the better for cash flow

0 j

Inventory turnover (2019) ?
Inventory turnover (days)
Definition
Average storage duration for goods or materials.
Formula
(Inventory / Cost of goods) x 360
Interpretation
The lower the ratio, the faster the turnover

0 j

WCR and payment terms evolution
PROMO PUB

Positioning of PROMO PUB in its sector

Comparison with sector Activités des agences de publicité

Similar companies (Activités des agences de publicité)

Compare PROMO PUB with other companies in the same sector:

Frequently asked questions about PROMO PUB

What is the revenue of PROMO PUB ?

The revenue of PROMO PUB in 2018 is 9 k€.

Is PROMO PUB profitable?

PROMO PUB recorded a net loss in 2019.

Where is the headquarters of PROMO PUB ?

The headquarters of PROMO PUB is located in ILLZACH (68110), in the department Haut-Rhin.

Where to find the tax return of PROMO PUB ?

The tax return of PROMO PUB is available on this page. Click on a year in the 'Data by year' section to view the account details (assets, liabilities, income statement). Data comes from INPI (National Institute of Industrial Property).

In which sector does PROMO PUB operate?

PROMO PUB operates in the sector Activités des agences de publicité (NAF code 73.11Z). See the 'Sector positioning' section above to compare the company with its competitors.