SIREN : 850907486
PRALONG is a French company founded 6 years ago, specialized in the sector Promotion immobilière de logements. Based in LYON (69006), this company of category ETI shows in 2024 a revenue of 71.7 M€. Find below the complete financial statements, solvency ratios, working capital requirements and sector comparison.
Data updated on 2026-05-02
Sources : INPI & INSEE SIRENE - Processing : Ministry of Economy
| Indicator | 2024 | 2023 | 2022 | 2021 | 2020 | 2019 |
|---|---|---|---|---|---|---|
| Revenue | 71 746 501 € | 967 567 € | 900 766 € | 980 930 € | 1 302 718 € | 617 999 € |
| Net income | 1 712 498 € | 66 227 € | 304 722 € | 481 989 € | 387 652 € | 217 137 € |
| EBITDA | 2 144 378 € | -1 033 705 € | -171 451 € | 161 210 € | -64 797 € | -149 699 € |
| Net margin | 2.4% | 6.8% | 33.8% | 49.1% | 29.8% | 35.1% |
In 2024, PRALONG achieves revenue of 71.7 M€. Over the period 2019-2024, the company shows strong growth with a CAGR (compound annual growth rate) of +158.8%. Vs 2023, growth of +7315% (968 k€ -> 71.7 M€). After deducting consumption (1.7 M€), gross margin stands at 70.1 M€, i.e. a rate of 98%. This ratio measures the ability to generate value from commercial activity. EBITDA (= Gross margin - Personnel expenses - Taxes) reaches 2.1 M€, representing 3.0% of revenue. Positive scissor effect: EBITDA margin improves by +109.8 pts, sign of improved operational efficiency. The operating margin remains fragile, requiring cost vigilance. Ultimately, net income (= EBIT +/- financial result +/- exceptional - corporate tax) amounts to 1.7 M€, i.e. 2.4% of revenue. This profit can be retained or distributed to shareholders.
71 746 501 €
70 064 225 €
2 144 378 €
2 387 810 €
1 712 498 €
3.0%
The debt ratio (= Financial debt / Equity x 100) stands at 893%. Critical situation: debt significantly exceeds equity, severely limiting borrowing capacity and exposing the company to default risk. Financial autonomy (= Equity / Total assets x 100) reaches 9%. Low autonomy: the company heavily depends on external financing (banks, suppliers). Debt repayment capacity (= Financial debt / Cash flow) indicates it would take 19.8 years of cash flow to repay all financial debt. Beyond 7 years, banks generally consider credit risk as high. Cash flow represents 2.0% of revenue. Cash flow measures resources generated by operations, available for investment and debt repayment.
893.212%
8.562%
2.001%
19.781
In 2024, the debt ratio of PRALONG (893.21) ranks above the median of the sector. This ratio measures the weight of debt relative to equity. A reduction effort could improve financial strength.
In 2024, the financial autonomy of PRALONG (8.6%) ranks below the median of the sector. This ratio represents the share of equity in total financing. An improvement would strengthen the competitive position.
In 2024, the repayment capacity of PRALONG (19.78) ranks above the median of the sector. This ratio indicates the number of years needed to repay debt with cash flow. A reduction effort could improve financial strength.
The liquidity ratio (= Current assets / Current liabilities) stands at 749.23. Concretely, the company has €2 of liquid assets for every €1 of short-term debt: no cash risk within 12 months.
749.228
0.0
In 2024, the liquidity ratio of PRALONG (749.23) ranks above the median of the sector. This ratio measures the ability to cover short-term debt with current assets. This comfortable position offers an appreciable safety margin.
In 2024, the interest coverage of PRALONG (0.0x) ranks above the median of the sector. This ratio indicates how many times operating income covers interest expenses. This comfortable position offers an appreciable safety margin.
Working capital requirement (WCR) measures the cash timing gap between customer collections and supplier/inventory payments. Average customer payment term: 4 days (formula: Customer receivables / Revenue incl. VAT x 360). Supplier term: 73 days. Excellent situation: suppliers finance 69 days of the operating cycle (retail model). Inventory turnover is 142 days (= Average inventory / Cost of goods x 360). This high level ties up cash and potentially creates obsolescence risk. Overall, WCR represents 150 days of revenue, i.e. 29.9 M€ to permanently finance.
29 870 221 €
4 j
73 j
142 j
150 j
Based on 80 transactions of similar company sales
(all years),
the value of PRALONG is estimated at
7 901 728 €
(range 2 859 406€ - 20 294 790€).
With an EBITDA of 2 144 378€, the sector multiple of 1.0x is applied.
The price/revenue ratio is 0.28x
(conservative valuation).
This multiples method compares the actual sale price of similar companies to their financial indicators (Revenue, EBITDA, Net Income). It provides a market-based indicative estimate.
Medium reliability: estimate to be confirmed with in-depth analysis.
Ajustez les pondérations selon votre analyse
This estimate is based on the analysis of 80 actual transactions of similar company sales (same NAF code) registered with BODACC between 2016 and 2025.
This estimate is provided for information purposes only. A precise valuation requires in-depth analysis (assets, liabilities, prospects, market...).
Compare PRALONG with other companies in the same sector:
Voir toutes les statistiques du secteur Promotion immobilière de logements
The revenue of PRALONG in 2024 is 71.7 M€.
Yes, PRALONG generated a net profit of 1.7 M€ in 2024.
The headquarters of PRALONG is located in LYON (69006), in the department Rhone.
The tax return of PRALONG is available on this page. Click on a year in the 'Data by year' section to view the account details (assets, liabilities, income statement). Data comes from INPI (National Institute of Industrial Property).
PRALONG operates in the sector Promotion immobilière de logements (NAF code 41.10A). See the 'Sector positioning' section above to compare the company with its competitors.