SIREN : 529633620
PLUS QUE PRO DIRECT is a French company founded 15 years ago, specialized in the sector Activités des agences de publicité. Based in SCHILTIGHEIM (67300), this company of category PME shows in 2021 a revenue of 921 k€. Find below the complete financial statements, solvency ratios, working capital requirements and sector comparison.
Data updated on 2026-05-02
Sources : INPI & INSEE SIRENE - Processing : Ministry of Economy
| Indicator | 2021 | 2019 | 2018 | 2015 |
|---|---|---|---|---|
| Revenue | 920 548 € | 751 230 € | 382 471 € | 491 283 € |
| Net income | 236 146 € | 49 445 € | 5 379 € | 5 381 € |
| EBITDA | 316 185 € | 213 163 € | 13 249 € | 5 693 € |
| Net margin | 25.7% | 6.6% | 1.4% | 1.1% |
In 2021, PLUS QUE PRO DIRECT achieves revenue of 921 k€. Over the period 2015-2021, the company shows strong growth with a CAGR (compound annual growth rate) of +11.0%. Vs 2019, growth of +23% (751 k€ -> 921 k€). After deducting consumption (0 €), gross margin stands at 921 k€, i.e. a rate of 100%. This ratio measures the ability to generate value from commercial activity. EBITDA (= Gross margin - Personnel expenses - Taxes) reaches 316 k€, representing 34.3% of revenue. Positive scissor effect: EBITDA margin improves by +6.0 pts, sign of improved operational efficiency. This high EBITDA margin provides strong self-financing capacity and resilience to uncertainties. Ultimately, net income (= EBIT +/- financial result +/- exceptional - corporate tax) amounts to 236 k€, i.e. 25.7% of revenue. This profit can be retained or distributed to shareholders.
920 548 €
920 548 €
316 185 €
309 789 €
236 146 €
32.3%
The debt ratio (= Financial debt / Equity x 100) stands at 210%. Critical situation: debt significantly exceeds equity, severely limiting borrowing capacity and exposing the company to default risk. Financial autonomy (= Equity / Total assets x 100) reaches 17%. Low autonomy: the company heavily depends on external financing (banks, suppliers). Debt repayment capacity (= Financial debt / Cash flow) indicates it would take 0.5 years of cash flow to repay all financial debt. This short period demonstrates excellent debt sustainability. Cash flow represents 24.8% of revenue. Cash flow measures resources generated by operations, available for investment and debt repayment. This high level provides strong self-financing capacity.
209.879%
17.039%
24.771%
0.515
14.8%
In 2021, the debt ratio of PLUS QUE PRO DIRECT (209.88) ranks above the median of the sector. This ratio measures the weight of debt relative to equity. A reduction effort could improve financial strength.
In 2021, the financial autonomy of PLUS QUE PRO DIRECT (17.0%) ranks below the median of the sector. This ratio represents the share of equity in total financing. An improvement would strengthen the competitive position.
In 2021, the repayment capacity of PLUS QUE PRO DIRECT (0.52) ranks above the median of the sector. This ratio indicates the number of years needed to repay debt with cash flow. A reduction effort could improve financial strength.
The liquidity ratio (= Current assets / Current liabilities) stands at 201.36. Concretely, the company has €2 of liquid assets for every €1 of short-term debt: no cash risk within 12 months. The interest coverage ratio (= EBIT / Interest expenses) is 0.9x. Danger: operating income does not cover interest charges, unsustainable situation.
201.364
0.862
In 2021, the liquidity ratio of PLUS QUE PRO DIRECT (201.36) ranks below the median of the sector. This ratio measures the ability to cover short-term debt with current assets. An improvement would strengthen the competitive position.
In 2021, the interest coverage of PLUS QUE PRO DIRECT (0.9x) ranks above the median of the sector. This ratio indicates how many times operating income covers interest expenses. This comfortable position offers an appreciable safety margin.
Working capital requirement (WCR) measures the cash timing gap between customer collections and supplier/inventory payments. Average customer payment term: 25 days (formula: Customer receivables / Revenue incl. VAT x 360). Supplier term: 30 days. Favorable situation: supplier credit is longer than customer credit by 5 days. Overall, WCR represents 32 days of revenue, i.e. 81 k€ to permanently finance. Over 2015-2021, WCR increased by +208%, requiring additional financing.
81 294 €
25 j
30 j
0 j
32 j
Based on 68 transactions of similar company sales
(all years),
the value of PLUS QUE PRO DIRECT is estimated at
653 766 €
(range 222 827€ - 2 411 140€).
With an EBITDA of 316 185€, the sector multiple of 2.9x is applied.
The price/revenue ratio is 0.22x
(conservative valuation).
This multiples method compares the actual sale price of similar companies to their financial indicators (Revenue, EBITDA, Net Income). It provides a market-based indicative estimate.
Medium reliability: estimate to be confirmed with in-depth analysis.
Ajustez les pondérations selon votre analyse
This estimate is based on the analysis of 68 actual transactions of similar company sales (same NAF code) registered with BODACC between 2016 and 2025.
This estimate is provided for information purposes only. A precise valuation requires in-depth analysis (assets, liabilities, prospects, market...).
Compare PLUS QUE PRO DIRECT with other companies in the same sector:
Voir toutes les statistiques du secteur Activités des agences de publicité
The revenue of PLUS QUE PRO DIRECT in 2021 is 921 k€.
Yes, PLUS QUE PRO DIRECT generated a net profit of 236 k€ in 2021.
The headquarters of PLUS QUE PRO DIRECT is located in SCHILTIGHEIM (67300), in the department Bas-Rhin.
The tax return of PLUS QUE PRO DIRECT is available on this page. Click on a year in the 'Data by year' section to view the account details (assets, liabilities, income statement). Data comes from INPI (National Institute of Industrial Property).
PLUS QUE PRO DIRECT operates in the sector Activités des agences de publicité (NAF code 73.11Z). See the 'Sector positioning' section above to compare the company with its competitors.