SIREN : 851670968
OOH MY AD! is a French company founded 6 years ago, specialized in the sector Activités des sièges sociaux. Based in LYON (69003), this company of category PME shows in 2022 a revenue of 264 k€. Find below the complete financial statements, solvency ratios, working capital requirements and sector comparison.
Data updated on 2026-04-18
Sources : INPI & INSEE SIRENE - Processing : Ministry of Economy
| Indicator | 2022 | 2021 | 2020 |
|---|---|---|---|
| Revenue | 264 000 € | 264 000 € | 40 098 € |
| Net income | 67 881 € | 71 940 € | 283 533 € |
| EBITDA | 198 156 € | 221 011 € | -90 888 € |
| Net margin | 25.7% | 27.3% | 707.1% |
In 2022, OOH MY AD! achieves revenue of 264 k€. Over the period 2020-2022, the company shows strong growth with a CAGR (compound annual growth rate) of +156.6%. Slight decline of 0% vs 2021. After deducting consumption (0 €), gross margin stands at 264 k€, i.e. a rate of 100%. This ratio measures the ability to generate value from commercial activity. EBITDA (= Gross margin - Personnel expenses - Taxes) reaches 198 k€, representing 75.1% of revenue. Warning negative scissor effect: despite revenue change (+0%), EBITDA varies by -10%, reducing margin by 8.7 pts. This reflects costs rising faster than revenue. This high EBITDA margin provides strong self-financing capacity and resilience to uncertainties. Ultimately, net income (= EBIT +/- financial result +/- exceptional - corporate tax) amounts to 68 k€, i.e. 25.7% of revenue. This profit can be retained or distributed to shareholders.
264 000 €
264 000 €
198 156 €
197 877 €
67 881 €
75.1%
The debt ratio (= Financial debt / Equity x 100) stands at 71%. Debt level is high: negotiating margin with banks is reduced. Financial autonomy (= Equity / Total assets x 100) reaches 58%. This high autonomy means the company finances most of its assets through equity, a sign of strength. Debt repayment capacity (= Financial debt / Cash flow) indicates it would take 27.7 years of cash flow to repay all financial debt. Beyond 7 years, banks generally consider credit risk as high. Cash flow represents 25.7% of revenue. Cash flow measures resources generated by operations, available for investment and debt repayment. This high level provides strong self-financing capacity.
71.307%
57.581%
25.712%
27.656
In 2022, the debt ratio of OOH MY AD! (71.31) ranks above the median of the sector. This ratio measures the weight of debt relative to equity. A reduction effort could improve financial strength.
In 2022, the financial autonomy of OOH MY AD! (57.6%) ranks above the median of the sector. This ratio represents the share of equity in total financing. This comfortable position offers an appreciable safety margin.
In 2022, the repayment capacity of OOH MY AD! (27.66) ranks above the median of the sector. This ratio indicates the number of years needed to repay debt with cash flow. A reduction effort could improve financial strength.
The liquidity ratio (= Current assets / Current liabilities) stands at 2126.38. Concretely, the company has €2 of liquid assets for every €1 of short-term debt: no cash risk within 12 months. The interest coverage ratio (= EBIT / Interest expenses) is 65.4x. Operating income very largely covers interest expenses: high safety margin.
2126.383
65.352
In 2022, the liquidity ratio of OOH MY AD! (2126.38) ranks in the top 25% of the sector. This ratio measures the ability to cover short-term debt with current assets. A ratio above 1 ensures comfortable coverage of short-term maturities.
In 2022, the interest coverage of OOH MY AD! (65.3x) ranks in the top 25% of the sector. This ratio indicates how many times operating income covers interest expenses. High coverage means financial charges weigh little on profitability.
Working capital requirement (WCR) measures the cash timing gap between customer collections and supplier/inventory payments. Average customer payment term: 300 days (formula: Customer receivables / Revenue incl. VAT x 360). Supplier term: 59 days. The gap of 241 days means the company finances its customers for over a month before being paid relative to supplier payments. This weighs on cash flow. Overall, WCR represents 1243 days of revenue, i.e. 911 k€ to permanently finance. Over 2020-2022, WCR increased by +293%, requiring additional financing.
911 381 €
300 j
59 j
0 j
1243 j
Based on 107 transactions of similar company sales in 2022, the value of OOH MY AD! is estimated at 597 621 € (range 430 944€ - 1 009 118€). With an EBITDA of 198 156€, the sector multiple of 4.7x is applied. The price/revenue ratio is 0.65x (in line with sector norms). This multiples method compares the actual sale price of similar companies to their financial indicators (Revenue, EBITDA, Net Income). It provides a market-based indicative estimate.
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This estimate is based on the analysis of 107 actual transactions of similar company sales (same NAF code) registered with BODACC between 2016 and 2025.
This estimate is provided for information purposes only. A precise valuation requires in-depth analysis (assets, liabilities, prospects, market...).
Compare OOH MY AD! with other companies in the same sector:
Voir toutes les statistiques du secteur Activités des sièges sociaux
The revenue of OOH MY AD! in 2022 is 264 k€.
Yes, OOH MY AD! generated a net profit of 68 k€ in 2022.
The headquarters of OOH MY AD! is located in LYON (69003), in the department Rhone.
The tax return of OOH MY AD! is available on this page. Click on a year in the 'Data by year' section to view the account details (assets, liabilities, income statement). Data comes from INPI (National Institute of Industrial Property).
OOH MY AD! operates in the sector Activités des sièges sociaux (NAF code 70.10Z). See the 'Sector positioning' section above to compare the company with its competitors.