MEDIALEADS : revenue, balance sheet and financial ratios

MEDIALEADS is a French company founded 12 years ago, specialized in the sector Programmation informatique. Based in ESTILLAC (47310), this company of category PME shows in 2024 a revenue of 521 k€. Find below the complete financial statements, solvency ratios, working capital requirements and sector comparison.

Data updated on 2026-05-02

Sources : INPI & INSEE SIRENE - Processing : Ministry of Economy

Financial history - MEDIALEADS (SIREN 794849232)
Indicator 2024 2020 2019 2018 2017 2016 2015
Revenue 521 227 € 215 771 € 262 178 € 232 481 € 233 581 € 301 318 € 297 890 €
Net income 550 € -24 215 € 21 883 € -7 876 € 18 352 € -14 607 € 3 842 €
EBITDA 68 129 € 60 610 € 98 644 € 46 353 € 16 196 € -24 526 € -10 635 €
Net margin 0.1% -11.2% 8.3% -3.4% 7.9% -4.8% 1.3%

Revenue and income statement

In 2024, MEDIALEADS achieves revenue of 521 k€. Over the period 2015-2024, the company shows strong growth with a CAGR (compound annual growth rate) of +6.4%. Vs 2020, growth of +142% (216 k€ -> 521 k€). After deducting consumption (0 €), gross margin stands at 521 k€, i.e. a rate of 100%. This ratio measures the ability to generate value from commercial activity. EBITDA (= Gross margin - Personnel expenses - Taxes) reaches 68 k€, representing 13.1% of revenue. Warning negative scissor effect: despite revenue change (+142%), EBITDA varies by +12%, reducing margin by 15.0 pts. This reflects costs rising faster than revenue. This level of operating margin is satisfactory for the sector. Ultimately, net income (= EBIT +/- financial result +/- exceptional - corporate tax) amounts to 550 €, i.e. 0.1% of revenue. This profit can be retained or distributed to shareholders.

Revenue (2024) ?
Revenue
Definition
Total amount of sales of goods and services made by the company.
Formula
Sales of goods + Sold production

521 227 €

Gross margin (2024) ?
Gross margin
Definition
Difference between revenue and cost of goods sold.
Formula
Revenue - Cost of goods consumed

521 227 €

EBITDA (2024) ?
Gross Operating Surplus (EBITDA)
Definition
Resources generated by current operations, before depreciation and financial expenses.
Formula
Value added - Personnel expenses - Taxes
Interpretation
Positive = profitable activity

68 129 €

EBIT (2024) ?
EBIT (Operating Income)
Definition
Operating income, including depreciation and provisions.
Formula
EBITDA - Depreciation and provisions + Reversals

-40 091 €

Net income (2024) ?
Net income
Definition
Profit or loss after all expenses, including taxes and exceptional items.
Formula
Current income + Exceptional income - Income tax

550 €

EBITDA margin (2024) ?
EBITDA margin
Definition
Measures the company's operating profitability.
Formula
(EBE / CA) x 100
Interpretation
> 10% : Good profitability
5-10% : Average
< 5% : Low

11.3%

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Chart evolution

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Assets

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Liabilities

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Solvency and debt ratios

The debt ratio (= Financial debt / Equity x 100) stands at 437%. Critical situation: debt significantly exceeds equity, severely limiting borrowing capacity and exposing the company to default risk. Financial autonomy (= Equity / Total assets x 100) reaches 15%. Low autonomy: the company heavily depends on external financing (banks, suppliers). Debt repayment capacity (= Financial debt / Cash flow) indicates it would take 3.9 years of cash flow to repay all financial debt. This ratio remains within usual banking standards. Cash flow represents 17.6% of revenue. Cash flow measures resources generated by operations, available for investment and debt repayment. This high level provides strong self-financing capacity.

Debt ratio (2024) ?
Debt ratio
Definition
Measures the proportion of debt to equity.
Formula
(Financial debt / Equity) x 100
Interpretation
< 50% : Low
50-100% : Moderate
> 100% : High

437.332%

Financial autonomy (2024) ?
Financial autonomy
Definition
Share of equity in the company's total financing.
Formula
(Equity / Total assets) x 100
Interpretation
> 30% : Good autonomy
20-30% : Average
< 20% : Low

14.75%

Cash flow / Revenue (2024) ?
Cash flow / Revenue
Definition
Self-financing capacity relative to revenue.
Formula
(CAF / CA) x 100
Interpretation
The higher the ratio, the more cash the company generates

17.608%

Repayment capacity (2024) ?
Repayment capacity
Definition
Number of years needed to repay debts with cash flow.
Formula
Financial debt / Cash flow
Interpretation
< 3 years : Excellent
3-5 years : Fair
> 5 years : Warning

3.923

Asset age ratio (2024) ?
Asset age ratio
Definition
Measures the degree of wear of tangible assets.
Formula
Accumulated depreciation / Gross fixed assets x 100
Interpretation
< 50% : Recent assets
50-70% : Normal wear
> 70% : Aging assets

45.1%

Solvency indicators evolution
MEDIALEADS

Sector positioning

Debt ratio
437.33 2024
2019
2020
2024
Q1: 0.0
Med: 3.36
Q3: 42.51
Watch

In 2024, the debt ratio of MEDIALEADS (437.33) ranks in the top 25% of the sector. This ratio measures the weight of debt relative to equity. A high ratio may indicate excessive dependence on external financing.

Financial autonomy
14.75% 2024
2019
2020
2024
Q1: 3.88%
Med: 34.74%
Q3: 63.98%
Average

In 2024, the financial autonomy of MEDIALEADS (14.8%) ranks below the median of the sector. This ratio represents the share of equity in total financing. An improvement would strengthen the competitive position.

Repayment capacity
3.92 years 2024
2019
2020
2024
Q1: 0.0 years
Med: 0.0 years
Q3: 0.39 years
Average

In 2024, the repayment capacity of MEDIALEADS (3.92) ranks above the median of the sector. This ratio indicates the number of years needed to repay debt with cash flow. A reduction effort could improve financial strength.

Liquidity ratios

The liquidity ratio (= Current assets / Current liabilities) stands at 117.33. Concretely, the company has €2 of liquid assets for every €1 of short-term debt: no cash risk within 12 months. The interest coverage ratio (= EBIT / Interest expenses) is 21.4x. Operating income very largely covers interest expenses: high safety margin.

Liquidity ratio (2024) ?
Liquidity ratio
Definition
Ability to meet short-term debts with current assets.
Formula
Current assets / Current liabilities
Interpretation
> 1.5 : Very good
1-1.5 : Fair
< 1 : Liquidity risk

117.333

Interest coverage (2024) ?
Interest coverage
Definition
Ability to cover interest charges with operating income.
Formula
EBIT / Interest expenses
Interpretation
> 3 : Comfortable
1.5-3 : Acceptable
< 1.5 : Risk

21.352

Liquidity indicators evolution
MEDIALEADS

Sector positioning

Liquidity ratio
117.33 2024
2019
2020
2024
Q1: 132.21
Med: 250.32
Q3: 499.26
Average -16 pts over 3 years

In 2024, the liquidity ratio of MEDIALEADS (117.33) ranks below the median of the sector. This ratio measures the ability to cover short-term debt with current assets. An improvement would strengthen the competitive position.

Interest coverage
21.35x 2024
2019
2020
2024
Q1: 0.0x
Med: 0.0x
Q3: 0.47x
Excellent

In 2024, the interest coverage of MEDIALEADS (21.4x) ranks in the top 25% of the sector. This ratio indicates how many times operating income covers interest expenses. High coverage means financial charges weigh little on profitability.

Working capital requirement (WCR) and payment terms

Working capital requirement (WCR) measures the cash timing gap between customer collections and supplier/inventory payments. Average customer payment term: 92 days (formula: Customer receivables / Revenue incl. VAT x 360). Supplier term: 81 days. The company must finance 11 days of gap between collections and payments. Overall, WCR represents 72 days of revenue, i.e. 104 k€ to permanently finance. Notable WCR improvement over the period (-33%), freeing up cash.

Operating WCR (2024) ?
Operating WCR
Definition
Financing requirement generated by the operating cycle (inventory + receivables - trade payables).
Formula
Inventory + Customer receivables - Trade payables
Interpretation
Negative = cash released
Positive = financing needed

103 620 €

Customer credit (2024) ?
Customer credit (days)
Definition
Average payment term granted to customers.
Formula
(Customer receivables / Revenue incl. VAT) x 360
Interpretation
< 45j : Good
45-60j : Average
> 60j : Long

92 j

Supplier credit (2024) ?
Supplier credit (days)
Definition
Average payment term obtained from suppliers.
Formula
(Trade payables / Purchases incl. VAT) x 360
Interpretation
The longer the term, the better for cash flow

81 j

Inventory turnover (2024) ?
Inventory turnover (days)
Definition
Average storage duration for goods or materials.
Formula
(Inventory / Cost of goods) x 360
Interpretation
The lower the ratio, the faster the turnover

0 j

WCR in days of revenue (2024) ?
WCR in days of revenue
Definition
Expresses working capital requirement in days of revenue.
Formula
(Operating WCR / Revenue) x 360
Interpretation
The fewer days, the better the working capital management

72 j

WCR and payment terms evolution
MEDIALEADS

Positioning of MEDIALEADS in its sector

Comparison with sector Programmation informatique

Valuation estimate

Based on 120 transactions of similar company sales (all years), the value of MEDIALEADS is estimated at 118 457 € (range 56 980€ - 312 901€). With an EBITDA of 68 129€, the sector multiple of 2.2x is applied. The price/revenue ratio is 0.27x (conservative valuation). This multiples method compares the actual sale price of similar companies to their financial indicators (Revenue, EBITDA, Net Income). It provides a market-based indicative estimate.

Estimated enterprise value 2024
120 transactions
56k€ 118k€ 312k€
118 457 € Range: 56 980€ - 312 901€
NAF 5 all-time

Valuation detail by method

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EBITDA Multiple 50%
68 129 € × 2.2x
Estimation 151 500 €
65 740€ - 416 757€
Revenue Multiple 30%
521 227 € × 0.27x
Estimation 141 569 €
80 027€ - 346 232€
Net Income Multiple 20%
550 € × 2.2x
Estimation 1 184 €
514€ - 3 270€

Valuation evolution

How is this estimate calculated?

This estimate is based on the analysis of 120 actual transactions of similar company sales (same NAF code) registered with BODACC between 2016 and 2025.

  • EBITDA Multiple: Preferred method for profitable SMEs. EBITDA reflects the ability to generate cash.
  • Revenue Multiple: Used for growing companies or those with low profitability. Reflects commercial potential.
  • Net Income Multiple: Relevant for mature companies with stable results.

This estimate is provided for information purposes only. A precise valuation requires in-depth analysis (assets, liabilities, prospects, market...).

Similar companies (Programmation informatique)

Compare MEDIALEADS with other companies in the same sector:

Frequently asked questions about MEDIALEADS

What is the revenue of MEDIALEADS ?

The revenue of MEDIALEADS in 2024 is 521 k€.

Is MEDIALEADS profitable?

Yes, MEDIALEADS generated a net profit of 550€ in 2024.

Where is the headquarters of MEDIALEADS ?

The headquarters of MEDIALEADS is located in ESTILLAC (47310), in the department Lot-et-Garonne.

Where to find the tax return of MEDIALEADS ?

The tax return of MEDIALEADS is available on this page. Click on a year in the 'Data by year' section to view the account details (assets, liabilities, income statement). Data comes from INPI (National Institute of Industrial Property).

In which sector does MEDIALEADS operate?

MEDIALEADS operates in the sector Programmation informatique (NAF code 62.01Z). See the 'Sector positioning' section above to compare the company with its competitors.