MCCANN ERICKSON PARIS : revenue, balance sheet and financial ratios

MCCANN ERICKSON PARIS is a French company founded 36 years ago, specialized in the sector Activités des agences de publicité. Based in NEUILLY-SUR-SEINE (92200), this company of category ETI shows in 2024 a revenue of 142.2 M€. Find below the complete financial statements, solvency ratios, working capital requirements and sector comparison.

Data updated on 2026-05-02

Sources : INPI & INSEE SIRENE - Processing : Ministry of Economy

Financial history - MCCANN ERICKSON PARIS (SIREN 950567404)
Indicator 2024 2023 2022 2021 2020 2019 2018 2017 2016
Revenue 142 157 978 € 123 538 905 € 111 589 374 € 111 764 188 € 92 823 539 € 98 693 473 € 90 691 915 € 86 495 706 € 110 938 169 €
Net income 3 003 070 € 2 352 777 € 2 919 089 € 1 332 025 € -238 102 € 587 273 € -1 591 841 € -4 079 358 € -783 318 €
EBITDA 4 043 413 € 2 797 528 € 2 226 868 € 421 441 € 3 871 844 € 868 036 € -2 315 049 € -3 503 773 € 66 093 €
Net margin 2.1% 1.9% 2.6% 1.2% -0.3% 0.6% -1.8% -4.7% -0.7%

Revenue and income statement

In 2024, MCCANN ERICKSON PARIS achieves revenue of 142.2 M€. Revenue is growing positively over 9 years (CAGR: +3.1%). Vs 2023, growth of +15% (123.5 M€ -> 142.2 M€). After deducting consumption (0 €), gross margin stands at 142.2 M€, i.e. a rate of 100%. This ratio measures the ability to generate value from commercial activity. EBITDA (= Gross margin - Personnel expenses - Taxes) reaches 4.0 M€, representing 2.8% of revenue. The operating margin remains fragile, requiring cost vigilance. Ultimately, net income (= EBIT +/- financial result +/- exceptional - corporate tax) amounts to 3.0 M€, i.e. 2.1% of revenue. This profit can be retained or distributed to shareholders.

Revenue (2024) ?
Revenue
Definition
Total amount of sales of goods and services made by the company.
Formula
Sales of goods + Sold production

142 157 978 €

Gross margin (2024) ?
Gross margin
Definition
Difference between revenue and cost of goods sold.
Formula
Revenue - Cost of goods consumed

142 157 978 €

EBITDA (2024) ?
Gross Operating Surplus (EBITDA)
Definition
Resources generated by current operations, before depreciation and financial expenses.
Formula
Value added - Personnel expenses - Taxes
Interpretation
Positive = profitable activity

4 043 413 €

EBIT (2024) ?
EBIT (Operating Income)
Definition
Operating income, including depreciation and provisions.
Formula
EBITDA - Depreciation and provisions + Reversals

3 866 539 €

Net income (2024) ?
Net income
Definition
Profit or loss after all expenses, including taxes and exceptional items.
Formula
Current income + Exceptional income - Income tax

3 003 070 €

EBITDA margin (2024) ?
EBITDA margin
Definition
Measures the company's operating profitability.
Formula
(EBE / CA) x 100
Interpretation
> 10% : Good profitability
5-10% : Average
< 5% : Low

2.8%

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Chart evolution

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Assets

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Liabilities

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Solvency and debt ratios

The debt ratio (= Financial debt / Equity x 100) stands at 0%. This very low level reflects a solid financial structure, offering significant room for future investments or acquisitions. Financial autonomy (= Equity / Total assets x 100) reaches 18%. Low autonomy: the company heavily depends on external financing (banks, suppliers). Cash flow represents 2.2% of revenue. Cash flow measures resources generated by operations, available for investment and debt repayment.

Debt ratio (2024) ?
Debt ratio
Definition
Measures the proportion of debt to equity.
Formula
(Financial debt / Equity) x 100
Interpretation
< 50% : Low
50-100% : Moderate
> 100% : High

0.0%

Financial autonomy (2024) ?
Financial autonomy
Definition
Share of equity in the company's total financing.
Formula
(Equity / Total assets) x 100
Interpretation
> 30% : Good autonomy
20-30% : Average
< 20% : Low

17.574%

Cash flow / Revenue (2024) ?
Cash flow / Revenue
Definition
Self-financing capacity relative to revenue.
Formula
(CAF / CA) x 100
Interpretation
The higher the ratio, the more cash the company generates

2.213%

Repayment capacity (2024) ?
Repayment capacity
Definition
Number of years needed to repay debts with cash flow.
Formula
Financial debt / Cash flow
Interpretation
< 3 years : Excellent
3-5 years : Fair
> 5 years : Warning

0.0

Asset age ratio (2024) ?
Asset age ratio
Definition
Measures the degree of wear of tangible assets.
Formula
Accumulated depreciation / Gross fixed assets x 100
Interpretation
< 50% : Recent assets
50-70% : Normal wear
> 70% : Aging assets

41.2%

Solvency indicators evolution
MCCANN ERICKSON PARIS

Sector positioning

Debt ratio
0.0 2024
2022
2023
2024
Q1: 0.0
Med: 7.82
Q3: 44.59
Excellent

In 2024, the debt ratio of MCCANN ERICKSON PARIS (0.00) ranks in the bottom 25% of the sector, which is positive. This ratio measures the weight of debt relative to equity. A low ratio indicates a solid financial structure with little dependence on creditors.

Financial autonomy
17.57% 2024
2022
2023
2024
Q1: 9.69%
Med: 34.27%
Q3: 59.15%
Average

In 2024, the financial autonomy of MCCANN ERICKSON PARIS (17.6%) ranks below the median of the sector. This ratio represents the share of equity in total financing. An improvement would strengthen the competitive position.

Repayment capacity
0.0 years 2024
2022
2023
2024
Q1: 0.0 years
Med: 0.0 years
Q3: 1.14 years
Excellent

In 2024, the repayment capacity of MCCANN ERICKSON PARIS (0.00) ranks in the bottom 25% of the sector, which is positive. This ratio indicates the number of years needed to repay debt with cash flow. A short capacity reflects controlled debt and good cash generation.

Liquidity ratios

The liquidity ratio (= Current assets / Current liabilities) stands at 148.24. Concretely, the company has €2 of liquid assets for every €1 of short-term debt: no cash risk within 12 months. The interest coverage ratio (= EBIT / Interest expenses) is 9.1x. Operating income very largely covers interest expenses: high safety margin.

Liquidity ratio (2024) ?
Liquidity ratio
Definition
Ability to meet short-term debts with current assets.
Formula
Current assets / Current liabilities
Interpretation
> 1.5 : Very good
1-1.5 : Fair
< 1 : Liquidity risk

148.244

Interest coverage (2024) ?
Interest coverage
Definition
Ability to cover interest charges with operating income.
Formula
EBIT / Interest expenses
Interpretation
> 3 : Comfortable
1.5-3 : Acceptable
< 1.5 : Risk

9.094

Liquidity indicators evolution
MCCANN ERICKSON PARIS

Sector positioning

Liquidity ratio
148.24 2024
2022
2023
2024
Q1: 128.85
Med: 206.6
Q3: 363.72
Average

In 2024, the liquidity ratio of MCCANN ERICKSON PARIS (148.24) ranks below the median of the sector. This ratio measures the ability to cover short-term debt with current assets. An improvement would strengthen the competitive position.

Interest coverage
9.09x 2024
2022
2023
2024
Q1: 0.0x
Med: 0.0x
Q3: 2.56x
Excellent

In 2024, the interest coverage of MCCANN ERICKSON PARIS (9.1x) ranks in the top 25% of the sector. This ratio indicates how many times operating income covers interest expenses. High coverage means financial charges weigh little on profitability.

Working capital requirement (WCR) and payment terms

Working capital requirement (WCR) measures the cash timing gap between customer collections and supplier/inventory payments. Average customer payment term: 52 days (formula: Customer receivables / Revenue incl. VAT x 360). Supplier term: 58 days. Favorable situation: supplier credit is longer than customer credit by 6 days. Overall, WCR represents 73 days of revenue, i.e. 29.0 M€ to permanently finance. Over 2016-2024, WCR increased by +49%, requiring additional financing.

Operating WCR (2024) ?
Operating WCR
Definition
Financing requirement generated by the operating cycle (inventory + receivables - trade payables).
Formula
Inventory + Customer receivables - Trade payables
Interpretation
Negative = cash released
Positive = financing needed

28 961 845 €

Customer credit (2024) ?
Customer credit (days)
Definition
Average payment term granted to customers.
Formula
(Customer receivables / Revenue incl. VAT) x 360
Interpretation
< 45j : Good
45-60j : Average
> 60j : Long

52 j

Supplier credit (2024) ?
Supplier credit (days)
Definition
Average payment term obtained from suppliers.
Formula
(Trade payables / Purchases incl. VAT) x 360
Interpretation
The longer the term, the better for cash flow

58 j

Inventory turnover (2024) ?
Inventory turnover (days)
Definition
Average storage duration for goods or materials.
Formula
(Inventory / Cost of goods) x 360
Interpretation
The lower the ratio, the faster the turnover

0 j

WCR in days of revenue (2024) ?
WCR in days of revenue
Definition
Expresses working capital requirement in days of revenue.
Formula
(Operating WCR / Revenue) x 360
Interpretation
The fewer days, the better the working capital management

73 j

WCR and payment terms evolution
MCCANN ERICKSON PARIS

Positioning of MCCANN ERICKSON PARIS in its sector

Comparison with sector Activités des agences de publicité

Valuation estimate

Based on 68 transactions of similar company sales (all years), the value of MCCANN ERICKSON PARIS is estimated at 17 130 663 € (range 6 483 744€ - 45 742 428€). With an EBITDA of 4 043 413€, the sector multiple of 2.9x is applied. The price/revenue ratio is 0.22x (conservative valuation). This multiples method compares the actual sale price of similar companies to their financial indicators (Revenue, EBITDA, Net Income). It provides a market-based indicative estimate.
Medium reliability: estimate to be confirmed with in-depth analysis.

Estimated enterprise value 2024
68 tx
6483k€ 17130k€ 45742k€
17 130 663 € Range: 6 483 744€ - 45 742 428€
NAF 5 all-time

Valuation detail by method

Ajustez les pondérations selon votre analyse

EBITDA Multiple 50%
4 043 413 € × 2.9x
Estimation 11 617 000 €
3 352 413€ - 45 730 894€
Revenue Multiple 30%
142 157 978 € × 0.22x
Estimation 31 909 039 €
13 224 806€ - 54 315 424€
Net Income Multiple 20%
3 003 070 € × 2.9x
Estimation 8 747 259 €
4 200 482€ - 32 911 769€
How is this estimate calculated?

This estimate is based on the analysis of 68 actual transactions of similar company sales (same NAF code) registered with BODACC between 2016 and 2025.

  • EBITDA Multiple: Preferred method for profitable SMEs. EBITDA reflects the ability to generate cash.
  • Revenue Multiple: Used for growing companies or those with low profitability. Reflects commercial potential.
  • Net Income Multiple: Relevant for mature companies with stable results.

This estimate is provided for information purposes only. A precise valuation requires in-depth analysis (assets, liabilities, prospects, market...).

Similar companies (Activités des agences de publicité)

Compare MCCANN ERICKSON PARIS with other companies in the same sector:

Voir toutes les statistiques du secteur Activités des agences de publicité

Frequently asked questions about MCCANN ERICKSON PARIS

What is the revenue of MCCANN ERICKSON PARIS ?

The revenue of MCCANN ERICKSON PARIS in 2024 is 142.2 M€.

Is MCCANN ERICKSON PARIS profitable?

Yes, MCCANN ERICKSON PARIS generated a net profit of 3.0 M€ in 2024.

Where is the headquarters of MCCANN ERICKSON PARIS ?

The headquarters of MCCANN ERICKSON PARIS is located in NEUILLY-SUR-SEINE (92200), in the department Hauts-de-Seine.

Where to find the tax return of MCCANN ERICKSON PARIS ?

The tax return of MCCANN ERICKSON PARIS is available on this page. Click on a year in the 'Data by year' section to view the account details (assets, liabilities, income statement). Data comes from INPI (National Institute of Industrial Property).

In which sector does MCCANN ERICKSON PARIS operate?

MCCANN ERICKSON PARIS operates in the sector Activités des agences de publicité (NAF code 73.11Z). See the 'Sector positioning' section above to compare the company with its competitors.