MARQUETING ET MARQUES COMMERCIALES : revenue, balance sheet and financial ratios

MARQUETING ET MARQUES COMMERCIALES is a French company founded 26 years ago, specialized in the sector Hôtels et hébergement similaire . Based in BORDEAUX (33000), this company of category PME shows in 2017 a revenue of 1.6 M€. Find below the complete financial statements, solvency ratios, working capital requirements and sector comparison.

Data updated on 2026-05-09

Sources : INPI & INSEE SIRENE - Processing : Ministry of Economy

Financial history - MARQUETING ET MARQUES COMMERCIALES (SIREN 430468991)
Indicator 2017 2016
Revenue 1 612 058 € 1 632 262 €
Net income 80 530 € 83 505 €
EBITDA 160 601 € 194 466 €
Net margin 5.0% 5.1%

Revenue and income statement

In 2017, MARQUETING ET MARQUES COMMERCIALES achieves revenue of 1.6 M€. Slight decline of -1% vs 2016. After deducting consumption (391 k€), gross margin stands at 1.2 M€, i.e. a rate of 76%. This ratio measures the ability to generate value from commercial activity. EBITDA (= Gross margin - Personnel expenses - Taxes) reaches 161 k€, representing 10.0% of revenue. This level of operating margin is satisfactory for the sector. Ultimately, net income (= EBIT +/- financial result +/- exceptional - corporate tax) amounts to 81 k€, i.e. 5.0% of revenue. This profit can be retained or distributed to shareholders.

Revenue (2017) ?
Revenue
Definition
Total amount of sales of goods and services made by the company.
Formula
Sales of goods + Sold production

1 612 058 €

Gross margin (2017) ?
Gross margin
Definition
Difference between revenue and cost of goods sold.
Formula
Revenue - Cost of goods consumed

1 221 548 €

EBITDA (2017) ?
Gross Operating Surplus (EBITDA)
Definition
Resources generated by current operations, before depreciation and financial expenses.
Formula
Value added - Personnel expenses - Taxes
Interpretation
Positive = profitable activity

160 601 €

EBIT (2017) ?
EBIT (Operating Income)
Definition
Operating income, including depreciation and provisions.
Formula
EBITDA - Depreciation and provisions + Reversals

109 340 €

Net income (2017) ?
Net income
Definition
Profit or loss after all expenses, including taxes and exceptional items.
Formula
Current income + Exceptional income - Income tax

80 530 €

EBITDA margin (2017) ?
EBITDA margin
Definition
Measures the company's operating profitability.
Formula
(EBE / CA) x 100
Interpretation
> 10% : Good profitability
5-10% : Average
< 5% : Low

9.9%

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Chart evolution

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Assets

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Liabilities

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Solvency and debt ratios

The debt ratio (= Financial debt / Equity x 100) stands at 311%. Critical situation: debt significantly exceeds equity, severely limiting borrowing capacity and exposing the company to default risk. Financial autonomy (= Equity / Total assets x 100) reaches 21%. The balance between equity and debt is satisfactory. Debt repayment capacity (= Financial debt / Cash flow) indicates it would take 8.7 years of cash flow to repay all financial debt. Beyond 7 years, banks generally consider credit risk as high. Cash flow represents 9.4% of revenue. Cash flow measures resources generated by operations, available for investment and debt repayment. Satisfactory level allowing partial financing of growth.

Debt ratio (2017) ?
Debt ratio
Definition
Measures the proportion of debt to equity.
Formula
(Financial debt / Equity) x 100
Interpretation
< 50% : Low
50-100% : Moderate
> 100% : High

311.205%

Financial autonomy (2017) ?
Financial autonomy
Definition
Share of equity in the company's total financing.
Formula
(Equity / Total assets) x 100
Interpretation
> 30% : Good autonomy
20-30% : Average
< 20% : Low

21.257%

Cash flow / Revenue (2017) ?
Cash flow / Revenue
Definition
Self-financing capacity relative to revenue.
Formula
(CAF / CA) x 100
Interpretation
The higher the ratio, the more cash the company generates

9.358%

Repayment capacity (2017) ?
Repayment capacity
Definition
Number of years needed to repay debts with cash flow.
Formula
Financial debt / Cash flow
Interpretation
< 3 years : Excellent
3-5 years : Fair
> 5 years : Warning

8.727

Asset age ratio (2017) ?
Asset age ratio
Definition
Measures the degree of wear of tangible assets.
Formula
Accumulated depreciation / Gross fixed assets x 100
Interpretation
< 50% : Recent assets
50-70% : Normal wear
> 70% : Aging assets

50.7%

Solvency indicators evolution
MARQUETING ET MARQUES COMMERCIALES

Sector positioning

Debt ratio
311.2 2017
2016
2017
Q1: 0.0
Med: 33.19
Q3: 155.2
Average

In 2017, the debt ratio of MARQUETING ET MARQUES COM... (311.20) ranks above the median of the sector. This ratio measures the weight of debt relative to equity. A reduction effort could improve financial strength.

Financial autonomy
21.26% 2017
2016
2017
Q1: 4.66%
Med: 31.87%
Q3: 60.68%
Average

In 2017, the financial autonomy of MARQUETING ET MARQUES COM... (21.3%) ranks below the median of the sector. This ratio represents the share of equity in total financing. An improvement would strengthen the competitive position.

Repayment capacity
8.73 years 2017
2016
2017
Q1: 0.0 years
Med: 0.87 years
Q3: 4.97 years
Average

In 2017, the repayment capacity of MARQUETING ET MARQUES COM... (8.73) ranks above the median of the sector. This ratio indicates the number of years needed to repay debt with cash flow. A reduction effort could improve financial strength.

Liquidity ratios

The liquidity ratio (= Current assets / Current liabilities) stands at 299.69. Concretely, the company has €2 of liquid assets for every €1 of short-term debt: no cash risk within 12 months. The interest coverage ratio (= EBIT / Interest expenses) is 4.3x. Financial charges are adequately covered by operations.

Liquidity ratio (2017) ?
Liquidity ratio
Definition
Ability to meet short-term debts with current assets.
Formula
Current assets / Current liabilities
Interpretation
> 1.5 : Very good
1-1.5 : Fair
< 1 : Liquidity risk

299.692

Interest coverage (2017) ?
Interest coverage
Definition
Ability to cover interest charges with operating income.
Formula
EBIT / Interest expenses
Interpretation
> 3 : Comfortable
1.5-3 : Acceptable
< 1.5 : Risk

4.306

Liquidity indicators evolution
MARQUETING ET MARQUES COMMERCIALES

Sector positioning

Liquidity ratio
299.69 2017
2016
2017
Q1: 57.08
Med: 119.76
Q3: 257.63
Excellent

In 2017, the liquidity ratio of MARQUETING ET MARQUES COM... (299.69) ranks in the top 25% of the sector. This ratio measures the ability to cover short-term debt with current assets. A ratio above 1 ensures comfortable coverage of short-term maturities.

Interest coverage
4.31x 2017
2016
2017
Q1: 0.0x
Med: 1.61x
Q3: 9.25x
Good -6 pts over 2 years

In 2017, the interest coverage of MARQUETING ET MARQUES COM... (4.3x) ranks above the median of the sector. This ratio indicates how many times operating income covers interest expenses. This comfortable position offers an appreciable safety margin.

Working capital requirement (WCR) and payment terms

Working capital requirement (WCR) measures the cash timing gap between customer collections and supplier/inventory payments. Average customer payment term: 49 days (formula: Customer receivables / Revenue incl. VAT x 360). Supplier term: 35 days. The company must finance 14 days of gap between collections and payments. Inventory turnover is 59 days (= Average inventory / Cost of goods x 360). Overall, WCR represents 124 days of revenue, i.e. 554 k€ to permanently finance.

Operating WCR (2017) ?
Operating WCR
Definition
Financing requirement generated by the operating cycle (inventory + receivables - trade payables).
Formula
Inventory + Customer receivables - Trade payables
Interpretation
Negative = cash released
Positive = financing needed

553 806 €

Customer credit (2017) ?
Customer credit (days)
Definition
Average payment term granted to customers.
Formula
(Customer receivables / Revenue incl. VAT) x 360
Interpretation
< 45j : Good
45-60j : Average
> 60j : Long

49 j

Supplier credit (2017) ?
Supplier credit (days)
Definition
Average payment term obtained from suppliers.
Formula
(Trade payables / Purchases incl. VAT) x 360
Interpretation
The longer the term, the better for cash flow

35 j

Inventory turnover (2017) ?
Inventory turnover (days)
Definition
Average storage duration for goods or materials.
Formula
(Inventory / Cost of goods) x 360
Interpretation
The lower the ratio, the faster the turnover

59 j

WCR in days of revenue (2017) ?
WCR in days of revenue
Definition
Expresses working capital requirement in days of revenue.
Formula
(Operating WCR / Revenue) x 360
Interpretation
The fewer days, the better the working capital management

124 j

WCR and payment terms evolution
MARQUETING ET MARQUES COMMERCIALES

Positioning of MARQUETING ET MARQUES COMMERCIALES in its sector

Comparison with sector Hôtels et hébergement similaire

Valuation estimate

Based on 154 transactions of similar company sales in 2017, the value of MARQUETING ET MARQUES COMMERCIALES is estimated at 789 702 € (range 273 977€ - 1 365 427€). With an EBITDA of 160 601€, the sector multiple of 5.6x is applied. The price/revenue ratio is 0.53x (in line with sector norms). This multiples method compares the actual sale price of similar companies to their financial indicators (Revenue, EBITDA, Net Income). It provides a market-based indicative estimate.

Estimated enterprise value 2017
154 transactions
273k€ 789k€ 1365k€
789 702 € Range: 273 977€ - 1 365 427€
NAF 5 année 2017

Valuation detail by method

Ajustez les pondérations selon votre analyse

EBITDA Multiple 50%
160 601 € × 5.6x
Estimation 903 083 €
254 247€ - 1 434 674€
Revenue Multiple 30%
1 612 058 € × 0.53x
Estimation 849 676 €
394 036€ - 1 621 354€
Net Income Multiple 20%
80 530 € × 5.2x
Estimation 416 288 €
143 217€ - 808 420€

Valuation evolution

How is this estimate calculated?

This estimate is based on the analysis of 154 actual transactions of similar company sales (same NAF code) registered with BODACC between 2016 and 2025.

  • EBITDA Multiple: Preferred method for profitable SMEs. EBITDA reflects the ability to generate cash.
  • Revenue Multiple: Used for growing companies or those with low profitability. Reflects commercial potential.
  • Net Income Multiple: Relevant for mature companies with stable results.

This estimate is provided for information purposes only. A precise valuation requires in-depth analysis (assets, liabilities, prospects, market...).

Similar companies (Hôtels et hébergement similaire )

Compare MARQUETING ET MARQUES COMMERCIALES with other companies in the same sector:

Voir toutes les statistiques du secteur Hôtels et hébergement similaire

Frequently asked questions about MARQUETING ET MARQUES COMMERCIALES

What is the revenue of MARQUETING ET MARQUES COMMERCIALES ?

The revenue of MARQUETING ET MARQUES COMMERCIALES in 2017 is 1.6 M€.

Is MARQUETING ET MARQUES COMMERCIALES profitable?

Yes, MARQUETING ET MARQUES COMMERCIALES generated a net profit of 81 k€ in 2017.

Where is the headquarters of MARQUETING ET MARQUES COMMERCIALES ?

The headquarters of MARQUETING ET MARQUES COMMERCIALES is located in BORDEAUX (33000), in the department Gironde.

Where to find the tax return of MARQUETING ET MARQUES COMMERCIALES ?

The tax return of MARQUETING ET MARQUES COMMERCIALES is available on this page. Click on a year in the 'Data by year' section to view the account details (assets, liabilities, income statement). Data comes from INPI (National Institute of Industrial Property).

In which sector does MARQUETING ET MARQUES COMMERCIALES operate?

MARQUETING ET MARQUES COMMERCIALES operates in the sector Hôtels et hébergement similaire (NAF code 55.10Z). See the 'Sector positioning' section above to compare the company with its competitors.