SIREN : 490745700
MARKETING STUDIO SERVICES is a French company founded 19 years ago, specialized in the sector Études de marché et sondages. Based in PARIS (75020), this company of category PME shows in 2024 a revenue of 1.6 M€. Find below the complete financial statements, solvency ratios, working capital requirements and sector comparison.
Data updated on 2026-05-02
Sources : INPI & INSEE SIRENE - Processing : Ministry of Economy
| Indicator | 2024 | 2023 | 2022 | 2021 | 2020 | 2019 | 2018 | 2017 | 2016 | 2015 |
|---|---|---|---|---|---|---|---|---|---|---|
| Revenue | 1 586 008 € | 1 727 887 € | 1 667 754 € | 1 426 689 € | 852 660 € | 1 136 445 € | 1 452 741 € | 1 360 338 € | 1 222 040 € | 893 163 € |
| Net income | 15 464 € | 120 347 € | 94 743 € | 117 157 € | -54 329 € | -187 565 € | 18 184 € | 85 166 € | 80 061 € | -46 415 € |
| EBITDA | -3 445 € | 111 551 € | 90 601 € | 92 098 € | -46 140 € | -167 172 € | -21 835 € | 115 069 € | 102 849 € | -20 624 € |
| Net margin | 1.0% | 7.0% | 5.7% | 8.2% | -6.4% | -16.5% | 1.3% | 6.3% | 6.6% | -5.2% |
In 2024, MARKETING STUDIO SERVICES achieves revenue of 1.6 M€. Over the period 2015-2024, the company shows strong growth with a CAGR (compound annual growth rate) of +6.6%. Slight decline of -8% vs 2023. After deducting consumption (13 €), gross margin stands at 1.6 M€, i.e. a rate of 100%. This ratio measures the ability to generate value from commercial activity. EBITDA (= Gross margin - Personnel expenses - Taxes) reaches -3 k€, representing -0.2% of revenue. Warning negative scissor effect: despite revenue change (-8%), EBITDA varies by -103%, reducing margin by 6.7 pts. This reflects costs rising faster than revenue. Negative EBITDA means operations do not cover current expenses: concerning situation. Ultimately, net income (= EBIT +/- financial result +/- exceptional - corporate tax) amounts to 15 k€, i.e. 1.0% of revenue. This profit can be retained or distributed to shareholders.
1 586 008 €
1 585 995 €
-3 445 €
22 556 €
15 464 €
-0.2%
The debt ratio (= Financial debt / Equity x 100) stands at 1%. This very low level reflects a solid financial structure, offering significant room for future investments or acquisitions. Financial autonomy (= Equity / Total assets x 100) reaches 54%. This high autonomy means the company finances most of its assets through equity, a sign of strength.
0.922%
53.809%
-0.616%
-0.342
10.9%
In 2024, the debt ratio of MARKETING STUDIO SERVICES (0.92) ranks below the median of the sector. This ratio measures the weight of debt relative to equity. This controlled position reflects prudent management.
In 2024, the financial autonomy of MARKETING STUDIO SERVICES (53.8%) ranks above the median of the sector. This ratio represents the share of equity in total financing. This comfortable position offers an appreciable safety margin.
In 2024, the repayment capacity of MARKETING STUDIO SERVICES (-0.34) ranks in the bottom 25% of the sector, which is positive. This ratio indicates the number of years needed to repay debt with cash flow. A short capacity reflects controlled debt and good cash generation.
The liquidity ratio (= Current assets / Current liabilities) stands at 206.73. Concretely, the company has €2 of liquid assets for every €1 of short-term debt: no cash risk within 12 months.
206.734
-132.308
In 2024, the liquidity ratio of MARKETING STUDIO SERVICES (206.73) ranks below the median of the sector. This ratio measures the ability to cover short-term debt with current assets. An improvement would strengthen the competitive position.
In 2024, the interest coverage of MARKETING STUDIO SERVICES (-132.3x) ranks in the bottom 25% of the sector. This ratio indicates how many times operating income covers interest expenses. Low coverage may indicate fragility to rate or income variations.
Working capital requirement (WCR) measures the cash timing gap between customer collections and supplier/inventory payments. Average customer payment term: 112 days (formula: Customer receivables / Revenue incl. VAT x 360). Supplier term: 81 days. The gap of 31 days means the company finances its customers for over a month before being paid relative to supplier payments. This weighs on cash flow. Overall, WCR represents 112 days of revenue, i.e. 494 k€ to permanently finance. Over 2015-2024, WCR increased by +325%, requiring additional financing.
493 756 €
112 j
81 j
0 j
112 j
Based on 107 transactions of similar company sales (all years), the value of MARKETING STUDIO SERVICES is estimated at 232 150 € (range 94 074€ - 418 158€). The price/revenue ratio is 0.23x (conservative valuation). This multiples method compares the actual sale price of similar companies to their financial indicators (Revenue, EBITDA, Net Income). It provides a market-based indicative estimate.
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This estimate is based on the analysis of 107 actual transactions of similar company sales (same NAF code) registered with BODACC between 2016 and 2025.
This estimate is provided for information purposes only. A precise valuation requires in-depth analysis (assets, liabilities, prospects, market...).
Compare MARKETING STUDIO SERVICES with other companies in the same sector:
Voir toutes les statistiques du secteur Études de marché et sondages
The revenue of MARKETING STUDIO SERVICES in 2024 is 1.6 M€.
Yes, MARKETING STUDIO SERVICES generated a net profit of 15 k€ in 2024.
The headquarters of MARKETING STUDIO SERVICES is located in PARIS (75020), in the department Paris.
The tax return of MARKETING STUDIO SERVICES is available on this page. Click on a year in the 'Data by year' section to view the account details (assets, liabilities, income statement). Data comes from INPI (National Institute of Industrial Property).
MARKETING STUDIO SERVICES operates in the sector Études de marché et sondages (NAF code 73.20Z). See the 'Sector positioning' section above to compare the company with its competitors.