Employees: 11 (2023.0)Legal category: SCA (commandite par actions)Size: PMECreation date: 1994-02-15 (32 years)Status: ActiveBusiness sector: Activités de pré-presse Location: LE RHEU (35650), Ille-et-Vilaine
Les données financières de cette entreprise sont partiellement disponibles (liasse simplifiée ou données confidentielles). Certaines sections ne sont pas affichées.
MARKETING PRODUCTION CREATION : revenue, balance sheet and financial ratios
MARKETING PRODUCTION CREATION is a French company
founded 32 years ago,
specialized in the sector Activités de pré-presse .
Based in LE RHEU (35650),
this company of category PME
shows in 2022 a revenue of 2.7 M€.
Find below the complete financial statements, solvency ratios, working capital requirements and sector comparison.
Financial history - MARKETING PRODUCTION CREATION (SIREN 394238588)
Indicator
2022
2021
2020
2019
2018
2017
Revenue
2 697 019 €
N/C
N/C
N/C
N/C
N/C
Net income
304 335 €
348 656 €
129 161 €
353 822 €
358 389 €
140 758 €
EBITDA
445 827 €
N/C
N/C
N/C
N/C
N/C
Net margin
11.3%
N/C
N/C
N/C
N/C
N/C
Revenue and income statement
In 2022, MARKETING PRODUCTION CREATION achieves revenue of 2.7 M€. After deducting consumption (1.0 M€), gross margin stands at 1.7 M€, i.e. a rate of 62%. This ratio measures the ability to generate value from commercial activity. EBITDA (= Gross margin - Personnel expenses - Taxes) reaches 446 k€, representing 16.5% of revenue. This high EBITDA margin provides strong self-financing capacity and resilience to uncertainties. Ultimately, net income (= EBIT +/- financial result +/- exceptional - corporate tax) amounts to 304 k€, i.e. 11.3% of revenue. This profit can be retained or distributed to shareholders.
Revenue (2022)
?
Revenue
Definition
Total amount of sales of goods and services made by the company.
Formula
Sales of goods + Sold production
2 697 019 €
Gross margin (2022)
?
Gross margin
Definition
Difference between revenue and cost of goods sold.
Formula
Revenue - Cost of goods consumed
1 684 702 €
EBITDA (2022)
?
Gross Operating Surplus (EBITDA)
Definition
Resources generated by current operations, before depreciation and financial expenses.
Formula
Value added - Personnel expenses - Taxes
Interpretation
Positive = profitable activity
445 827 €
EBIT (2022)
?
EBIT (Operating Income)
Definition
Operating income, including depreciation and provisions.
Formula
EBITDA - Depreciation and provisions + Reversals
374 918 €
Net income (2022)
?
Net income
Definition
Profit or loss after all expenses, including taxes and exceptional items.
Formula
Current income + Exceptional income - Income tax
304 335 €
EBITDA margin (2022)
?
EBITDA margin
Definition
Measures the company's operating profitability.
Formula
(EBE / CA) x 100
Interpretation
> 10% : Good profitability 5-10% : Average < 5% : Low
16.5%
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Income statement
Item
Amount
% Revenue
Change
The detailed income statement is not available for this company (simplified accounts or confidential data).
Chart evolution
Show :
Visualization created via numbers.finance Sources : INPI & BCE - Adjustments : Ministry of Economy
Assets
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Item
Gross
Deprec.
Net
%
Change
Assets balance sheet data not available for this company
Liabilities
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Year
%
Change
Liabilities balance sheet data not available for this company
Solvency and debt ratios
The debt ratio (= Financial debt / Equity x 100) stands at 1%. This very low level reflects a solid financial structure, offering significant room for future investments or acquisitions. Financial autonomy (= Equity / Total assets x 100) reaches 86%. This high autonomy means the company finances most of its assets through equity, a sign of strength. Debt repayment capacity (= Financial debt / Cash flow) indicates it would take 0.1 years of cash flow to repay all financial debt. This short period demonstrates excellent debt sustainability. Cash flow represents 13.4% of revenue. Cash flow measures resources generated by operations, available for investment and debt repayment. This high level provides strong self-financing capacity.
Debt ratio (2022)
?
Debt ratio
Definition
Measures the proportion of debt to equity.
Formula
(Financial debt / Equity) x 100
Interpretation
< 50% : Low 50-100% : Moderate > 100% : High
1.333%
Financial autonomy (2022)
?
Financial autonomy
Definition
Share of equity in the company's total financing.
Formula
(Equity / Total assets) x 100
Interpretation
> 30% : Good autonomy 20-30% : Average < 20% : Low
86.4%
Cash flow / Revenue (2022)
?
Cash flow / Revenue
Definition
Self-financing capacity relative to revenue.
Formula
(CAF / CA) x 100
Interpretation
The higher the ratio, the more cash the company generates
13.411%
Repayment capacity (2022)
?
Repayment capacity
Definition
Number of years needed to repay debts with cash flow.
Formula
Financial debt / Cash flow
Interpretation
< 3 years : Excellent 3-5 years : Fair > 5 years : Warning
0.097
Asset age ratio (2022)
?
Asset age ratio
Definition
Measures the degree of wear of tangible assets.
Formula
Accumulated depreciation / Gross fixed assets x 100
Solvency indicators evolution MARKETING PRODUCTION CREATION
Visualization created via numbers.finance Sources : INPI & BCE - Adjustments : Ministry of Economy
Indicator
2017
2018
2019
2020
2021
2022
Debt ratio
13.956
11.463
9.969
10.628
3.214
1.333
Financial autonomy
72.964
73.185
76.739
79.069
81.881
86.4
Repayment capacity
None
None
None
None
None
0.097
Cash flow / Revenue
None%
None%
None%
None%
None%
13.411%
Sector positioning
Debt ratio
1.332022
2020
2021
2022
Q1: 1.68
Med: 25.98
Q3: 82.74
Excellent-10 pts over 3 years
In 2022, the debt ratio of MARKETING PRODUCTION CREA... (1.33) ranks in the bottom 25% of the sector, which is positive. This ratio measures the weight of debt relative to equity. A low ratio indicates a solid financial structure with little dependence on creditors.
Financial autonomy
86.4%2022
2020
2021
2022
Q1: 14.09%
Med: 38.66%
Q3: 59.32%
Excellent
In 2022, the financial autonomy of MARKETING PRODUCTION CREA... (86.4%) ranks in the top 25% of the sector. This ratio represents the share of equity in total financing. High autonomy reflects financial independence and ability to absorb shocks.
Repayment capacity
0.1 years2022
2022
Q1: 0.0 years
Med: 0.48 years
Q3: 2.83 years
Good
In 2022, the repayment capacity of MARKETING PRODUCTION CREA... (0.10) ranks below the median of the sector. This ratio indicates the number of years needed to repay debt with cash flow. This controlled position reflects prudent management.
Liquidity ratios
The liquidity ratio (= Current assets / Current liabilities) stands at 750.22. Concretely, the company has €2 of liquid assets for every €1 of short-term debt: no cash risk within 12 months. The interest coverage ratio (= EBIT / Interest expenses) is 0.1x. Danger: operating income does not cover interest charges, unsustainable situation.
Liquidity ratio (2022)
?
Liquidity ratio
Definition
Ability to meet short-term debts with current assets.
Formula
Current assets / Current liabilities
Interpretation
> 1.5 : Very good 1-1.5 : Fair < 1 : Liquidity risk
750.217
Interest coverage (2022)
?
Interest coverage
Definition
Ability to cover interest charges with operating income.
Formula
EBIT / Interest expenses
Interpretation
> 3 : Comfortable 1.5-3 : Acceptable < 1.5 : Risk
0.109
Liquidity indicators evolution MARKETING PRODUCTION CREATION
Visualisation créée via abddaf.fr Sources : INPI & BCE - Retraitements : Ministère de l'économie
Indicator
2017
2018
2019
2020
2021
2022
Liquidity ratio
511.089
492.605
569.266
751.114
614.445
750.217
Interest coverage
None
None
None
None
None
0.109
Sector positioning
Liquidity ratio
750.222022
2020
2021
2022
Q1: 155.52
Med: 234.1
Q3: 389.89
Excellent
In 2022, the liquidity ratio of MARKETING PRODUCTION CREA... (750.22) ranks in the top 25% of the sector. This ratio measures the ability to cover short-term debt with current assets. A ratio above 1 ensures comfortable coverage of short-term maturities.
Interest coverage
0.11x2022
2022
Q1: 0.0x
Med: 0.17x
Q3: 2.82x
Average
In 2022, the interest coverage of MARKETING PRODUCTION CREA... (0.1x) ranks below the median of the sector. This ratio indicates how many times operating income covers interest expenses. An improvement would strengthen the competitive position.
Working capital requirement (WCR) and payment terms
Working capital requirement (WCR) measures the cash timing gap between customer collections and supplier/inventory payments. Average customer payment term: 44 days (formula: Customer receivables / Revenue incl. VAT x 360). Supplier term: 32 days. The company must finance 12 days of gap between collections and payments. Inventory turnover is 76 days (= Average inventory / Cost of goods x 360). Overall, WCR represents 110 days of revenue, i.e. 825 k€ to permanently finance.
Operating WCR (2022)
?
Operating WCR
Definition
Financing requirement generated by the operating cycle (inventory + receivables - trade payables).
Formula
Inventory + Customer receivables - Trade payables
Interpretation
Negative = cash released Positive = financing needed
824 506 €
Customer credit (2022)
?
Customer credit (days)
Definition
Average payment term granted to customers.
Formula
(Customer receivables / Revenue incl. VAT) x 360
Interpretation
< 45j : Good 45-60j : Average > 60j : Long
44 j
Supplier credit (2022)
?
Supplier credit (days)
Definition
Average payment term obtained from suppliers.
Formula
(Trade payables / Purchases incl. VAT) x 360
Interpretation
The longer the term, the better for cash flow
32 j
Inventory turnover (2022)
?
Inventory turnover (days)
Definition
Average storage duration for goods or materials.
Formula
(Inventory / Cost of goods) x 360
Interpretation
The lower the ratio, the faster the turnover
76 j
WCR in days of revenue (2022)
?
WCR in days of revenue
Definition
Expresses working capital requirement in days of revenue.
Formula
(Operating WCR / Revenue) x 360
Interpretation
The fewer days, the better the working capital management
110 j
WCR and payment terms evolution MARKETING PRODUCTION CREATION
Visualization created via numbers.finance Sources : INPI & BCE - Adjustments : Ministry of Economy
Indicator
2017
2018
2019
2020
2021
2022
Operating WCR
0 €
0 €
0 €
0 €
0 €
824 506 €
Inventory turnover (days)
0
0
0
0
0
76
Customer payment term (days)
0
0
0
0
0
44
Supplier payment term (days)
0
0
0
0
0
32
Positioning of MARKETING PRODUCTION CREATION in its sector
Comparison with sector Activités de pré-presse
Valuation estimate
Indicative estimate only : the number of comparable transactions in this sector is limited (29 transactions).
This range of 411 833€ to 1 140 825€ is provided for information purposes only and requires in-depth analysis to be confirmed.
Estimated enterprise value2022
Indicative
411k€636k€1140k€
636 250 €Range: 411 833€ - 1 140 825€
NAF 5 all-time
How is this estimate calculated?
This estimate is based on the analysis of 29 actual transactions of similar company sales (same NAF code) registered with BODACC between 2016 and 2025.
EBITDA Multiple: Preferred method for profitable SMEs. EBITDA reflects the ability to generate cash.
Revenue Multiple: Used for growing companies or those with low profitability. Reflects commercial potential.
Net Income Multiple: Relevant for mature companies with stable results.
This estimate is provided for information purposes only. A precise valuation requires in-depth analysis (assets, liabilities, prospects, market...).
Similar companies (Activités de pré-presse )
Compare MARKETING PRODUCTION CREATION with other companies in the same sector:
Frequently asked questions about MARKETING PRODUCTION CREATION
What is the revenue of MARKETING PRODUCTION CREATION ?
The revenue of MARKETING PRODUCTION CREATION in 2022 is 2.7 M€.
Is MARKETING PRODUCTION CREATION profitable?
Yes, MARKETING PRODUCTION CREATION generated a net profit of 304 k€ in 2022.
Where is the headquarters of MARKETING PRODUCTION CREATION ?
The headquarters of MARKETING PRODUCTION CREATION is located in LE RHEU (35650), in the department Ille-et-Vilaine.
Where to find the tax return of MARKETING PRODUCTION CREATION ?
The tax return of MARKETING PRODUCTION CREATION is available on this page. Click on a year in the 'Data by year' section to view the account details (assets, liabilities, income statement). Data comes from INPI (National Institute of Industrial Property).
In which sector does MARKETING PRODUCTION CREATION operate?
MARKETING PRODUCTION CREATION operates in the sector Activités de pré-presse (NAF code 18.13Z). See the 'Sector positioning' section above to compare the company with its competitors.
Item evolution
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