MARKETING DIRECT DE L'OCEAN INDIEN : revenue, balance sheet and financial ratios

MARKETING DIRECT DE L'OCEAN INDIEN is a French company founded 24 years ago, specialized in the sector Autre imprimerie (labeur). Based in SAINT-DENIS (97490), this company of category ETI shows in 2023 a revenue of 3.2 M€. Find below the complete financial statements, solvency ratios, working capital requirements and sector comparison.

Data updated on 2026-05-09

Sources : INPI & INSEE SIRENE - Processing : Ministry of Economy

Financial history - MARKETING DIRECT DE L'OCEAN INDIEN (SIREN 440827228)
Indicator 2024 2023 2022 2021 2020 2019 2018 2017 2016
Revenue N/C 3 219 226 € 3 220 241 € 3 778 141 € 3 082 168 € 2 980 894 € 3 028 691 € 3 189 234 € 3 092 094 €
Net income 251 320 € 461 062 € 478 526 € 612 699 € 546 263 € 614 738 € 442 428 € 560 200 € 506 317 €
EBITDA N/C 591 128 € 666 325 € 843 633 € 675 700 € 614 508 € 640 355 € 840 860 € 821 169 €
Net margin N/C 14.3% 14.9% 16.2% 17.7% 20.6% 14.6% 17.6% 16.4%

Revenue and income statement

In 2024, MARKETING DIRECT DE L'OCEAN INDIEN generates positive net income of 251 k€. Net income represents the final profit after all expenses (operating, financial, exceptional) and corporate tax. Change over 2016-2024: 506 k€ -> 251 k€.

Net income (2024) ?
Net income
Definition
Profit or loss after all expenses, including taxes and exceptional items.
Formula
Current income + Exceptional income - Income tax

251 320 €

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Chart evolution

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Assets

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Liabilities

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Solvency and debt ratios

The debt ratio (= Financial debt / Equity x 100) stands at 0%. This very low level reflects a solid financial structure, offering significant room for future investments or acquisitions. Financial autonomy (= Equity / Total assets x 100) reaches 72%. This high autonomy means the company finances most of its assets through equity, a sign of strength.

Debt ratio (2024) ?
Debt ratio
Definition
Measures the proportion of debt to equity.
Formula
(Financial debt / Equity) x 100
Interpretation
< 50% : Low
50-100% : Moderate
> 100% : High

0.0%

Financial autonomy (2024) ?
Financial autonomy
Definition
Share of equity in the company's total financing.
Formula
(Equity / Total assets) x 100
Interpretation
> 30% : Good autonomy
20-30% : Average
< 20% : Low

71.71%

Asset age ratio (2024) ?
Asset age ratio
Definition
Measures the degree of wear of tangible assets.
Formula
Accumulated depreciation / Gross fixed assets x 100
Interpretation
< 50% : Recent assets
50-70% : Normal wear
> 70% : Aging assets

31.3%

Solvency indicators evolution
MARKETING DIRECT DE L'OCEAN INDIEN

Sector positioning

Debt ratio
0.0 2024
2022
2023
2024
Q1: 5.12
Med: 26.51
Q3: 66.87
Excellent

In 2024, the debt ratio of MARKETING DIRECT DE L'OCE... (0.00) ranks in the bottom 25% of the sector, which is positive. This ratio measures the weight of debt relative to equity. A low ratio indicates a solid financial structure with little dependence on creditors.

Financial autonomy
71.71% 2024
2022
2023
2024
Q1: 25.34%
Med: 46.02%
Q3: 64.29%
Excellent

In 2024, the financial autonomy of MARKETING DIRECT DE L'OCE... (71.7%) ranks in the top 25% of the sector. This ratio represents the share of equity in total financing. High autonomy reflects financial independence and ability to absorb shocks.

Repayment capacity
0.04 years 2023
2022
2023
Q1: 0.0 years
Med: 0.59 years
Q3: 2.66 years
Good

In 2023, the repayment capacity of MARKETING DIRECT DE L'OCE... (0.04) ranks below the median of the sector. This ratio indicates the number of years needed to repay debt with cash flow. This controlled position reflects prudent management.

Liquidity ratios

The liquidity ratio (= Current assets / Current liabilities) stands at 409.18. Concretely, the company has €2 of liquid assets for every €1 of short-term debt: no cash risk within 12 months.

Liquidity ratio (2024) ?
Liquidity ratio
Definition
Ability to meet short-term debts with current assets.
Formula
Current assets / Current liabilities
Interpretation
> 1.5 : Very good
1-1.5 : Fair
< 1 : Liquidity risk

409.177

Liquidity indicators evolution
MARKETING DIRECT DE L'OCEAN INDIEN

Sector positioning

Liquidity ratio
409.18 2024
2022
2023
2024
Q1: 152.31
Med: 225.93
Q3: 353.87
Excellent

In 2024, the liquidity ratio of MARKETING DIRECT DE L'OCE... (409.18) ranks in the top 25% of the sector. This ratio measures the ability to cover short-term debt with current assets. A ratio above 1 ensures comfortable coverage of short-term maturities.

Interest coverage
0.0x 2023
2022
2023
Q1: 0.0x
Med: 0.83x
Q3: 5.22x
Average

In 2023, the interest coverage of MARKETING DIRECT DE L'OCE... (0.0x) ranks below the median of the sector. This ratio indicates how many times operating income covers interest expenses. An improvement would strengthen the competitive position.

Working capital requirement (WCR) and payment terms

Working capital requirement (WCR) measures the cash timing gap between customer collections and supplier/inventory payments.

Operating WCR (2024) ?
Operating WCR
Definition
Financing requirement generated by the operating cycle (inventory + receivables - trade payables).
Formula
Inventory + Customer receivables - Trade payables
Interpretation
Negative = cash released
Positive = financing needed

0 €

Customer credit (2024) ?
Customer credit (days)
Definition
Average payment term granted to customers.
Formula
(Customer receivables / Revenue incl. VAT) x 360
Interpretation
< 45j : Good
45-60j : Average
> 60j : Long

0 j

Supplier credit (2024) ?
Supplier credit (days)
Definition
Average payment term obtained from suppliers.
Formula
(Trade payables / Purchases incl. VAT) x 360
Interpretation
The longer the term, the better for cash flow

0 j

Inventory turnover (2024) ?
Inventory turnover (days)
Definition
Average storage duration for goods or materials.
Formula
(Inventory / Cost of goods) x 360
Interpretation
The lower the ratio, the faster the turnover

0 j

WCR and payment terms evolution
MARKETING DIRECT DE L'OCEAN INDIEN

Positioning of MARKETING DIRECT DE L'OCEAN INDIEN in its sector

Comparison with sector Autre imprimerie (labeur)

Valuation estimate

Based on 72 transactions of similar company sales (all years), the value of MARKETING DIRECT DE L'OCEAN INDIEN is estimated at 1 789 155 € (range 612 902€ - 3 980 333€). This multiples method compares the actual sale price of similar companies to their financial indicators (Revenue, EBITDA, Net Income). It provides a market-based indicative estimate.
Medium reliability: estimate to be confirmed with in-depth analysis.

Estimated enterprise value 2024
72 tx
612k€ 1789k€ 3980k€
1 789 155 € Range: 612 902€ - 3 980 333€
NAF 5 all-time

Valuation method used

Net Income Multiple
251 320 € × 7.1x = 1 789 155 €
Range: 612 903€ - 3 980 334€

Only this financial indicator is available for this company.

How is this estimate calculated?

This estimate is based on the analysis of 72 actual transactions of similar company sales (same NAF code) registered with BODACC between 2016 and 2025.

  • EBITDA Multiple: Preferred method for profitable SMEs. EBITDA reflects the ability to generate cash.
  • Revenue Multiple: Used for growing companies or those with low profitability. Reflects commercial potential.
  • Net Income Multiple: Relevant for mature companies with stable results.

This estimate is provided for information purposes only. A precise valuation requires in-depth analysis (assets, liabilities, prospects, market...).

Similar companies (Autre imprimerie (labeur))

Compare MARKETING DIRECT DE L'OCEAN INDIEN with other companies in the same sector:

Voir toutes les statistiques du secteur Autre imprimerie (labeur)

Frequently asked questions about MARKETING DIRECT DE L'OCEAN INDIEN

What is the revenue of MARKETING DIRECT DE L'OCEAN INDIEN ?

The revenue of MARKETING DIRECT DE L'OCEAN INDIEN in 2023 is 3.2 M€.

Is MARKETING DIRECT DE L'OCEAN INDIEN profitable?

Yes, MARKETING DIRECT DE L'OCEAN INDIEN generated a net profit of 251 k€ in 2024.

Where is the headquarters of MARKETING DIRECT DE L'OCEAN INDIEN ?

The headquarters of MARKETING DIRECT DE L'OCEAN INDIEN is located in SAINT-DENIS (97490), in the department La Reunion.

Where to find the tax return of MARKETING DIRECT DE L'OCEAN INDIEN ?

The tax return of MARKETING DIRECT DE L'OCEAN INDIEN is available on this page. Click on a year in the 'Data by year' section to view the account details (assets, liabilities, income statement). Data comes from INPI (National Institute of Industrial Property).

In which sector does MARKETING DIRECT DE L'OCEAN INDIEN operate?

MARKETING DIRECT DE L'OCEAN INDIEN operates in the sector Autre imprimerie (labeur) (NAF code 18.12Z). See the 'Sector positioning' section above to compare the company with its competitors.