SIREN : 538012790
M2S is a French company founded 14 years ago, specialized in the sector Vente à distance sur catalogue général. Based in BARBY (73230), this company of category PME shows in 2023 a revenue of 420 k€. Find below the complete financial statements, solvency ratios, working capital requirements and sector comparison.
Data updated on 2026-05-09
Sources : INPI & INSEE SIRENE - Processing : Ministry of Economy
| Indicator | 2023 | 2021 | 2018 | 2017 | 2016 |
|---|---|---|---|---|---|
| Revenue | 420 406 € | 454 799 € | 324 078 € | 237 824 € | 308 734 € |
| Net income | 16 860 € | 3 180 € | 3 595 € | 16 038 € | 2 755 € |
| EBITDA | 13 943 € | -3 565 € | 11 077 € | 23 403 € | 8 253 € |
| Net margin | 4.0% | 0.7% | 1.1% | 6.7% | 0.9% |
In 2023, M2S achieves revenue of 420 k€. Revenue is growing positively over 5 years (CAGR: +4.5%). Slight decline of -8% vs 2021. After deducting consumption (238 k€), gross margin stands at 182 k€, i.e. a rate of 43%. This ratio measures the ability to generate value from commercial activity. EBITDA (= Gross margin - Personnel expenses - Taxes) reaches 14 k€, representing 3.3% of revenue. Positive scissor effect: EBITDA margin improves by +4.1 pts, sign of improved operational efficiency. The operating margin remains fragile, requiring cost vigilance. Ultimately, net income (= EBIT +/- financial result +/- exceptional - corporate tax) amounts to 17 k€, i.e. 4.0% of revenue. This profit can be retained or distributed to shareholders.
420 406 €
182 335 €
13 943 €
12 754 €
16 860 €
3.3%
The debt ratio (= Financial debt / Equity x 100) stands at 248%. Critical situation: debt significantly exceeds equity, severely limiting borrowing capacity and exposing the company to default risk. Financial autonomy (= Equity / Total assets x 100) reaches 25%. The balance between equity and debt is satisfactory. Debt repayment capacity (= Financial debt / Cash flow) indicates it would take 20.7 years of cash flow to repay all financial debt. Beyond 7 years, banks generally consider credit risk as high. Cash flow represents 3.3% of revenue. Cash flow measures resources generated by operations, available for investment and debt repayment.
248.372%
24.879%
3.288%
20.714
In 2023, the debt ratio of M2S (248.37) ranks above the median of the sector. This ratio measures the weight of debt relative to equity. A reduction effort could improve financial strength.
In 2023, the financial autonomy of M2S (24.9%) ranks above the median of the sector. This ratio represents the share of equity in total financing. This comfortable position offers an appreciable safety margin.
In 2023, the repayment capacity of M2S (20.71) ranks in the top 25% of the sector. This ratio indicates the number of years needed to repay debt with cash flow. A long duration may signal heavy debt relative to repayment capacity.
The liquidity ratio (= Current assets / Current liabilities) stands at 722.77. Concretely, the company has €2 of liquid assets for every €1 of short-term debt: no cash risk within 12 months. The interest coverage ratio (= EBIT / Interest expenses) is 10.4x. Operating income very largely covers interest expenses: high safety margin.
722.773
10.392
In 2023, the liquidity ratio of M2S (722.77) ranks in the top 25% of the sector. This ratio measures the ability to cover short-term debt with current assets. A ratio above 1 ensures comfortable coverage of short-term maturities.
In 2023, the interest coverage of M2S (10.4x) ranks in the top 25% of the sector. This ratio indicates how many times operating income covers interest expenses. High coverage means financial charges weigh little on profitability.
Working capital requirement (WCR) measures the cash timing gap between customer collections and supplier/inventory payments. Average customer payment term: 41 days (formula: Customer receivables / Revenue incl. VAT x 360). Supplier term: 23 days. The company must finance 18 days of gap between collections and payments. Inventory turnover is 322 days (= Average inventory / Cost of goods x 360). This high level ties up cash and potentially creates obsolescence risk. Overall, WCR represents 353 days of revenue, i.e. 413 k€ to permanently finance. Over 2016-2023, WCR increased by +104%, requiring additional financing.
412 662 €
41 j
23 j
322 j
353 j
Based on 121 transactions of similar company sales (all years), the value of M2S is estimated at 68 926 € (range 33 575€ - 158 808€). With an EBITDA of 13 943€, the sector multiple of 3.2x is applied. The price/revenue ratio is 0.27x (conservative valuation). This multiples method compares the actual sale price of similar companies to their financial indicators (Revenue, EBITDA, Net Income). It provides a market-based indicative estimate.
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This estimate is based on the analysis of 121 actual transactions of similar company sales (same NAF code) registered with BODACC between 2016 and 2025.
This estimate is provided for information purposes only. A precise valuation requires in-depth analysis (assets, liabilities, prospects, market...).
Compare M2S with other companies in the same sector:
Voir toutes les statistiques du secteur Vente à distance sur catalogue général
The revenue of M2S in 2023 is 420 k€.
Yes, M2S generated a net profit of 17 k€ in 2023.
The headquarters of M2S is located in BARBY (73230), in the department Savoie.
The tax return of M2S is available on this page. Click on a year in the 'Data by year' section to view the account details (assets, liabilities, income statement). Data comes from INPI (National Institute of Industrial Property).
M2S operates in the sector Vente à distance sur catalogue général (NAF code 47.91A). See the 'Sector positioning' section above to compare the company with its competitors.