SIREN : 479571085
INSITACTION is a French company founded 21 years ago, specialized in the sector Conseil en relations publiques et communication. Based in LILLE (59000), this company of category ETI shows in 2024 a revenue of 2.3 M€. Find below the complete financial statements, solvency ratios, working capital requirements and sector comparison.
Data updated on 2026-05-02
Sources : INPI & INSEE SIRENE - Processing : Ministry of Economy
| Indicator | 2024 | 2023 | 2022 | 2021 | 2020 | 2019 | 2018 | 2017 |
|---|---|---|---|---|---|---|---|---|
| Revenue | 2 259 747 € | 3 254 232 € | 4 142 258 € | 4 346 439 € | 3 608 116 € | 3 267 854 € | 2 660 512 € | 2 124 199 € |
| Net income | -511 237 € | -705 805 € | -841 273 € | 184 151 € | 87 082 € | 157 630 € | -94 866 € | 197 363 € |
| EBITDA | -432 738 € | -601 078 € | -473 524 € | 168 093 € | 160 591 € | 183 814 € | -34 619 € | 279 921 € |
| Net margin | -22.6% | -21.7% | -20.3% | 4.2% | 2.4% | 4.8% | -3.6% | 9.3% |
In 2024, INSITACTION achieves revenue of 2.3 M€. Revenue is growing positively over 8 years (CAGR: +0.9%). Significant drop of -31% vs 2023. After deducting consumption (0 €), gross margin stands at 2.3 M€, i.e. a rate of 100%. This ratio measures the ability to generate value from commercial activity. EBITDA (= Gross margin - Personnel expenses - Taxes) reaches -433 k€, representing -19.1% of revenue. Negative EBITDA means operations do not cover current expenses: concerning situation. Net income is negative at -511 k€ (-22.6% of revenue), which will impact equity.
2 259 747 €
2 259 747 €
-432 738 €
-395 422 €
-511 237 €
-19.1%
The debt ratio (= Financial debt / Equity x 100) stands at -92%. This very low level reflects a solid financial structure, offering significant room for future investments or acquisitions. Financial autonomy (= Equity / Total assets x 100) reaches -145%. Low autonomy: the company heavily depends on external financing (banks, suppliers).
-91.51%
-145.131%
-23.433%
-2.098
6.9%
In 2024, the debt ratio of INSITACTION (-91.51) ranks in the bottom 25% of the sector, which is positive. This ratio measures the weight of debt relative to equity. A low ratio indicates a solid financial structure with little dependence on creditors.
In 2024, the financial autonomy of INSITACTION (-145.1%) ranks in the bottom 25% of the sector. This ratio represents the share of equity in total financing. Low autonomy may limit investment capacity and increase vulnerability.
In 2024, the repayment capacity of INSITACTION (-2.10) ranks in the bottom 25% of the sector, which is positive. This ratio indicates the number of years needed to repay debt with cash flow. A short capacity reflects controlled debt and good cash generation.
The liquidity ratio (= Current assets / Current liabilities) stands at 145.28. Concretely, the company has €2 of liquid assets for every €1 of short-term debt: no cash risk within 12 months.
145.28
-9.316
In 2024, the liquidity ratio of INSITACTION (145.28) ranks below the median of the sector. This ratio measures the ability to cover short-term debt with current assets. An improvement would strengthen the competitive position.
In 2024, the interest coverage of INSITACTION (-9.3x) ranks in the bottom 25% of the sector. This ratio indicates how many times operating income covers interest expenses. Low coverage may indicate fragility to rate or income variations.
Working capital requirement (WCR) measures the cash timing gap between customer collections and supplier/inventory payments. Average customer payment term: 128 days (formula: Customer receivables / Revenue incl. VAT x 360). Supplier term: 32 days. The gap of 96 days means the company finances its customers for over a month before being paid relative to supplier payments. This weighs on cash flow. Overall, WCR represents 46 days of revenue, i.e. 292 k€ to permanently finance. Notable WCR improvement over the period (-43%), freeing up cash.
291 733 €
128 j
32 j
0 j
46 j
Indicative estimate only : the number of comparable transactions in this sector is limited (22 transactions). This range of 392 820€ to 1 119 050€ is provided for information purposes only and requires in-depth analysis to be confirmed.
This estimate is based on the analysis of 22 actual transactions of similar company sales (same NAF code) registered with BODACC between 2016 and 2025.
This estimate is provided for information purposes only. A precise valuation requires in-depth analysis (assets, liabilities, prospects, market...).
Compare INSITACTION with other companies in the same sector:
Voir toutes les statistiques du secteur Conseil en relations publiques et communication
The revenue of INSITACTION in 2024 is 2.3 M€.
INSITACTION recorded a net loss in 2024.
The headquarters of INSITACTION is located in LILLE (59000), in the department Nord.
The tax return of INSITACTION is available on this page. Click on a year in the 'Data by year' section to view the account details (assets, liabilities, income statement). Data comes from INPI (National Institute of Industrial Property).
INSITACTION operates in the sector Conseil en relations publiques et communication (NAF code 70.21Z). See the 'Sector positioning' section above to compare the company with its competitors.