SIREN : 798475398
IDEAJU is a French company founded 12 years ago, specialized in the sector Activités des agences de publicité. Based in COUDEKERQUE-BRANCHE (59210), this company of category PME shows in 2018 a revenue of 64 k€. Find below the complete financial statements, solvency ratios, working capital requirements and sector comparison.
Data updated on 2026-05-02
Sources : INPI & INSEE SIRENE - Processing : Ministry of Economy
| Indicator | 2018 |
|---|---|
| Revenue | 64 353 € |
| Net income | 4 672 € |
| EBITDA | 6 666 € |
| Net margin | 7.3% |
In 2018, IDEAJU achieves revenue of 64 k€. After deducting consumption (24 k€), gross margin stands at 40 k€, i.e. a rate of 62%. This ratio measures the ability to generate value from commercial activity. EBITDA (= Gross margin - Personnel expenses - Taxes) reaches 7 k€, representing 10.4% of revenue. This level of operating margin is satisfactory for the sector. Ultimately, net income (= EBIT +/- financial result +/- exceptional - corporate tax) amounts to 5 k€, i.e. 7.3% of revenue. This profit can be retained or distributed to shareholders.
64 353 €
40 008 €
6 666 €
4 737 €
4 672 €
10.4%
The debt ratio (= Financial debt / Equity x 100) stands at 34%. Debt remains under control: the company retains capacity to raise new debt if needed. Financial autonomy (= Equity / Total assets x 100) reaches 17%. Low autonomy: the company heavily depends on external financing (banks, suppliers). Debt repayment capacity (= Financial debt / Cash flow) indicates it would take 0.3 years of cash flow to repay all financial debt. This short period demonstrates excellent debt sustainability. Cash flow represents 10.9% of revenue. Cash flow measures resources generated by operations, available for investment and debt repayment. This high level provides strong self-financing capacity.
33.96%
16.574%
10.887%
0.29
31.5%
In 2018, the debt ratio of IDEAJU (33.96) ranks above the median of the sector. This ratio measures the weight of debt relative to equity. A reduction effort could improve financial strength.
In 2018, the financial autonomy of IDEAJU (16.6%) ranks below the median of the sector. This ratio represents the share of equity in total financing. An improvement would strengthen the competitive position.
In 2018, the repayment capacity of IDEAJU (0.29) ranks above the median of the sector. This ratio indicates the number of years needed to repay debt with cash flow. A reduction effort could improve financial strength.
The liquidity ratio (= Current assets / Current liabilities) stands at 158.79. Concretely, the company has €2 of liquid assets for every €1 of short-term debt: no cash risk within 12 months. The interest coverage ratio (= EBIT / Interest expenses) is 1.0x. Danger: operating income does not cover interest charges, unsustainable situation.
158.795
0.975
In 2018, the liquidity ratio of IDEAJU (158.79) ranks below the median of the sector. This ratio measures the ability to cover short-term debt with current assets. An improvement would strengthen the competitive position.
In 2018, the interest coverage of IDEAJU (1.0x) ranks above the median of the sector. This ratio indicates how many times operating income covers interest expenses. This comfortable position offers an appreciable safety margin.
Working capital requirement (WCR) measures the cash timing gap between customer collections and supplier/inventory payments. Average customer payment term: 30 days (formula: Customer receivables / Revenue incl. VAT x 360). Supplier term: 18 days. The company must finance 12 days of gap between collections and payments. Overall, WCR represents 13 days of revenue, i.e. 2 k€ to permanently finance.
2 364 €
30 j
18 j
0 j
13 j
Based on 68 transactions of similar company sales
(all years),
the value of IDEAJU is estimated at
16 631 €
(range 5 866€ - 55 312€).
With an EBITDA of 6 666€, the sector multiple of 2.9x is applied.
The price/revenue ratio is 0.22x
(conservative valuation).
This multiples method compares the actual sale price of similar companies to their financial indicators (Revenue, EBITDA, Net Income). It provides a market-based indicative estimate.
Medium reliability: estimate to be confirmed with in-depth analysis.
Ajustez les pondérations selon votre analyse
This estimate is based on the analysis of 68 actual transactions of similar company sales (same NAF code) registered with BODACC between 2016 and 2025.
This estimate is provided for information purposes only. A precise valuation requires in-depth analysis (assets, liabilities, prospects, market...).
Compare IDEAJU with other companies in the same sector:
Voir toutes les statistiques du secteur Activités des agences de publicité
The revenue of IDEAJU in 2018 is 64 k€.
Yes, IDEAJU generated a net profit of 5 k€ in 2018.
The headquarters of IDEAJU is located in COUDEKERQUE-BRANCHE (59210), in the department Nord.
The tax return of IDEAJU is available on this page. Click on a year in the 'Data by year' section to view the account details (assets, liabilities, income statement). Data comes from INPI (National Institute of Industrial Property).
IDEAJU operates in the sector Activités des agences de publicité (NAF code 73.11Z). See the 'Sector positioning' section above to compare the company with its competitors.