SIREN : 324919323
HOURA is a French company founded 43 years ago, specialized in the sector Vente à distance sur catalogue général. Based in BUSSY-SAINT-GEORGES (77600), this company of category GE shows in 2024 a revenue of 78.6 M€. Find below the complete financial statements, solvency ratios, working capital requirements and sector comparison.
Data updated on 2026-05-09
Sources : INPI & INSEE SIRENE - Processing : Ministry of Economy
| Indicator | 2024 | 2023 | 2022 | 2021 | 2020 | 2019 | 2018 | 2017 | 2016 |
|---|---|---|---|---|---|---|---|---|---|
| Revenue | 78 649 894 € | 84 089 036 € | 91 897 285 € | 111 205 764 € | 117 238 879 € | 89 783 521 € | 93 151 446 € | 91 621 313 € | 84 566 179 € |
| Net income | 2 566 371 € | 343 873 € | 375 476 € | 4 124 353 € | 6 325 284 € | 1 612 569 € | 4 264 318 € | 5 154 055 € | 4 375 076 € |
| EBITDA | 664 123 € | 980 040 € | 1 399 712 € | 6 049 200 € | 8 941 865 € | 2 815 699 € | 5 339 807 € | 6 672 774 € | 6 117 869 € |
| Net margin | 3.3% | 0.4% | 0.4% | 3.7% | 5.4% | 1.8% | 4.6% | 5.6% | 5.2% |
In 2024, HOURA achieves revenue of 78.6 M€. Activity remains stable over the period (CAGR: -0.9%). Slight decline of -6% vs 2023. After deducting consumption (46.3 M€), gross margin stands at 32.4 M€, i.e. a rate of 41%. This ratio measures the ability to generate value from commercial activity. EBITDA (= Gross margin - Personnel expenses - Taxes) reaches 664 k€, representing 0.8% of revenue. The operating margin remains fragile, requiring cost vigilance. Ultimately, net income (= EBIT +/- financial result +/- exceptional - corporate tax) amounts to 2.6 M€, i.e. 3.3% of revenue. This profit can be retained or distributed to shareholders.
78 649 894 €
32 384 939 €
664 123 €
-584 955 €
2 566 371 €
0.8%
The debt ratio (= Financial debt / Equity x 100) stands at 0%. This very low level reflects a solid financial structure, offering significant room for future investments or acquisitions. Financial autonomy (= Equity / Total assets x 100) reaches 27%. The balance between equity and debt is satisfactory. Cash flow represents 4.4% of revenue. Cash flow measures resources generated by operations, available for investment and debt repayment.
0.0%
26.621%
4.443%
0.0
22.8%
In 2024, the debt ratio of HOURA (0.00) ranks in the bottom 25% of the sector, which is positive. This ratio measures the weight of debt relative to equity. A low ratio indicates a solid financial structure with little dependence on creditors.
In 2024, the financial autonomy of HOURA (26.6%) ranks above the median of the sector. This ratio represents the share of equity in total financing. This comfortable position offers an appreciable safety margin.
In 2024, the repayment capacity of HOURA (0.00) ranks in the bottom 25% of the sector, which is positive. This ratio indicates the number of years needed to repay debt with cash flow. A short capacity reflects controlled debt and good cash generation.
The liquidity ratio (= Current assets / Current liabilities) stands at 102.88. Concretely, the company has €2 of liquid assets for every €1 of short-term debt: no cash risk within 12 months.
102.884
0.0
In 2024, the liquidity ratio of HOURA (102.88) ranks below the median of the sector. This ratio measures the ability to cover short-term debt with current assets. An improvement would strengthen the competitive position.
In 2024, the interest coverage of HOURA (0.0x) ranks below the median of the sector. This ratio indicates how many times operating income covers interest expenses. An improvement would strengthen the competitive position.
Working capital requirement (WCR) measures the cash timing gap between customer collections and supplier/inventory payments. Average customer payment term: 5 days (formula: Customer receivables / Revenue incl. VAT x 360). Supplier term: 38 days. Excellent situation: suppliers finance 33 days of the operating cycle (retail model). Inventory turnover is 18 days (= Average inventory / Cost of goods x 360). Fast turnover, sign of good inventory management. Overall, WCR represents 16 days of revenue, i.e. 3.6 M€ to permanently finance. Notable WCR improvement over the period (-83%), freeing up cash.
3 603 738 €
5 j
38 j
18 j
16 j
Based on 121 transactions of similar company sales (all years), the value of HOURA is estimated at 9 356 186 € (range 4 784 038€ - 21 345 075€). With an EBITDA of 664 123€, the sector multiple of 3.2x is applied. The price/revenue ratio is 0.27x (conservative valuation). This multiples method compares the actual sale price of similar companies to their financial indicators (Revenue, EBITDA, Net Income). It provides a market-based indicative estimate.
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This estimate is based on the analysis of 121 actual transactions of similar company sales (same NAF code) registered with BODACC between 2016 and 2025.
This estimate is provided for information purposes only. A precise valuation requires in-depth analysis (assets, liabilities, prospects, market...).
Compare HOURA with other companies in the same sector:
Voir toutes les statistiques du secteur Vente à distance sur catalogue général
The revenue of HOURA in 2024 is 78.6 M€.
Yes, HOURA generated a net profit of 2.6 M€ in 2024.
The headquarters of HOURA is located in BUSSY-SAINT-GEORGES (77600), in the department Seine-et-Marne.
The tax return of HOURA is available on this page. Click on a year in the 'Data by year' section to view the account details (assets, liabilities, income statement). Data comes from INPI (National Institute of Industrial Property).
HOURA operates in the sector Vente à distance sur catalogue général (NAF code 47.91A). See the 'Sector positioning' section above to compare the company with its competitors.