Employees: NN (None)Legal category: Société à responsabilité limitée (sans autre indication)Size: PMECreation date: 2001-12-01 (24 years)Status: ActiveBusiness sector: Activités des agences de publicitéLocation: PARIS (75014), Paris
GLOBAL ROUGE : revenue, balance sheet and financial ratios
GLOBAL ROUGE is a French company
founded 24 years ago,
specialized in the sector Activités des agences de publicité.
Based in PARIS (75014),
this company of category PME
shows in 2022 a revenue of 123 k€.
Find below the complete financial statements, solvency ratios, working capital requirements and sector comparison.
Financial history - GLOBAL ROUGE (SIREN 439985292)
Indicator
2022
2021
2020
2019
2018
2016
Revenue
122 829 €
94 716 €
125 034 €
310 367 €
286 154 €
303 470 €
Net income
-5 463 €
-33 463 €
-42 723 €
3 382 €
2 829 €
1 058 €
EBITDA
3 687 €
-16 761 €
-34 159 €
15 023 €
6 116 €
-5 239 €
Net margin
-4.4%
-35.3%
-34.2%
1.1%
1.0%
0.3%
Revenue and income statement
In 2022, GLOBAL ROUGE achieves revenue of 123 k€. Revenue is declining over the period 2016-2022 (CAGR: -14.0%). Vs 2021, growth of +30% (95 k€ -> 123 k€). After deducting consumption (1 k€), gross margin stands at 121 k€, i.e. a rate of 99%. This ratio measures the ability to generate value from commercial activity. EBITDA (= Gross margin - Personnel expenses - Taxes) reaches 4 k€, representing 3.0% of revenue. Positive scissor effect: EBITDA margin improves by +20.7 pts, sign of improved operational efficiency. The operating margin remains fragile, requiring cost vigilance. Net income is negative at -5 k€ (-4.4% of revenue), which will impact equity.
Revenue (2022)
?
Revenue
Definition
Total amount of sales of goods and services made by the company.
Formula
Sales of goods + Sold production
122 829 €
Gross margin (2022)
?
Gross margin
Definition
Difference between revenue and cost of goods sold.
Formula
Revenue - Cost of goods consumed
121 442 €
EBITDA (2022)
?
Gross Operating Surplus (EBITDA)
Definition
Resources generated by current operations, before depreciation and financial expenses.
Formula
Value added - Personnel expenses - Taxes
Interpretation
Positive = profitable activity
3 687 €
EBIT (2022)
?
EBIT (Operating Income)
Definition
Operating income, including depreciation and provisions.
Formula
EBITDA - Depreciation and provisions + Reversals
-3 025 €
Net income (2022)
?
Net income
Definition
Profit or loss after all expenses, including taxes and exceptional items.
Formula
Current income + Exceptional income - Income tax
-5 463 €
EBITDA margin (2022)
?
EBITDA margin
Definition
Measures the company's operating profitability.
Formula
(EBE / CA) x 100
Interpretation
> 10% : Good profitability 5-10% : Average < 5% : Low
3.0%
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Income statement
Item
Amount
% Revenue
Change
The detailed income statement is not available for this company (simplified accounts or confidential data).
Chart evolution
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Visualization created via numbers.finance Sources : INPI & BCE - Adjustments : Ministry of Economy
Assets
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Item
Gross
Deprec.
Net
%
Change
Assets balance sheet data not available for this company
Liabilities
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Year
%
Change
Liabilities balance sheet data not available for this company
Solvency and debt ratios
The debt ratio (= Financial debt / Equity x 100) stands at -119%. This very low level reflects a solid financial structure, offering significant room for future investments or acquisitions. Financial autonomy (= Equity / Total assets x 100) reaches -109%. Low autonomy: the company heavily depends on external financing (banks, suppliers). Debt repayment capacity (= Financial debt / Cash flow) indicates it would take 31.2 years of cash flow to repay all financial debt. Beyond 7 years, banks generally consider credit risk as high. Cash flow represents 2.1% of revenue. Cash flow measures resources generated by operations, available for investment and debt repayment.
Debt ratio (2022)
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Debt ratio
Definition
Measures the proportion of debt to equity.
Formula
(Financial debt / Equity) x 100
Interpretation
< 50% : Low 50-100% : Moderate > 100% : High
-118.552%
Financial autonomy (2022)
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Financial autonomy
Definition
Share of equity in the company's total financing.
Formula
(Equity / Total assets) x 100
Interpretation
> 30% : Good autonomy 20-30% : Average < 20% : Low
-109.227%
Cash flow / Revenue (2022)
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Cash flow / Revenue
Definition
Self-financing capacity relative to revenue.
Formula
(CAF / CA) x 100
Interpretation
The higher the ratio, the more cash the company generates
2.065%
Repayment capacity (2022)
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Repayment capacity
Definition
Number of years needed to repay debts with cash flow.
Formula
Financial debt / Cash flow
Interpretation
< 3 years : Excellent 3-5 years : Fair > 5 years : Warning
31.227
Solvency indicators evolution GLOBAL ROUGE
Visualization created via numbers.finance Sources : INPI & BCE - Adjustments : Ministry of Economy
Indicator
2016
2018
2019
2020
2021
2022
Debt ratio
310.651
582.875
409.381
-440.826
-183.427
-118.552
Financial autonomy
12.175
9.376
11.422
-24.748
-85.801
-109.227
Repayment capacity
-0.846
10.285
2.522
-2.984
-3.477
31.227
Cash flow / Revenue
-1.295%
1.277%
3.819%
-24.344%
-18.245%
2.065%
Sector positioning
Debt ratio
-118.552022
2020
2021
2022
Q1: 0.0
Med: 12.43
Q3: 67.71
Excellent
In 2022, the debt ratio of GLOBAL ROUGE (-118.55) ranks in the bottom 25% of the sector, which is positive. This ratio measures the weight of debt relative to equity. A low ratio indicates a solid financial structure with little dependence on creditors.
Financial autonomy
-109.23%2022
2020
2021
2022
Q1: 10.89%
Med: 32.52%
Q3: 56.76%
Watch
In 2022, the financial autonomy of GLOBAL ROUGE (-109.2%) ranks in the bottom 25% of the sector. This ratio represents the share of equity in total financing. Low autonomy may limit investment capacity and increase vulnerability.
Repayment capacity
31.23 years2022
2020
2021
2022
Q1: 0.0 years
Med: 0.01 years
Q3: 1.33 years
Watch+52 pts over 3 years
In 2022, the repayment capacity of GLOBAL ROUGE (31.23) ranks in the top 25% of the sector. This ratio indicates the number of years needed to repay debt with cash flow. A long duration may signal heavy debt relative to repayment capacity.
Liquidity ratios
The liquidity ratio (= Current assets / Current liabilities) stands at 98.71. Concretely, the company has €2 of liquid assets for every €1 of short-term debt: no cash risk within 12 months. The interest coverage ratio (= EBIT / Interest expenses) is 50.1x. Operating income very largely covers interest expenses: high safety margin.
Liquidity ratio (2022)
?
Liquidity ratio
Definition
Ability to meet short-term debts with current assets.
Formula
Current assets / Current liabilities
Interpretation
> 1.5 : Very good 1-1.5 : Fair < 1 : Liquidity risk
98.711
Interest coverage (2022)
?
Interest coverage
Definition
Ability to cover interest charges with operating income.
Formula
EBIT / Interest expenses
Interpretation
> 3 : Comfortable 1.5-3 : Acceptable < 1.5 : Risk
50.149
Liquidity indicators evolution GLOBAL ROUGE
Visualisation créée via abddaf.fr Sources : INPI & BCE - Retraitements : Ministère de l'économie
Indicator
2016
2018
2019
2020
2021
2022
Liquidity ratio
104.433
107.138
108.69
210.656
129.697
98.711
Interest coverage
-22.6
43.623
24.376
-7.412
-18.257
50.149
Sector positioning
Liquidity ratio
98.712022
2020
2021
2022
Q1: 133.53
Med: 205.59
Q3: 346.28
Watch-29 pts over 3 years
In 2022, the liquidity ratio of GLOBAL ROUGE (98.71) ranks in the bottom 25% of the sector. This ratio measures the ability to cover short-term debt with current assets. A ratio below 1 may signal potential cash flow tensions.
Interest coverage
50.15x2022
2020
2021
2022
Q1: 0.0x
Med: 0.0x
Q3: 1.74x
Excellent+50 pts over 3 years
In 2022, the interest coverage of GLOBAL ROUGE (50.1x) ranks in the top 25% of the sector. This ratio indicates how many times operating income covers interest expenses. High coverage means financial charges weigh little on profitability.
Working capital requirement (WCR) and payment terms
Working capital requirement (WCR) measures the cash timing gap between customer collections and supplier/inventory payments. Average customer payment term: 56 days (formula: Customer receivables / Revenue incl. VAT x 360). Supplier term: 100 days. Excellent situation: suppliers finance 44 days of the operating cycle (retail model). Inventory turnover is 54 days (= Average inventory / Cost of goods x 360). Overall, WCR represents 104 days of revenue, i.e. 36 k€ to permanently finance. Notable WCR improvement over the period (-43%), freeing up cash.
Operating WCR (2022)
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Operating WCR
Definition
Financing requirement generated by the operating cycle (inventory + receivables - trade payables).
Formula
Inventory + Customer receivables - Trade payables
Interpretation
Negative = cash released Positive = financing needed
35 595 €
Customer credit (2022)
?
Customer credit (days)
Definition
Average payment term granted to customers.
Formula
(Customer receivables / Revenue incl. VAT) x 360
Interpretation
< 45j : Good 45-60j : Average > 60j : Long
56 j
Supplier credit (2022)
?
Supplier credit (days)
Definition
Average payment term obtained from suppliers.
Formula
(Trade payables / Purchases incl. VAT) x 360
Interpretation
The longer the term, the better for cash flow
100 j
Inventory turnover (2022)
?
Inventory turnover (days)
Definition
Average storage duration for goods or materials.
Formula
(Inventory / Cost of goods) x 360
Interpretation
The lower the ratio, the faster the turnover
54 j
WCR in days of revenue (2022)
?
WCR in days of revenue
Definition
Expresses working capital requirement in days of revenue.
Formula
(Operating WCR / Revenue) x 360
Interpretation
The fewer days, the better the working capital management
104 j
WCR and payment terms evolution GLOBAL ROUGE
Visualization created via numbers.finance Sources : INPI & BCE - Adjustments : Ministry of Economy
Indicator
2016
2018
2019
2020
2021
2022
Operating WCR
62 442 €
66 067 €
81 031 €
75 907 €
44 343 €
35 595 €
Inventory turnover (days)
24
38
34
57
38
54
Customer payment term (days)
53
44
60
130
67
56
Supplier payment term (days)
33
33
47
17
28
100
Positioning of GLOBAL ROUGE in its sector
Comparison with sector Activités des agences de publicité
Valuation estimate
Based on 68 transactions of similar company sales
(all years),
the value of GLOBAL ROUGE is estimated at
16 959 €
(range 6 195€ - 43 661€).
With an EBITDA of 3 687€, the sector multiple of 2.9x is applied.
The price/revenue ratio is 0.22x
(conservative valuation).
This multiples method compares the actual sale price of similar companies to their financial indicators (Revenue, EBITDA, Net Income). It provides a market-based indicative estimate. Medium reliability: estimate to be confirmed with in-depth analysis.
Estimated enterprise value2022
68 tx
6k€16k€43k€
16 959 €Range: 6 195€ - 43 661€
NAF 5 all-time
Valuation detail by method
Ajustez les pondérations selon votre analyse
EBITDA Multiple50%
3 687 €×2.9x
Estimation10 593 €
3 057€ - 41 700€
Revenue Multiple30%
122 829 €×0.22x
Estimation27 570 €
11 427€ - 46 930€
How is this estimate calculated?
This estimate is based on the analysis of 68 actual transactions of similar company sales (same NAF code) registered with BODACC between 2016 and 2025.
EBITDA Multiple: Preferred method for profitable SMEs. EBITDA reflects the ability to generate cash.
Revenue Multiple: Used for growing companies or those with low profitability. Reflects commercial potential.
Net Income Multiple: Relevant for mature companies with stable results.
This estimate is provided for information purposes only. A precise valuation requires in-depth analysis (assets, liabilities, prospects, market...).
Similar companies (Activités des agences de publicité)
Compare GLOBAL ROUGE with other companies in the same sector:
The headquarters of GLOBAL ROUGE is located in PARIS (75014), in the department Paris.
Where to find the tax return of GLOBAL ROUGE ?
The tax return of GLOBAL ROUGE is available on this page. Click on a year in the 'Data by year' section to view the account details (assets, liabilities, income statement). Data comes from INPI (National Institute of Industrial Property).
In which sector does GLOBAL ROUGE operate?
GLOBAL ROUGE operates in the sector Activités des agences de publicité (NAF code 73.11Z). See the 'Sector positioning' section above to compare the company with its competitors.
Item evolution
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