GENERATION 21 : revenue, balance sheet and financial ratios

GENERATION 21 is a French company founded 16 years ago, specialized in the sector Edition et distribution vidéo. Based in LA ROCHELLE (17000), this company of category PME shows in 2019 a revenue of 728 k€. Find below the complete financial statements, solvency ratios, working capital requirements and sector comparison.

Data updated on 2026-05-09

Sources : INPI & INSEE SIRENE - Processing : Ministry of Economy

Financial history - GENERATION 21 (SIREN 520183732)
Indicator 2019 2018 2017 2016
Revenue 727 502 € 171 789 € 40 602 € 28 033 €
Net income 27 421 € 52 397 € -19 867 € -16 584 €
EBITDA 31 705 € 52 955 € -15 731 € -15 064 €
Net margin 3.8% 30.5% -48.9% -59.2%

Revenue and income statement

In 2019, GENERATION 21 achieves revenue of 728 k€. Over the period 2016-2019, the company shows strong growth with a CAGR (compound annual growth rate) of +196.1%. Vs 2018, growth of +323% (172 k€ -> 728 k€). After deducting consumption (0 €), gross margin stands at 728 k€, i.e. a rate of 100%. This ratio measures the ability to generate value from commercial activity. EBITDA (= Gross margin - Personnel expenses - Taxes) reaches 32 k€, representing 4.4% of revenue. Warning negative scissor effect: despite revenue change (+323%), EBITDA varies by -40%, reducing margin by 26.5 pts. This reflects costs rising faster than revenue. The operating margin remains fragile, requiring cost vigilance. Ultimately, net income (= EBIT +/- financial result +/- exceptional - corporate tax) amounts to 27 k€, i.e. 3.8% of revenue. This profit can be retained or distributed to shareholders.

Revenue (2019) ?
Revenue
Definition
Total amount of sales of goods and services made by the company.
Formula
Sales of goods + Sold production

727 502 €

Gross margin (2019) ?
Gross margin
Definition
Difference between revenue and cost of goods sold.
Formula
Revenue - Cost of goods consumed

727 502 €

EBITDA (2019) ?
Gross Operating Surplus (EBITDA)
Definition
Resources generated by current operations, before depreciation and financial expenses.
Formula
Value added - Personnel expenses - Taxes
Interpretation
Positive = profitable activity

31 705 €

EBIT (2019) ?
EBIT (Operating Income)
Definition
Operating income, including depreciation and provisions.
Formula
EBITDA - Depreciation and provisions + Reversals

32 339 €

Net income (2019) ?
Net income
Definition
Profit or loss after all expenses, including taxes and exceptional items.
Formula
Current income + Exceptional income - Income tax

27 421 €

EBITDA margin (2019) ?
EBITDA margin
Definition
Measures the company's operating profitability.
Formula
(EBE / CA) x 100
Interpretation
> 10% : Good profitability
5-10% : Average
< 5% : Low

4.4%

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Chart evolution

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Assets

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Liabilities

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Solvency and debt ratios

The debt ratio (= Financial debt / Equity x 100) stands at 47%. Debt remains under control: the company retains capacity to raise new debt if needed. Financial autonomy (= Equity / Total assets x 100) reaches 25%. The balance between equity and debt is satisfactory. Debt repayment capacity (= Financial debt / Cash flow) indicates it would take 0.9 years of cash flow to repay all financial debt. This short period demonstrates excellent debt sustainability. Cash flow represents 3.7% of revenue. Cash flow measures resources generated by operations, available for investment and debt repayment.

Debt ratio (2019) ?
Debt ratio
Definition
Measures the proportion of debt to equity.
Formula
(Financial debt / Equity) x 100
Interpretation
< 50% : Low
50-100% : Moderate
> 100% : High

47.312%

Financial autonomy (2019) ?
Financial autonomy
Definition
Share of equity in the company's total financing.
Formula
(Equity / Total assets) x 100
Interpretation
> 30% : Good autonomy
20-30% : Average
< 20% : Low

24.616%

Cash flow / Revenue (2019) ?
Cash flow / Revenue
Definition
Self-financing capacity relative to revenue.
Formula
(CAF / CA) x 100
Interpretation
The higher the ratio, the more cash the company generates

3.683%

Repayment capacity (2019) ?
Repayment capacity
Definition
Number of years needed to repay debts with cash flow.
Formula
Financial debt / Cash flow
Interpretation
< 3 years : Excellent
3-5 years : Fair
> 5 years : Warning

0.868

Asset age ratio (2019) ?
Asset age ratio
Definition
Measures the degree of wear of tangible assets.
Formula
Accumulated depreciation / Gross fixed assets x 100
Interpretation
< 50% : Recent assets
50-70% : Normal wear
> 70% : Aging assets

22.7%

Solvency indicators evolution
GENERATION 21

Sector positioning

Debt ratio
47.31 2019
2017
2018
2019
Q1: 0.0
Med: 0.91
Q3: 41.24
Watch +52 pts over 3 years

In 2019, the debt ratio of GENERATION 21 (47.31) ranks in the top 25% of the sector. This ratio measures the weight of debt relative to equity. A high ratio may indicate excessive dependence on external financing.

Financial autonomy
24.62% 2019
2017
2018
2019
Q1: 1.97%
Med: 29.26%
Q3: 61.63%
Average +24 pts over 3 years

In 2019, the financial autonomy of GENERATION 21 (24.6%) ranks below the median of the sector. This ratio represents the share of equity in total financing. An improvement would strengthen the competitive position.

Repayment capacity
0.87 years 2019
2017
2018
2019
Q1: 0.0 years
Med: 0.0 years
Q3: 0.86 years
Average +51 pts over 3 years

In 2019, the repayment capacity of GENERATION 21 (0.87) ranks above the median of the sector. This ratio indicates the number of years needed to repay debt with cash flow. A reduction effort could improve financial strength.

Liquidity ratios

The liquidity ratio (= Current assets / Current liabilities) stands at 151.07. Concretely, the company has €2 of liquid assets for every €1 of short-term debt: no cash risk within 12 months. The interest coverage ratio (= EBIT / Interest expenses) is 0.6x. Danger: operating income does not cover interest charges, unsustainable situation.

Liquidity ratio (2019) ?
Liquidity ratio
Definition
Ability to meet short-term debts with current assets.
Formula
Current assets / Current liabilities
Interpretation
> 1.5 : Very good
1-1.5 : Fair
< 1 : Liquidity risk

151.071

Interest coverage (2019) ?
Interest coverage
Definition
Ability to cover interest charges with operating income.
Formula
EBIT / Interest expenses
Interpretation
> 3 : Comfortable
1.5-3 : Acceptable
< 1.5 : Risk

0.625

Liquidity indicators evolution
GENERATION 21

Sector positioning

Liquidity ratio
151.07 2019
2017
2018
2019
Q1: 102.95
Med: 171.53
Q3: 391.65
Average +33 pts over 3 years

In 2019, the liquidity ratio of GENERATION 21 (151.07) ranks below the median of the sector. This ratio measures the ability to cover short-term debt with current assets. An improvement would strengthen the competitive position.

Interest coverage
0.62x 2019
2017
2018
2019
Q1: 0.0x
Med: 0.0x
Q3: 0.38x
Excellent +50 pts over 3 years

In 2019, the interest coverage of GENERATION 21 (0.6x) ranks in the top 25% of the sector. This ratio indicates how many times operating income covers interest expenses. High coverage means financial charges weigh little on profitability.

Working capital requirement (WCR) and payment terms

Working capital requirement (WCR) measures the cash timing gap between customer collections and supplier/inventory payments. Average customer payment term: 37 days (formula: Customer receivables / Revenue incl. VAT x 360). Supplier term: 13 days. The company must finance 24 days of gap between collections and payments. WCR is negative (-1 days): operations structurally generate cash. Notable WCR improvement over the period (-391%), freeing up cash.

Operating WCR (2019) ?
Operating WCR
Definition
Financing requirement generated by the operating cycle (inventory + receivables - trade payables).
Formula
Inventory + Customer receivables - Trade payables
Interpretation
Negative = cash released
Positive = financing needed

-2 022 €

Customer credit (2019) ?
Customer credit (days)
Definition
Average payment term granted to customers.
Formula
(Customer receivables / Revenue incl. VAT) x 360
Interpretation
< 45j : Good
45-60j : Average
> 60j : Long

37 j

Supplier credit (2019) ?
Supplier credit (days)
Definition
Average payment term obtained from suppliers.
Formula
(Trade payables / Purchases incl. VAT) x 360
Interpretation
The longer the term, the better for cash flow

13 j

Inventory turnover (2019) ?
Inventory turnover (days)
Definition
Average storage duration for goods or materials.
Formula
(Inventory / Cost of goods) x 360
Interpretation
The lower the ratio, the faster the turnover

0 j

WCR in days of revenue (2019) ?
WCR in days of revenue
Definition
Expresses working capital requirement in days of revenue.
Formula
(Operating WCR / Revenue) x 360
Interpretation
The fewer days, the better the working capital management

-1 j

WCR and payment terms evolution
GENERATION 21

Positioning of GENERATION 21 in its sector

Comparison with sector Edition et distribution vidéo

Valuation estimate

Based on 88 transactions of similar company sales (all years), the value of GENERATION 21 is estimated at 102 005 € (range 65 593€ - 235 110€). With an EBITDA of 31 705€, the sector multiple of 1.4x is applied. The price/revenue ratio is 0.32x (conservative valuation). This multiples method compares the actual sale price of similar companies to their financial indicators (Revenue, EBITDA, Net Income). It provides a market-based indicative estimate.
Medium reliability: estimate to be confirmed with in-depth analysis.

Estimated enterprise value 2019
88 tx
65k€ 102k€ 235k€
102 005 € Range: 65 593€ - 235 110€
NAF 4 all-time Aggregated at NAF sub-class level

Valuation detail by method

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EBITDA Multiple 50%
31 705 € × 1.4x
Estimation 45 398 €
17 816€ - 120 681€
Revenue Multiple 30%
727 502 € × 0.32x
Estimation 234 696 €
173 479€ - 503 679€
Net Income Multiple 20%
27 421 € × 1.6x
Estimation 44 489 €
23 211€ - 118 335€
How is this estimate calculated?

This estimate is based on the analysis of 88 actual transactions of similar company sales (same NAF code) registered with BODACC between 2016 and 2025.

  • EBITDA Multiple: Preferred method for profitable SMEs. EBITDA reflects the ability to generate cash.
  • Revenue Multiple: Used for growing companies or those with low profitability. Reflects commercial potential.
  • Net Income Multiple: Relevant for mature companies with stable results.

This estimate is provided for information purposes only. A precise valuation requires in-depth analysis (assets, liabilities, prospects, market...).

Similar companies (Edition et distribution vidéo)

Compare GENERATION 21 with other companies in the same sector:

Frequently asked questions about GENERATION 21

What is the revenue of GENERATION 21 ?

The revenue of GENERATION 21 in 2019 is 728 k€.

Is GENERATION 21 profitable?

Yes, GENERATION 21 generated a net profit of 27 k€ in 2019.

Where is the headquarters of GENERATION 21 ?

The headquarters of GENERATION 21 is located in LA ROCHELLE (17000), in the department Charente-Maritime.

Where to find the tax return of GENERATION 21 ?

The tax return of GENERATION 21 is available on this page. Click on a year in the 'Data by year' section to view the account details (assets, liabilities, income statement). Data comes from INPI (National Institute of Industrial Property).

In which sector does GENERATION 21 operate?

GENERATION 21 operates in the sector Edition et distribution vidéo (NAF code 59.13B). See the 'Sector positioning' section above to compare the company with its competitors.