Employees: 01 (2023.0)Legal category: Société à responsabilité limitée (sans autre indication)Size: PMECreation date: 2012-09-14 (13 years)Status: ActiveBusiness sector: Activités des agences de publicitéLocation: LA GRAND-CROIX (42320), Loire
CRM INVEST HOLDING : revenue, balance sheet and financial ratios
CRM INVEST HOLDING is a French company
founded 13 years ago,
specialized in the sector Activités des agences de publicité.
Based in LA GRAND-CROIX (42320),
this company of category PME
shows in 2024 a revenue of 33 k€.
Find below the complete financial statements, solvency ratios, working capital requirements and sector comparison.
Financial history - CRM INVEST HOLDING (SIREN 788584431)
Indicator
2024
2023
2022
2021
2020
2019
2018
2017
Revenue
33 236 €
63 990 €
315 266 €
523 410 €
276 375 €
147 635 €
164 792 €
116 496 €
Net income
-410 592 €
-91 554 €
4 053 332 €
45 050 €
-36 305 €
233 763 €
326 580 €
168 585 €
EBITDA
-84 438 €
-124 587 €
-134 400 €
-19 157 €
-36 266 €
4 734 €
-991 €
-1 396 €
Net margin
-1235.4%
-143.1%
1285.7%
8.6%
-13.1%
158.3%
198.2%
144.7%
Revenue and income statement
In 2024, CRM INVEST HOLDING achieves revenue of 33 k€. Revenue is declining over the period 2017-2024 (CAGR: -16.4%). Significant drop of -48% vs 2023. After deducting consumption (0 €), gross margin stands at 33 k€, i.e. a rate of 100%. This ratio measures the ability to generate value from commercial activity. EBITDA (= Gross margin - Personnel expenses - Taxes) reaches -84 k€, representing -254.1% of revenue. Warning negative scissor effect: despite revenue change (-48%), EBITDA varies by +32%, reducing margin by 59.4 pts. This reflects costs rising faster than revenue. Negative EBITDA means operations do not cover current expenses: concerning situation. Net income is negative at -411 k€ (-1235.4% of revenue), which will impact equity.
Revenue (2024)
?
Revenue
Definition
Total amount of sales of goods and services made by the company.
Formula
Sales of goods + Sold production
33 236 €
Gross margin (2024)
?
Gross margin
Definition
Difference between revenue and cost of goods sold.
Formula
Revenue - Cost of goods consumed
33 236 €
EBITDA (2024)
?
Gross Operating Surplus (EBITDA)
Definition
Resources generated by current operations, before depreciation and financial expenses.
Formula
Value added - Personnel expenses - Taxes
Interpretation
Positive = profitable activity
-84 438 €
EBIT (2024)
?
EBIT (Operating Income)
Definition
Operating income, including depreciation and provisions.
Formula
EBITDA - Depreciation and provisions + Reversals
-88 519 €
Net income (2024)
?
Net income
Definition
Profit or loss after all expenses, including taxes and exceptional items.
Formula
Current income + Exceptional income - Income tax
-410 592 €
EBITDA margin (2024)
?
EBITDA margin
Definition
Measures the company's operating profitability.
Formula
(EBE / CA) x 100
Interpretation
> 10% : Good profitability 5-10% : Average < 5% : Low
-254.1%
Loading income statement...
Income statement
Item
Amount
% Revenue
Change
The detailed income statement is not available for this company (simplified accounts or confidential data).
Chart evolution
Show :
Visualization created via numbers.finance Sources : INPI & BCE - Adjustments : Ministry of Economy
Assets
Loading data...
Item
Gross
Deprec.
Net
%
Change
Assets balance sheet data not available for this company
Liabilities
Loading data...
Item
Year
%
Change
Liabilities balance sheet data not available for this company
Solvency and debt ratios
The debt ratio (= Financial debt / Equity x 100) stands at 17%. This very low level reflects a solid financial structure, offering significant room for future investments or acquisitions. Financial autonomy (= Equity / Total assets x 100) reaches 85%. This high autonomy means the company finances most of its assets through equity, a sign of strength. Debt repayment capacity (= Financial debt / Cash flow) indicates it would take 10.3 years of cash flow to repay all financial debt. Beyond 7 years, banks generally consider credit risk as high. Cash flow represents 227.4% of revenue. Cash flow measures resources generated by operations, available for investment and debt repayment. This high level provides strong self-financing capacity.
Debt ratio (2024)
?
Debt ratio
Definition
Measures the proportion of debt to equity.
Formula
(Financial debt / Equity) x 100
Interpretation
< 50% : Low 50-100% : Moderate > 100% : High
17.274%
Financial autonomy (2024)
?
Financial autonomy
Definition
Share of equity in the company's total financing.
Formula
(Equity / Total assets) x 100
Interpretation
> 30% : Good autonomy 20-30% : Average < 20% : Low
84.667%
Cash flow / Revenue (2024)
?
Cash flow / Revenue
Definition
Self-financing capacity relative to revenue.
Formula
(CAF / CA) x 100
Interpretation
The higher the ratio, the more cash the company generates
227.431%
Repayment capacity (2024)
?
Repayment capacity
Definition
Number of years needed to repay debts with cash flow.
Formula
Financial debt / Cash flow
Interpretation
< 3 years : Excellent 3-5 years : Fair > 5 years : Warning
10.281
Asset age ratio (2024)
?
Asset age ratio
Definition
Measures the degree of wear of tangible assets.
Formula
Accumulated depreciation / Gross fixed assets x 100
Visualization created via numbers.finance Sources : INPI & BCE - Adjustments : Ministry of Economy
Indicator
2017
2018
2019
2020
2021
2022
2023
2024
Debt ratio
96.054
52.514
33.514
35.893
53.299
8.258
7.131
17.274
Financial autonomy
46.716
60.856
72.467
67.506
58.606
89.436
92.676
84.667
Repayment capacity
3.285
1.374
1.064
-10.329
15.216
4.416
-2.85
10.281
Cash flow / Revenue
141.358%
201.773%
230.157%
-12.79%
6.941%
30.008%
-191.949%
227.431%
Sector positioning
Debt ratio
17.272024
2022
2023
2024
Q1: 0.0
Med: 7.82
Q3: 44.59
Average+15 pts over 3 years
In 2024, the debt ratio of CRM INVEST HOLDING (17.27) ranks above the median of the sector. This ratio measures the weight of debt relative to equity. A reduction effort could improve financial strength.
Financial autonomy
84.67%2024
2022
2023
2024
Q1: 9.69%
Med: 34.27%
Q3: 59.15%
Excellent
In 2024, the financial autonomy of CRM INVEST HOLDING (84.7%) ranks in the top 25% of the sector. This ratio represents the share of equity in total financing. High autonomy reflects financial independence and ability to absorb shocks.
Repayment capacity
10.28 years2024
2022
2023
2024
Q1: 0.0 years
Med: 0.0 years
Q3: 1.14 years
Average
In 2024, the repayment capacity of CRM INVEST HOLDING (10.28) ranks above the median of the sector. This ratio indicates the number of years needed to repay debt with cash flow. A reduction effort could improve financial strength.
Liquidity ratios
The liquidity ratio (= Current assets / Current liabilities) stands at 10573.21. Concretely, the company has €2 of liquid assets for every €1 of short-term debt: no cash risk within 12 months.
Liquidity ratio (2024)
?
Liquidity ratio
Definition
Ability to meet short-term debts with current assets.
Formula
Current assets / Current liabilities
Interpretation
> 1.5 : Very good 1-1.5 : Fair < 1 : Liquidity risk
10573.214
Interest coverage (2024)
?
Interest coverage
Definition
Ability to cover interest charges with operating income.
Formula
EBIT / Interest expenses
Interpretation
> 3 : Comfortable 1.5-3 : Acceptable < 1.5 : Risk
-598.051
Liquidity indicators evolution CRM INVEST HOLDING
Visualisation créée via abddaf.fr Sources : INPI & BCE - Retraitements : Ministère de l'économie
Indicator
2017
2018
2019
2020
2021
2022
2023
2024
Liquidity ratio
626.523
565.163
804.058
509.949
705.942
2102.099
9081.462
10573.214
Interest coverage
-771.848
-1686.882
2634.939
-24.643
-30.584
-30.44
-132.472
-598.051
Sector positioning
Liquidity ratio
10573.212024
2022
2023
2024
Q1: 128.85
Med: 206.6
Q3: 363.72
Excellent
In 2024, the liquidity ratio of CRM INVEST HOLDING (10573.21) ranks in the top 25% of the sector. This ratio measures the ability to cover short-term debt with current assets. A ratio above 1 ensures comfortable coverage of short-term maturities.
Interest coverage
-598.05x2024
2022
2023
2024
Q1: 0.0x
Med: 0.0x
Q3: 2.56x
Watch
In 2024, the interest coverage of CRM INVEST HOLDING (-598.0x) ranks in the bottom 25% of the sector. This ratio indicates how many times operating income covers interest expenses. Low coverage may indicate fragility to rate or income variations.
Working capital requirement (WCR) and payment terms
Working capital requirement (WCR) measures the cash timing gap between customer collections and supplier/inventory payments. Average customer payment term: 582 days (formula: Customer receivables / Revenue incl. VAT x 360). Supplier term: 68 days. The gap of 514 days means the company finances its customers for over a month before being paid relative to supplier payments. This weighs on cash flow. Overall, WCR represents 505 days of revenue, i.e. 47 k€ to permanently finance. Notable WCR improvement over the period (-52%), freeing up cash.
Operating WCR (2024)
?
Operating WCR
Definition
Financing requirement generated by the operating cycle (inventory + receivables - trade payables).
Formula
Inventory + Customer receivables - Trade payables
Interpretation
Negative = cash released Positive = financing needed
46 642 €
Customer credit (2024)
?
Customer credit (days)
Definition
Average payment term granted to customers.
Formula
(Customer receivables / Revenue incl. VAT) x 360
Interpretation
< 45j : Good 45-60j : Average > 60j : Long
582 j
Supplier credit (2024)
?
Supplier credit (days)
Definition
Average payment term obtained from suppliers.
Formula
(Trade payables / Purchases incl. VAT) x 360
Interpretation
The longer the term, the better for cash flow
68 j
Inventory turnover (2024)
?
Inventory turnover (days)
Definition
Average storage duration for goods or materials.
Formula
(Inventory / Cost of goods) x 360
Interpretation
The lower the ratio, the faster the turnover
0 j
WCR in days of revenue (2024)
?
WCR in days of revenue
Definition
Expresses working capital requirement in days of revenue.
Formula
(Operating WCR / Revenue) x 360
Interpretation
The fewer days, the better the working capital management
505 j
WCR and payment terms evolution CRM INVEST HOLDING
Visualization created via numbers.finance Sources : INPI & BCE - Adjustments : Ministry of Economy
Indicator
2017
2018
2019
2020
2021
2022
2023
2024
Operating WCR
96 850 €
86 529 €
79 401 €
123 451 €
316 401 €
-94 249 €
74 825 €
46 642 €
Inventory turnover (days)
0
0
0
0
0
0
0
0
Customer payment term (days)
378
264
229
248
265
47
392
582
Supplier payment term (days)
378
256
14
38
41
7
21
68
Positioning of CRM INVEST HOLDING in its sector
Comparison with sector Activités des agences de publicité
Valuation estimate
Based on 68 transactions of similar company sales
(all years),
the value of CRM INVEST HOLDING is estimated at
7 460 €
(range 3 091€ - 12 698€).
The price/revenue ratio is 0.22x
(conservative valuation).
This multiples method compares the actual sale price of similar companies to their financial indicators (Revenue, EBITDA, Net Income). It provides a market-based indicative estimate. Medium reliability: estimate to be confirmed with in-depth analysis.
Estimated enterprise value2024
68 tx
3k€7k€12k€
7 460 €Range: 3 091€ - 12 698€
NAF 5 all-time
Valuation method used
Revenue Multiple
33 236 €
×
0.22x
=7 460 €
Range: 3 092€ - 12 699€
Only this financial indicator is available for this company.
How is this estimate calculated?
This estimate is based on the analysis of 68 actual transactions of similar company sales (same NAF code) registered with BODACC between 2016 and 2025.
EBITDA Multiple: Preferred method for profitable SMEs. EBITDA reflects the ability to generate cash.
Revenue Multiple: Used for growing companies or those with low profitability. Reflects commercial potential.
Net Income Multiple: Relevant for mature companies with stable results.
This estimate is provided for information purposes only. A precise valuation requires in-depth analysis (assets, liabilities, prospects, market...).
Similar companies (Activités des agences de publicité)
Compare CRM INVEST HOLDING with other companies in the same sector:
Frequently asked questions about CRM INVEST HOLDING
What is the revenue of CRM INVEST HOLDING ?
The revenue of CRM INVEST HOLDING in 2024 is 33 k€.
Is CRM INVEST HOLDING profitable?
CRM INVEST HOLDING recorded a net loss in 2024.
Where is the headquarters of CRM INVEST HOLDING ?
The headquarters of CRM INVEST HOLDING is located in LA GRAND-CROIX (42320), in the department Loire.
Where to find the tax return of CRM INVEST HOLDING ?
The tax return of CRM INVEST HOLDING is available on this page. Click on a year in the 'Data by year' section to view the account details (assets, liabilities, income statement). Data comes from INPI (National Institute of Industrial Property).
In which sector does CRM INVEST HOLDING operate?
CRM INVEST HOLDING operates in the sector Activités des agences de publicité (NAF code 73.11Z). See the 'Sector positioning' section above to compare the company with its competitors.
Item evolution
Rotate your phone to landscape mode to view the chart