CONJONCTURE SA MARKETTING DEVELOPPEMENT : revenue, balance sheet and financial ratios

CONJONCTURE SA MARKETTING DEVELOPPEMENT is a French company founded 46 years ago, specialized in the sector Activités des agences de publicité. Based in CLERMONT-FERRAND (63000), this company of category PME shows in 2017 a revenue of 1.9 M€. Find below the complete financial statements, solvency ratios, working capital requirements and sector comparison.

Data updated on 2026-05-09

Sources : INPI & INSEE SIRENE - Processing : Ministry of Economy

Financial history - CONJONCTURE SA MARKETTING DEVELOPPEMENT (SIREN 318100773)
Indicator 2019 2018 2017 2016
Revenue N/C N/C 1 909 366 € 2 336 430 €
Net income 36 784 € 65 516 € 83 930 € 114 921 €
EBITDA N/C N/C 122 899 € 213 830 €
Net margin N/C N/C 4.4% 4.9%

Revenue and income statement

In 2019, CONJONCTURE SA MARKETTING DEVELOPPEMENT generates positive net income of 37 k€. Net income represents the final profit after all expenses (operating, financial, exceptional) and corporate tax. Change over 2016-2019: 115 k€ -> 37 k€.

Net income (2019) ?
Net income
Definition
Profit or loss after all expenses, including taxes and exceptional items.
Formula
Current income + Exceptional income - Income tax

36 784 €

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Chart evolution

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Assets

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Liabilities

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Solvency and debt ratios

The debt ratio (= Financial debt / Equity x 100) stands at 5%. This very low level reflects a solid financial structure, offering significant room for future investments or acquisitions. Financial autonomy (= Equity / Total assets x 100) reaches 48%. This high autonomy means the company finances most of its assets through equity, a sign of strength.

Debt ratio (2019) ?
Debt ratio
Definition
Measures the proportion of debt to equity.
Formula
(Financial debt / Equity) x 100
Interpretation
< 50% : Low
50-100% : Moderate
> 100% : High

5.27%

Financial autonomy (2019) ?
Financial autonomy
Definition
Share of equity in the company's total financing.
Formula
(Equity / Total assets) x 100
Interpretation
> 30% : Good autonomy
20-30% : Average
< 20% : Low

47.621%

Asset age ratio (2019) ?
Asset age ratio
Definition
Measures the degree of wear of tangible assets.
Formula
Accumulated depreciation / Gross fixed assets x 100
Interpretation
< 50% : Recent assets
50-70% : Normal wear
> 70% : Aging assets

18.2%

Solvency indicators evolution
CONJONCTURE SA MARKETTING DEVELOPPEMENT

Sector positioning

Debt ratio
5.27 2019
2017
2018
2019
Q1: 0.0
Med: 4.49
Q3: 38.75
Average -6 pts over 3 years

In 2019, the debt ratio of CONJONCTURE SA MARKETTING... (5.27) ranks above the median of the sector. This ratio measures the weight of debt relative to equity. A reduction effort could improve financial strength.

Financial autonomy
47.62% 2019
2017
2018
2019
Q1: 8.62%
Med: 34.03%
Q3: 58.49%
Good

In 2019, the financial autonomy of CONJONCTURE SA MARKETTING... (47.6%) ranks above the median of the sector. This ratio represents the share of equity in total financing. This comfortable position offers an appreciable safety margin.

Repayment capacity
0.82 years 2017
2017
Q1: 0.0 years
Med: 0.0 years
Q3: 0.79 years
Average

In 2017, the repayment capacity of CONJONCTURE SA MARKETTING... (0.82) ranks above the median of the sector. This ratio indicates the number of years needed to repay debt with cash flow. A reduction effort could improve financial strength.

Liquidity ratios

The liquidity ratio (= Current assets / Current liabilities) stands at 190.04. Concretely, the company has €2 of liquid assets for every €1 of short-term debt: no cash risk within 12 months.

Liquidity ratio (2019) ?
Liquidity ratio
Definition
Ability to meet short-term debts with current assets.
Formula
Current assets / Current liabilities
Interpretation
> 1.5 : Very good
1-1.5 : Fair
< 1 : Liquidity risk

190.041

Liquidity indicators evolution
CONJONCTURE SA MARKETTING DEVELOPPEMENT

Sector positioning

Liquidity ratio
190.04 2019
2017
2018
2019
Q1: 124.86
Med: 191.7
Q3: 313.16
Average -6 pts over 3 years

In 2019, the liquidity ratio of CONJONCTURE SA MARKETTING... (190.04) ranks below the median of the sector. This ratio measures the ability to cover short-term debt with current assets. An improvement would strengthen the competitive position.

Interest coverage
1.55x 2017
2017
Q1: 0.0x
Med: 0.0x
Q3: 1.57x
Good

In 2017, the interest coverage of CONJONCTURE SA MARKETTING... (1.6x) ranks above the median of the sector. This ratio indicates how many times operating income covers interest expenses. This comfortable position offers an appreciable safety margin.

Working capital requirement (WCR) and payment terms

Working capital requirement (WCR) measures the cash timing gap between customer collections and supplier/inventory payments.

Operating WCR (2019) ?
Operating WCR
Definition
Financing requirement generated by the operating cycle (inventory + receivables - trade payables).
Formula
Inventory + Customer receivables - Trade payables
Interpretation
Negative = cash released
Positive = financing needed

0 €

Customer credit (2019) ?
Customer credit (days)
Definition
Average payment term granted to customers.
Formula
(Customer receivables / Revenue incl. VAT) x 360
Interpretation
< 45j : Good
45-60j : Average
> 60j : Long

0 j

Supplier credit (2019) ?
Supplier credit (days)
Definition
Average payment term obtained from suppliers.
Formula
(Trade payables / Purchases incl. VAT) x 360
Interpretation
The longer the term, the better for cash flow

0 j

Inventory turnover (2019) ?
Inventory turnover (days)
Definition
Average storage duration for goods or materials.
Formula
(Inventory / Cost of goods) x 360
Interpretation
The lower the ratio, the faster the turnover

0 j

WCR and payment terms evolution
CONJONCTURE SA MARKETTING DEVELOPPEMENT

Positioning of CONJONCTURE SA MARKETTING DEVELOPPEMENT in its sector

Comparison with sector Activités des agences de publicité

Valuation estimate

Based on 68 transactions of similar company sales (all years), the value of CONJONCTURE SA MARKETTING DEVELOPPEMENT is estimated at 107 143 € (range 51 450€ - 403 129€). This multiples method compares the actual sale price of similar companies to their financial indicators (Revenue, EBITDA, Net Income). It provides a market-based indicative estimate.
Medium reliability: estimate to be confirmed with in-depth analysis.

Estimated enterprise value 2019
68 tx
51k€ 107k€ 403k€
107 143 € Range: 51 450€ - 403 129€
NAF 5 all-time

Valuation method used

Net Income Multiple
36 784 € × 2.9x = 107 143 €
Range: 51 451€ - 403 130€

Only this financial indicator is available for this company.

How is this estimate calculated?

This estimate is based on the analysis of 68 actual transactions of similar company sales (same NAF code) registered with BODACC between 2016 and 2025.

  • EBITDA Multiple: Preferred method for profitable SMEs. EBITDA reflects the ability to generate cash.
  • Revenue Multiple: Used for growing companies or those with low profitability. Reflects commercial potential.
  • Net Income Multiple: Relevant for mature companies with stable results.

This estimate is provided for information purposes only. A precise valuation requires in-depth analysis (assets, liabilities, prospects, market...).

Similar companies (Activités des agences de publicité)

Compare CONJONCTURE SA MARKETTING DEVELOPPEMENT with other companies in the same sector:

Voir toutes les statistiques du secteur Activités des agences de publicité

Frequently asked questions about CONJONCTURE SA MARKETTING DEVELOPPEMENT

What is the revenue of CONJONCTURE SA MARKETTING DEVELOPPEMENT ?

The revenue of CONJONCTURE SA MARKETTING DEVELOPPEMENT in 2017 is 1.9 M€.

Is CONJONCTURE SA MARKETTING DEVELOPPEMENT profitable?

Yes, CONJONCTURE SA MARKETTING DEVELOPPEMENT generated a net profit of 37 k€ in 2019.

Where is the headquarters of CONJONCTURE SA MARKETTING DEVELOPPEMENT ?

The headquarters of CONJONCTURE SA MARKETTING DEVELOPPEMENT is located in CLERMONT-FERRAND (63000), in the department Puy-de-Dome.

Where to find the tax return of CONJONCTURE SA MARKETTING DEVELOPPEMENT ?

The tax return of CONJONCTURE SA MARKETTING DEVELOPPEMENT is available on this page. Click on a year in the 'Data by year' section to view the account details (assets, liabilities, income statement). Data comes from INPI (National Institute of Industrial Property).

In which sector does CONJONCTURE SA MARKETTING DEVELOPPEMENT operate?

CONJONCTURE SA MARKETTING DEVELOPPEMENT operates in the sector Activités des agences de publicité (NAF code 73.11Z). See the 'Sector positioning' section above to compare the company with its competitors.