SIREN : 542024054
CMS MEDIAPLUS is a French company founded 72 years ago, specialized in the sector Activités des agences de publicité. Based in NEUILLY-SUR-SEINE (92200), this company of category ETI shows in 2024 a revenue of 3.7 M€. Find below the complete financial statements, solvency ratios, working capital requirements and sector comparison.
Data updated on 2026-05-02
Sources : INPI & INSEE SIRENE - Processing : Ministry of Economy
| Indicator | 2024 | 2023 | 2021 | 2020 | 2019 | 2018 | 2017 | 2016 | 2015 |
|---|---|---|---|---|---|---|---|---|---|
| Revenue | 3 696 182 € | 4 006 585 € | 4 232 074 € | 3 167 880 € | 2 353 301 € | 1 866 406 € | 1 739 013 € | 1 822 479 € | 1 779 320 € |
| Net income | -309 588 € | -369 682 € | 929 017 € | 670 781 € | 69 314 € | -126 606 € | 116 606 € | 326 960 € | 260 604 € |
| EBITDA | -218 170 € | -270 295 € | 976 620 € | 667 890 € | 175 093 € | -109 908 € | 35 152 € | 294 595 € | 157 860 € |
| Net margin | -8.4% | -9.2% | 22.0% | 21.2% | 2.9% | -6.8% | 6.7% | 17.9% | 14.6% |
In 2024, CMS MEDIAPLUS achieves revenue of 3.7 M€. Over the period 2015-2024, the company shows strong growth with a CAGR (compound annual growth rate) of +8.5%. Slight decline of -8% vs 2023. After deducting consumption (0 €), gross margin stands at 3.7 M€, i.e. a rate of 100%. This ratio measures the ability to generate value from commercial activity. EBITDA (= Gross margin - Personnel expenses - Taxes) reaches -218 k€, representing -5.9% of revenue. Negative EBITDA means operations do not cover current expenses: concerning situation. Net income is negative at -310 k€ (-8.4% of revenue), which will impact equity.
3 696 182 €
3 696 182 €
-218 170 €
-240 435 €
-309 588 €
-5.9%
The debt ratio (= Financial debt / Equity x 100) stands at 0%. This very low level reflects a solid financial structure, offering significant room for future investments or acquisitions. Financial autonomy (= Equity / Total assets x 100) reaches 0%. Low autonomy: the company heavily depends on external financing (banks, suppliers).
0.0%
0.258%
-6.024%
0.0
36.7%
In 2024, the debt ratio of CMS MEDIAPLUS (0.00) ranks in the bottom 25% of the sector, which is positive. This ratio measures the weight of debt relative to equity. A low ratio indicates a solid financial structure with little dependence on creditors.
In 2024, the financial autonomy of CMS MEDIAPLUS (0.3%) ranks below the median of the sector. This ratio represents the share of equity in total financing. An improvement would strengthen the competitive position.
In 2024, the repayment capacity of CMS MEDIAPLUS (0.00) ranks in the bottom 25% of the sector, which is positive. This ratio indicates the number of years needed to repay debt with cash flow. A short capacity reflects controlled debt and good cash generation.
The liquidity ratio (= Current assets / Current liabilities) stands at 99.86. Concretely, the company has €2 of liquid assets for every €1 of short-term debt: no cash risk within 12 months.
99.855
-0.311
In 2024, the liquidity ratio of CMS MEDIAPLUS (99.86) ranks in the bottom 25% of the sector. This ratio measures the ability to cover short-term debt with current assets. A ratio below 1 may signal potential cash flow tensions.
In 2024, the interest coverage of CMS MEDIAPLUS (-0.3x) ranks below the median of the sector. This ratio indicates how many times operating income covers interest expenses. An improvement would strengthen the competitive position.
Working capital requirement (WCR) measures the cash timing gap between customer collections and supplier/inventory payments. Average customer payment term: 872 days (formula: Customer receivables / Revenue incl. VAT x 360). Supplier term: 2257 days. Excellent situation: suppliers finance 1385 days of the operating cycle (retail model). Overall, WCR represents 859 days of revenue, i.e. 8.8 M€ to permanently finance.
8 816 059 €
872 j
2257 j
0 j
859 j
Based on 68 transactions of similar company sales
(all years),
the value of CMS MEDIAPLUS is estimated at
829 651 €
(range 343 851€ - 1 412 229€).
The price/revenue ratio is 0.22x
(conservative valuation).
This multiples method compares the actual sale price of similar companies to their financial indicators (Revenue, EBITDA, Net Income). It provides a market-based indicative estimate.
Medium reliability: estimate to be confirmed with in-depth analysis.
Only this financial indicator is available for this company.
This estimate is based on the analysis of 68 actual transactions of similar company sales (same NAF code) registered with BODACC between 2016 and 2025.
This estimate is provided for information purposes only. A precise valuation requires in-depth analysis (assets, liabilities, prospects, market...).
Compare CMS MEDIAPLUS with other companies in the same sector:
Voir toutes les statistiques du secteur Activités des agences de publicité
The revenue of CMS MEDIAPLUS in 2024 is 3.7 M€.
CMS MEDIAPLUS recorded a net loss in 2024.
The headquarters of CMS MEDIAPLUS is located in NEUILLY-SUR-SEINE (92200), in the department Hauts-de-Seine.
The tax return of CMS MEDIAPLUS is available on this page. Click on a year in the 'Data by year' section to view the account details (assets, liabilities, income statement). Data comes from INPI (National Institute of Industrial Property).
CMS MEDIAPLUS operates in the sector Activités des agences de publicité (NAF code 73.11Z). See the 'Sector positioning' section above to compare the company with its competitors.