SIREN : 452971153
CAMELEON GROUP is a French company founded 22 years ago, specialized in the sector Activités des agences de publicité. Based in SAINT-HERBLAIN (44800), this company of category PME shows in 2024 a revenue of 22.8 M€. Find below the complete financial statements, solvency ratios, working capital requirements and sector comparison.
Data updated on 2026-05-09
Sources : INPI & INSEE SIRENE - Processing : Ministry of Economy
| Indicator | 2024 | 2023 | 2022 | 2021 | 2020 | 2019 | 2018 | 2017 | 2016 |
|---|---|---|---|---|---|---|---|---|---|
| Revenue | 22 819 089 € | 20 856 534 € | 22 348 438 € | 21 929 703 € | 16 659 384 € | 19 128 501 € | 18 049 908 € | 16 127 992 € | 15 380 293 € |
| Net income | 1 238 837 € | 1 306 890 € | 2 529 800 € | 2 511 345 € | 1 354 607 € | 1 555 264 € | 1 108 256 € | 519 890 € | 676 145 € |
| EBITDA | 2 193 945 € | 2 320 285 € | 3 661 150 € | 3 900 534 € | 2 199 203 € | 2 770 323 € | 2 323 635 € | 1 044 994 € | 1 021 555 € |
| Net margin | 5.4% | 6.3% | 11.3% | 11.5% | 8.1% | 8.1% | 6.1% | 3.2% | 4.4% |
In 2024, CAMELEON GROUP achieves revenue of 22.8 M€. Over the period 2016-2024, the company shows strong growth with a CAGR (compound annual growth rate) of +5.1%. Vs 2023: +9%. After deducting consumption (1.8 M€), gross margin stands at 21.1 M€, i.e. a rate of 92%. This ratio measures the ability to generate value from commercial activity. EBITDA (= Gross margin - Personnel expenses - Taxes) reaches 2.2 M€, representing 9.6% of revenue. This level of operating margin is satisfactory for the sector. Ultimately, net income (= EBIT +/- financial result +/- exceptional - corporate tax) amounts to 1.2 M€, i.e. 5.4% of revenue. This profit can be retained or distributed to shareholders.
22 819 089 €
21 051 460 €
2 193 945 €
1 969 684 €
1 238 837 €
9.6%
The debt ratio (= Financial debt / Equity x 100) stands at 40%. Debt remains under control: the company retains capacity to raise new debt if needed. Financial autonomy (= Equity / Total assets x 100) reaches 28%. The balance between equity and debt is satisfactory. Debt repayment capacity (= Financial debt / Cash flow) indicates it would take 1.0 years of cash flow to repay all financial debt. This short period demonstrates excellent debt sustainability. Cash flow represents 6.2% of revenue. Cash flow measures resources generated by operations, available for investment and debt repayment. Satisfactory level allowing partial financing of growth.
39.863%
27.858%
6.154%
0.975
36.9%
In 2024, the debt ratio of CAMELEON GROUP (39.86) ranks above the median of the sector. This ratio measures the weight of debt relative to equity. A reduction effort could improve financial strength.
In 2024, the financial autonomy of CAMELEON GROUP (27.9%) ranks below the median of the sector. This ratio represents the share of equity in total financing. An improvement would strengthen the competitive position.
In 2024, the repayment capacity of CAMELEON GROUP (0.97) ranks above the median of the sector. This ratio indicates the number of years needed to repay debt with cash flow. A reduction effort could improve financial strength.
The liquidity ratio (= Current assets / Current liabilities) stands at 177.38. Concretely, the company has €2 of liquid assets for every €1 of short-term debt: no cash risk within 12 months. The interest coverage ratio (= EBIT / Interest expenses) is 3.2x. Financial charges are adequately covered by operations.
177.377
3.185
In 2024, the liquidity ratio of CAMELEON GROUP (177.38) ranks below the median of the sector. This ratio measures the ability to cover short-term debt with current assets. An improvement would strengthen the competitive position.
In 2024, the interest coverage of CAMELEON GROUP (3.2x) ranks in the top 25% of the sector. This ratio indicates how many times operating income covers interest expenses. High coverage means financial charges weigh little on profitability.
Working capital requirement (WCR) measures the cash timing gap between customer collections and supplier/inventory payments. Average customer payment term: 82 days (formula: Customer receivables / Revenue incl. VAT x 360). Supplier term: 69 days. The company must finance 13 days of gap between collections and payments. Inventory turnover is 2 days (= Average inventory / Cost of goods x 360). Fast turnover, sign of good inventory management. Overall, WCR represents 56 days of revenue, i.e. 3.5 M€ to permanently finance. Notable WCR improvement over the period (-26%), freeing up cash.
3 540 838 €
82 j
69 j
2 j
56 j
Based on 68 transactions of similar company sales
(all years),
the value of CAMELEON GROUP is estimated at
5 409 970 €
(range 1 892 915€ - 17 737 706€).
With an EBITDA of 2 193 945€, the sector multiple of 2.9x is applied.
The price/revenue ratio is 0.22x
(conservative valuation).
This multiples method compares the actual sale price of similar companies to their financial indicators (Revenue, EBITDA, Net Income). It provides a market-based indicative estimate.
Medium reliability: estimate to be confirmed with in-depth analysis.
Ajustez les pondérations selon votre analyse
This estimate is based on the analysis of 68 actual transactions of similar company sales (same NAF code) registered with BODACC between 2016 and 2025.
This estimate is provided for information purposes only. A precise valuation requires in-depth analysis (assets, liabilities, prospects, market...).
Compare CAMELEON GROUP with other companies in the same sector:
Voir toutes les statistiques du secteur Activités des agences de publicité
The revenue of CAMELEON GROUP in 2024 is 22.8 M€.
Yes, CAMELEON GROUP generated a net profit of 1.2 M€ in 2024.
The headquarters of CAMELEON GROUP is located in SAINT-HERBLAIN (44800), in the department Loire-Atlantique.
The tax return of CAMELEON GROUP is available on this page. Click on a year in the 'Data by year' section to view the account details (assets, liabilities, income statement). Data comes from INPI (National Institute of Industrial Property).
CAMELEON GROUP operates in the sector Activités des agences de publicité (NAF code 73.11Z). See the 'Sector positioning' section above to compare the company with its competitors.