BLEU REFLEX : revenue, balance sheet and financial ratios

BLEU REFLEX is a French company founded 24 years ago, specialized in the sector Activités des agences de publicité. Based in EAUBONNE (95600), this company of category PME shows in 2022 a revenue of 1.3 M€. Find below the complete financial statements, solvency ratios, working capital requirements and sector comparison.

Data updated on 2026-05-02

Sources : INPI & INSEE SIRENE - Processing : Ministry of Economy

Financial history - BLEU REFLEX (SIREN 441950557)
Indicator 2023 2022 2021 2020 2019 2018 2017 2016
Revenue N/C 1 348 616 € N/C N/C N/C N/C 2 248 105 € 1 804 876 €
Net income 195 600 € 201 825 € 217 382 € 318 834 € 189 713 € 364 404 € 438 866 € 215 060 €
EBITDA N/C 261 935 € N/C N/C N/C N/C 652 172 € 317 048 €
Net margin N/C 15.0% N/C N/C N/C N/C 19.5% 11.9%

Revenue and income statement

In 2023, BLEU REFLEX generates positive net income of 196 k€. Net income represents the final profit after all expenses (operating, financial, exceptional) and corporate tax. Change over 2016-2023: 215 k€ -> 196 k€.

Net income (2023) ?
Net income
Definition
Profit or loss after all expenses, including taxes and exceptional items.
Formula
Current income + Exceptional income - Income tax

195 600 €

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Assets

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Liabilities

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Solvency and debt ratios

The debt ratio (= Financial debt / Equity x 100) stands at 0%. This very low level reflects a solid financial structure, offering significant room for future investments or acquisitions. Financial autonomy (= Equity / Total assets x 100) reaches 68%. This high autonomy means the company finances most of its assets through equity, a sign of strength.

Debt ratio (2023) ?
Debt ratio
Definition
Measures the proportion of debt to equity.
Formula
(Financial debt / Equity) x 100
Interpretation
< 50% : Low
50-100% : Moderate
> 100% : High

0.016%

Financial autonomy (2023) ?
Financial autonomy
Definition
Share of equity in the company's total financing.
Formula
(Equity / Total assets) x 100
Interpretation
> 30% : Good autonomy
20-30% : Average
< 20% : Low

67.673%

Asset age ratio (2023) ?
Asset age ratio
Definition
Measures the degree of wear of tangible assets.
Formula
Accumulated depreciation / Gross fixed assets x 100
Interpretation
< 50% : Recent assets
50-70% : Normal wear
> 70% : Aging assets

1.4%

Solvency indicators evolution
BLEU REFLEX

Sector positioning

Debt ratio
0.02 2023
2021
2022
2023
Q1: 0.0
Med: 9.05
Q3: 53.81
Excellent

In 2023, the debt ratio of BLEU REFLEX (0.02) ranks in the bottom 25% of the sector, which is positive. This ratio measures the weight of debt relative to equity. A low ratio indicates a solid financial structure with little dependence on creditors.

Financial autonomy
67.67% 2023
2021
2022
2023
Q1: 9.05%
Med: 31.95%
Q3: 57.91%
Excellent

In 2023, the financial autonomy of BLEU REFLEX (67.7%) ranks in the top 25% of the sector. This ratio represents the share of equity in total financing. High autonomy reflects financial independence and ability to absorb shocks.

Repayment capacity
0.0 years 2022
2022
Q1: 0.0 years
Med: 0.01 years
Q3: 1.33 years
Excellent

In 2022, the repayment capacity of BLEU REFLEX (0.00) ranks in the bottom 25% of the sector, which is positive. This ratio indicates the number of years needed to repay debt with cash flow. A short capacity reflects controlled debt and good cash generation.

Liquidity ratios

The liquidity ratio (= Current assets / Current liabilities) stands at 299.75. Concretely, the company has €2 of liquid assets for every €1 of short-term debt: no cash risk within 12 months.

Liquidity ratio (2023) ?
Liquidity ratio
Definition
Ability to meet short-term debts with current assets.
Formula
Current assets / Current liabilities
Interpretation
> 1.5 : Very good
1-1.5 : Fair
< 1 : Liquidity risk

299.748

Liquidity indicators evolution
BLEU REFLEX

Sector positioning

Liquidity ratio
299.75 2023
2021
2022
2023
Q1: 137.05
Med: 211.0
Q3: 357.39
Good +15 pts over 3 years

In 2023, the liquidity ratio of BLEU REFLEX (299.75) ranks above the median of the sector. This ratio measures the ability to cover short-term debt with current assets. This comfortable position offers an appreciable safety margin.

Interest coverage
0.0x 2022
2022
Q1: 0.0x
Med: 0.0x
Q3: 1.74x
Average

In 2022, the interest coverage of BLEU REFLEX (0.0x) ranks below the median of the sector. This ratio indicates how many times operating income covers interest expenses. An improvement would strengthen the competitive position.

Working capital requirement (WCR) and payment terms

Working capital requirement (WCR) measures the cash timing gap between customer collections and supplier/inventory payments.

Operating WCR (2023) ?
Operating WCR
Definition
Financing requirement generated by the operating cycle (inventory + receivables - trade payables).
Formula
Inventory + Customer receivables - Trade payables
Interpretation
Negative = cash released
Positive = financing needed

0 €

Customer credit (2023) ?
Customer credit (days)
Definition
Average payment term granted to customers.
Formula
(Customer receivables / Revenue incl. VAT) x 360
Interpretation
< 45j : Good
45-60j : Average
> 60j : Long

0 j

Supplier credit (2023) ?
Supplier credit (days)
Definition
Average payment term obtained from suppliers.
Formula
(Trade payables / Purchases incl. VAT) x 360
Interpretation
The longer the term, the better for cash flow

0 j

Inventory turnover (2023) ?
Inventory turnover (days)
Definition
Average storage duration for goods or materials.
Formula
(Inventory / Cost of goods) x 360
Interpretation
The lower the ratio, the faster the turnover

0 j

WCR and payment terms evolution
BLEU REFLEX

Positioning of BLEU REFLEX in its sector

Comparison with sector Activités des agences de publicité

Valuation estimate

Based on 68 transactions of similar company sales (all years), the value of BLEU REFLEX is estimated at 569 738 € (range 273 591€ - 2 143 653€). This multiples method compares the actual sale price of similar companies to their financial indicators (Revenue, EBITDA, Net Income). It provides a market-based indicative estimate.
Medium reliability: estimate to be confirmed with in-depth analysis.

Estimated enterprise value 2023
68 tx
273k€ 569k€ 2143k€
569 738 € Range: 273 591€ - 2 143 653€
NAF 5 all-time

Valuation method used

Net Income Multiple
195 600 € × 2.9x = 569 738 €
Range: 273 591€ - 2 143 654€

Only this financial indicator is available for this company.

How is this estimate calculated?

This estimate is based on the analysis of 68 actual transactions of similar company sales (same NAF code) registered with BODACC between 2016 and 2025.

  • EBITDA Multiple: Preferred method for profitable SMEs. EBITDA reflects the ability to generate cash.
  • Revenue Multiple: Used for growing companies or those with low profitability. Reflects commercial potential.
  • Net Income Multiple: Relevant for mature companies with stable results.

This estimate is provided for information purposes only. A precise valuation requires in-depth analysis (assets, liabilities, prospects, market...).

Similar companies (Activités des agences de publicité)

Compare BLEU REFLEX with other companies in the same sector:

Frequently asked questions about BLEU REFLEX

What is the revenue of BLEU REFLEX ?

The revenue of BLEU REFLEX in 2022 is 1.3 M€.

Is BLEU REFLEX profitable?

Yes, BLEU REFLEX generated a net profit of 196 k€ in 2023.

Where is the headquarters of BLEU REFLEX ?

The headquarters of BLEU REFLEX is located in EAUBONNE (95600), in the department Val-d'Oise.

Where to find the tax return of BLEU REFLEX ?

The tax return of BLEU REFLEX is available on this page. Click on a year in the 'Data by year' section to view the account details (assets, liabilities, income statement). Data comes from INPI (National Institute of Industrial Property).

In which sector does BLEU REFLEX operate?

BLEU REFLEX operates in the sector Activités des agences de publicité (NAF code 73.11Z). See the 'Sector positioning' section above to compare the company with its competitors.