SIREN : 428688485
BETC is a French company founded 26 years ago, specialized in the sector Activités des agences de publicité. Based in PANTIN (93500), this company of category GE shows in 2024 a revenue of 177.2 M€. Find below the complete financial statements, solvency ratios, working capital requirements and sector comparison.
Data updated on 2026-05-02
Sources : INPI & INSEE SIRENE - Processing : Ministry of Economy
| Indicator | 2024 | 2022 | 2021 | 2020 | 2019 | 2018 | 2017 | 2016 |
|---|---|---|---|---|---|---|---|---|
| Revenue | 177 189 770 € | 160 022 813 € | 155 294 828 € | 168 962 133 € | 209 369 677 € | 208 429 329 € | 202 278 570 € | 187 682 582 € |
| Net income | 5 002 295 € | 7 304 194 € | 8 132 657 € | 3 892 021 € | 8 569 370 € | 6 463 842 € | 5 941 511 € | 6 701 482 € |
| EBITDA | 9 590 501 € | 8 305 632 € | 9 916 797 € | 9 655 061 € | 16 056 972 € | 16 545 049 € | 16 479 252 € | 15 391 864 € |
| Net margin | 2.8% | 4.6% | 5.2% | 2.3% | 4.1% | 3.1% | 2.9% | 3.6% |
In 2024, BETC achieves revenue of 177.2 M€. Activity remains stable over the period (CAGR: -0.7%). Vs 2022, growth of +11% (160.0 M€ -> 177.2 M€). After deducting consumption (0 €), gross margin stands at 177.2 M€, i.e. a rate of 100%. This ratio measures the ability to generate value from commercial activity. EBITDA (= Gross margin - Personnel expenses - Taxes) reaches 9.6 M€, representing 5.4% of revenue. The operating margin remains fragile, requiring cost vigilance. Ultimately, net income (= EBIT +/- financial result +/- exceptional - corporate tax) amounts to 5.0 M€, i.e. 2.8% of revenue. This profit can be retained or distributed to shareholders.
177 189 770 €
177 189 770 €
9 590 501 €
5 659 666 €
5 002 295 €
5.4%
The debt ratio (= Financial debt / Equity x 100) stands at 4%. This very low level reflects a solid financial structure, offering significant room for future investments or acquisitions. Financial autonomy (= Equity / Total assets x 100) reaches 36%. The balance between equity and debt is satisfactory. Debt repayment capacity (= Financial debt / Cash flow) indicates it would take 0.2 years of cash flow to repay all financial debt. This short period demonstrates excellent debt sustainability. Cash flow represents 4.5% of revenue. Cash flow measures resources generated by operations, available for investment and debt repayment.
4.243%
35.642%
4.51%
0.199
26.8%
In 2024, the debt ratio of BETC (4.24) ranks below the median of the sector. This ratio measures the weight of debt relative to equity. This controlled position reflects prudent management.
In 2024, the financial autonomy of BETC (35.6%) ranks above the median of the sector. This ratio represents the share of equity in total financing. This comfortable position offers an appreciable safety margin.
In 2024, the repayment capacity of BETC (0.20) ranks above the median of the sector. This ratio indicates the number of years needed to repay debt with cash flow. A reduction effort could improve financial strength.
The liquidity ratio (= Current assets / Current liabilities) stands at 126.42. Concretely, the company has €2 of liquid assets for every €1 of short-term debt: no cash risk within 12 months. The interest coverage ratio (= EBIT / Interest expenses) is 9.5x. Operating income very largely covers interest expenses: high safety margin.
126.424
9.453
In 2024, the liquidity ratio of BETC (126.42) ranks in the bottom 25% of the sector. This ratio measures the ability to cover short-term debt with current assets. A ratio below 1 may signal potential cash flow tensions.
In 2024, the interest coverage of BETC (9.4x) ranks in the top 25% of the sector. This ratio indicates how many times operating income covers interest expenses. High coverage means financial charges weigh little on profitability.
Working capital requirement (WCR) measures the cash timing gap between customer collections and supplier/inventory payments. Average customer payment term: 80 days (formula: Customer receivables / Revenue incl. VAT x 360). Supplier term: 78 days. The company must finance 2 days of gap between collections and payments. Inventory turnover is 3 days (= Average inventory / Cost of goods x 360). Fast turnover, sign of good inventory management. Overall, WCR represents 80 days of revenue, i.e. 39.5 M€ to permanently finance. Over 2016-2024, WCR increased by +226%, requiring additional financing.
39 470 793 €
80 j
78 j
3 j
80 j
Based on 68 transactions of similar company sales
(all years),
the value of BETC is estimated at
28 622 891 €
(range 10 320 269€ - 85 508 650€).
With an EBITDA of 9 590 501€, the sector multiple of 2.9x is applied.
The price/revenue ratio is 0.22x
(conservative valuation).
This multiples method compares the actual sale price of similar companies to their financial indicators (Revenue, EBITDA, Net Income). It provides a market-based indicative estimate.
Medium reliability: estimate to be confirmed with in-depth analysis.
Ajustez les pondérations selon votre analyse
This estimate is based on the analysis of 68 actual transactions of similar company sales (same NAF code) registered with BODACC between 2016 and 2025.
This estimate is provided for information purposes only. A precise valuation requires in-depth analysis (assets, liabilities, prospects, market...).
Compare BETC with other companies in the same sector:
Voir toutes les statistiques du secteur Activités des agences de publicité
The revenue of BETC in 2024 is 177.2 M€.
Yes, BETC generated a net profit of 5.0 M€ in 2024.
The headquarters of BETC is located in PANTIN (93500), in the department Seine-Saint-Denis.
The tax return of BETC is available on this page. Click on a year in the 'Data by year' section to view the account details (assets, liabilities, income statement). Data comes from INPI (National Institute of Industrial Property).
BETC operates in the sector Activités des agences de publicité (NAF code 73.11Z). See the 'Sector positioning' section above to compare the company with its competitors.