SIREN : 812525764
ASR is a French company founded 10 years ago, specialized in the sector Vente à distance sur catalogue spécialisé. Based in PARIS (75017), this company of category PME shows in 2021 a revenue of 768 k€. Find below the complete financial statements, solvency ratios, working capital requirements and sector comparison.
Data updated on 2026-05-09
Sources : INPI & INSEE SIRENE - Processing : Ministry of Economy
| Indicator | 2021 | 2020 | 2019 | 2018 | 2017 |
|---|---|---|---|---|---|
| Revenue | 768 229 € | 70 227 € | 2 500 € | N/C | N/C |
| Net income | 13 110 € | 14 549 € | 1 967 € | -1 004 € | -3 182 € |
| EBITDA | 10 911 € | 15 299 € | 1 459 € | -1 004 € | -2 930 € |
| Net margin | 1.7% | 20.7% | 78.7% | N/C | N/C |
In 2021, ASR achieves revenue of 768 k€. Over the period 2019-2021, the company shows strong growth with a CAGR (compound annual growth rate) of +1653.0%. Vs 2020, growth of +994% (70 k€ -> 768 k€). After deducting consumption (669 k€), gross margin stands at 99 k€, i.e. a rate of 13%. This ratio measures the ability to generate value from commercial activity. EBITDA (= Gross margin - Personnel expenses - Taxes) reaches 11 k€, representing 1.4% of revenue. Warning negative scissor effect: despite revenue change (+994%), EBITDA varies by -29%, reducing margin by 20.4 pts. This reflects costs rising faster than revenue. The operating margin remains fragile, requiring cost vigilance. Ultimately, net income (= EBIT +/- financial result +/- exceptional - corporate tax) amounts to 13 k€, i.e. 1.7% of revenue. This profit can be retained or distributed to shareholders.
768 229 €
98 952 €
10 911 €
13 859 €
13 110 €
1.4%
The debt ratio (= Financial debt / Equity x 100) stands at 0%. This very low level reflects a solid financial structure, offering significant room for future investments or acquisitions. Financial autonomy (= Equity / Total assets x 100) reaches 0%. Low autonomy: the company heavily depends on external financing (banks, suppliers). Cash flow represents 1.7% of revenue. Cash flow measures resources generated by operations, available for investment and debt repayment.
0.0%
0.0%
1.707%
0.0
In 2021, the debt ratio of ASR (0.00) ranks in the bottom 25% of the sector, which is positive. This ratio measures the weight of debt relative to equity. A low ratio indicates a solid financial structure with little dependence on creditors.
In 2021, the financial autonomy of ASR (0.0%) ranks below the median of the sector. This ratio represents the share of equity in total financing. An improvement would strengthen the competitive position.
In 2021, the repayment capacity of ASR (0.00) ranks in the bottom 25% of the sector, which is positive. This ratio indicates the number of years needed to repay debt with cash flow. A short capacity reflects controlled debt and good cash generation.
The liquidity ratio (= Current assets / Current liabilities) stands at 119.24. Concretely, the company has €2 of liquid assets for every €1 of short-term debt: no cash risk within 12 months. The interest coverage ratio (= EBIT / Interest expenses) is 0.1x. Danger: operating income does not cover interest charges, unsustainable situation.
119.239
0.055
In 2021, the liquidity ratio of ASR (119.24) ranks below the median of the sector. This ratio measures the ability to cover short-term debt with current assets. An improvement would strengthen the competitive position.
In 2021, the interest coverage of ASR (0.1x) ranks above the median of the sector. This ratio indicates how many times operating income covers interest expenses. This comfortable position offers an appreciable safety margin.
Working capital requirement (WCR) measures the cash timing gap between customer collections and supplier/inventory payments. Average customer payment term: 0 days (formula: Customer receivables / Revenue incl. VAT x 360). Supplier term: 107 days. Excellent situation: suppliers finance 107 days of the operating cycle (retail model). Inventory turnover is 150 days (= Average inventory / Cost of goods x 360). This high level ties up cash and potentially creates obsolescence risk. Overall, WCR represents 13 days of revenue, i.e. 28 k€ to permanently finance.
27 564 €
0 j
107 j
150 j
13 j
Based on 121 transactions of similar company sales (all years), the value of ASR is estimated at 89 448 € (range 46 876€ - 200 549€). With an EBITDA of 10 911€, the sector multiple of 3.2x is applied. The price/revenue ratio is 0.27x (conservative valuation). This multiples method compares the actual sale price of similar companies to their financial indicators (Revenue, EBITDA, Net Income). It provides a market-based indicative estimate.
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This estimate is based on the analysis of 121 actual transactions of similar company sales (same NAF code) registered with BODACC between 2016 and 2025.
This estimate is provided for information purposes only. A precise valuation requires in-depth analysis (assets, liabilities, prospects, market...).
Compare ASR with other companies in the same sector:
Voir toutes les statistiques du secteur Vente à distance sur catalogue spécialisé
The revenue of ASR in 2021 is 768 k€.
Yes, ASR generated a net profit of 13 k€ in 2021.
The headquarters of ASR is located in PARIS (75017), in the department Paris.
The tax return of ASR is available on this page. Click on a year in the 'Data by year' section to view the account details (assets, liabilities, income statement). Data comes from INPI (National Institute of Industrial Property).
ASR operates in the sector Vente à distance sur catalogue spécialisé (NAF code 47.91B). See the 'Sector positioning' section above to compare the company with its competitors.