AGENCE GRAVUPLAC PUBLICITE : revenue, balance sheet and financial ratios

AGENCE GRAVUPLAC PUBLICITE is a French company founded 11 years ago, specialized in the sector Activités des agences de publicité. Based in SAINT-JEAN-DE-LUZ (64500), this company of category PME shows in 2022 a revenue of 497 k€. Find below the complete financial statements, solvency ratios, working capital requirements and sector comparison.

Data updated on 2026-05-09

Sources : INPI & INSEE SIRENE - Processing : Ministry of Economy

Financial history - AGENCE GRAVUPLAC PUBLICITE (SIREN 802785758)
Indicator 2022 2021 2020 2019 2018 2017 2016
Revenue 496 557 € 436 523 € 361 797 € 530 641 € 513 463 € 450 280 € 444 342 €
Net income 7 814 € 6 374 € 24 862 € 19 829 € 22 828 € 12 937 € 16 364 €
EBITDA 19 375 € 22 478 € 40 515 € 23 060 € 38 962 € 15 090 € 21 937 €
Net margin 1.6% 1.5% 6.9% 3.7% 4.4% 2.9% 3.7%

Revenue and income statement

In 2022, AGENCE GRAVUPLAC PUBLICITE achieves revenue of 497 k€. Revenue is growing positively over 7 years (CAGR: +1.9%). Vs 2021, growth of +14% (437 k€ -> 497 k€). After deducting consumption (146 k€), gross margin stands at 351 k€, i.e. a rate of 71%. This ratio measures the ability to generate value from commercial activity. EBITDA (= Gross margin - Personnel expenses - Taxes) reaches 19 k€, representing 3.9% of revenue. The operating margin remains fragile, requiring cost vigilance. Ultimately, net income (= EBIT +/- financial result +/- exceptional - corporate tax) amounts to 8 k€, i.e. 1.6% of revenue. This profit can be retained or distributed to shareholders.

Revenue (2022) ?
Revenue
Definition
Total amount of sales of goods and services made by the company.
Formula
Sales of goods + Sold production

496 557 €

Gross margin (2022) ?
Gross margin
Definition
Difference between revenue and cost of goods sold.
Formula
Revenue - Cost of goods consumed

351 045 €

EBITDA (2022) ?
Gross Operating Surplus (EBITDA)
Definition
Resources generated by current operations, before depreciation and financial expenses.
Formula
Value added - Personnel expenses - Taxes
Interpretation
Positive = profitable activity

19 375 €

EBIT (2022) ?
EBIT (Operating Income)
Definition
Operating income, including depreciation and provisions.
Formula
EBITDA - Depreciation and provisions + Reversals

7 859 €

Net income (2022) ?
Net income
Definition
Profit or loss after all expenses, including taxes and exceptional items.
Formula
Current income + Exceptional income - Income tax

7 814 €

EBITDA margin (2022) ?
EBITDA margin
Definition
Measures the company's operating profitability.
Formula
(EBE / CA) x 100
Interpretation
> 10% : Good profitability
5-10% : Average
< 5% : Low

3.9%

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Chart evolution

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Assets

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Liabilities

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Solvency and debt ratios

The debt ratio (= Financial debt / Equity x 100) stands at 32%. Debt remains under control: the company retains capacity to raise new debt if needed. Financial autonomy (= Equity / Total assets x 100) reaches 17%. Low autonomy: the company heavily depends on external financing (banks, suppliers). Debt repayment capacity (= Financial debt / Cash flow) indicates it would take 1.3 years of cash flow to repay all financial debt. This short period demonstrates excellent debt sustainability. Cash flow represents 3.5% of revenue. Cash flow measures resources generated by operations, available for investment and debt repayment.

Debt ratio (2022) ?
Debt ratio
Definition
Measures the proportion of debt to equity.
Formula
(Financial debt / Equity) x 100
Interpretation
< 50% : Low
50-100% : Moderate
> 100% : High

32.467%

Financial autonomy (2022) ?
Financial autonomy
Definition
Share of equity in the company's total financing.
Formula
(Equity / Total assets) x 100
Interpretation
> 30% : Good autonomy
20-30% : Average
< 20% : Low

17.416%

Cash flow / Revenue (2022) ?
Cash flow / Revenue
Definition
Self-financing capacity relative to revenue.
Formula
(CAF / CA) x 100
Interpretation
The higher the ratio, the more cash the company generates

3.548%

Repayment capacity (2022) ?
Repayment capacity
Definition
Number of years needed to repay debts with cash flow.
Formula
Financial debt / Cash flow
Interpretation
< 3 years : Excellent
3-5 years : Fair
> 5 years : Warning

1.3

Asset age ratio (2022) ?
Asset age ratio
Definition
Measures the degree of wear of tangible assets.
Formula
Accumulated depreciation / Gross fixed assets x 100
Interpretation
< 50% : Recent assets
50-70% : Normal wear
> 70% : Aging assets

31.1%

Solvency indicators evolution
AGENCE GRAVUPLAC PUBLICITE

Sector positioning

Debt ratio
32.47 2022
2020
2021
2022
Q1: 0.0
Med: 12.43
Q3: 67.71
Average

In 2022, the debt ratio of AGENCE GRAVUPLAC PUBLICITE (32.47) ranks above the median of the sector. This ratio measures the weight of debt relative to equity. A reduction effort could improve financial strength.

Financial autonomy
17.42% 2022
2020
2021
2022
Q1: 10.89%
Med: 32.52%
Q3: 56.76%
Average -8 pts over 3 years

In 2022, the financial autonomy of AGENCE GRAVUPLAC PUBLICITE (17.4%) ranks below the median of the sector. This ratio represents the share of equity in total financing. An improvement would strengthen the competitive position.

Repayment capacity
1.3 years 2022
2020
2021
2022
Q1: 0.0 years
Med: 0.01 years
Q3: 1.33 years
Average

In 2022, the repayment capacity of AGENCE GRAVUPLAC PUBLICITE (1.30) ranks above the median of the sector. This ratio indicates the number of years needed to repay debt with cash flow. A reduction effort could improve financial strength.

Liquidity ratios

The liquidity ratio (= Current assets / Current liabilities) stands at 230.66. Concretely, the company has €2 of liquid assets for every €1 of short-term debt: no cash risk within 12 months.

Liquidity ratio (2022) ?
Liquidity ratio
Definition
Ability to meet short-term debts with current assets.
Formula
Current assets / Current liabilities
Interpretation
> 1.5 : Very good
1-1.5 : Fair
< 1 : Liquidity risk

230.662

Interest coverage (2022) ?
Interest coverage
Definition
Ability to cover interest charges with operating income.
Formula
EBIT / Interest expenses
Interpretation
> 3 : Comfortable
1.5-3 : Acceptable
< 1.5 : Risk

0.0

Liquidity indicators evolution
AGENCE GRAVUPLAC PUBLICITE

Sector positioning

Liquidity ratio
230.66 2022
2020
2021
2022
Q1: 133.53
Med: 205.59
Q3: 346.28
Good

In 2022, the liquidity ratio of AGENCE GRAVUPLAC PUBLICITE (230.66) ranks above the median of the sector. This ratio measures the ability to cover short-term debt with current assets. This comfortable position offers an appreciable safety margin.

Interest coverage
0.0x 2022
2020
2021
2022
Q1: 0.0x
Med: 0.0x
Q3: 1.74x
Average -50 pts over 3 years

In 2022, the interest coverage of AGENCE GRAVUPLAC PUBLICITE (0.0x) ranks below the median of the sector. This ratio indicates how many times operating income covers interest expenses. An improvement would strengthen the competitive position.

Working capital requirement (WCR) and payment terms

Working capital requirement (WCR) measures the cash timing gap between customer collections and supplier/inventory payments. Average customer payment term: 39 days (formula: Customer receivables / Revenue incl. VAT x 360). Supplier term: 41 days. Favorable situation: supplier credit is longer than customer credit by 2 days. Inventory turnover is 13 days (= Average inventory / Cost of goods x 360). Fast turnover, sign of good inventory management. Overall, WCR represents 1 days of revenue, i.e. 968 € to permanently finance. Notable WCR improvement over the period (-98%), freeing up cash.

Operating WCR (2022) ?
Operating WCR
Definition
Financing requirement generated by the operating cycle (inventory + receivables - trade payables).
Formula
Inventory + Customer receivables - Trade payables
Interpretation
Negative = cash released
Positive = financing needed

968 €

Customer credit (2022) ?
Customer credit (days)
Definition
Average payment term granted to customers.
Formula
(Customer receivables / Revenue incl. VAT) x 360
Interpretation
< 45j : Good
45-60j : Average
> 60j : Long

39 j

Supplier credit (2022) ?
Supplier credit (days)
Definition
Average payment term obtained from suppliers.
Formula
(Trade payables / Purchases incl. VAT) x 360
Interpretation
The longer the term, the better for cash flow

41 j

Inventory turnover (2022) ?
Inventory turnover (days)
Definition
Average storage duration for goods or materials.
Formula
(Inventory / Cost of goods) x 360
Interpretation
The lower the ratio, the faster the turnover

13 j

WCR in days of revenue (2022) ?
WCR in days of revenue
Definition
Expresses working capital requirement in days of revenue.
Formula
(Operating WCR / Revenue) x 360
Interpretation
The fewer days, the better the working capital management

1 j

WCR and payment terms evolution
AGENCE GRAVUPLAC PUBLICITE

Positioning of AGENCE GRAVUPLAC PUBLICITE in its sector

Comparison with sector Activités des agences de publicité

Valuation estimate

Based on 68 transactions of similar company sales (all years), the value of AGENCE GRAVUPLAC PUBLICITE is estimated at 65 822 € (range 24 076€ - 183 609€). With an EBITDA of 19 375€, the sector multiple of 2.9x is applied. The price/revenue ratio is 0.22x (conservative valuation). This multiples method compares the actual sale price of similar companies to their financial indicators (Revenue, EBITDA, Net Income). It provides a market-based indicative estimate.
Medium reliability: estimate to be confirmed with in-depth analysis.

Estimated enterprise value 2022
68 tx
24k€ 65k€ 183k€
65 822 € Range: 24 076€ - 183 609€
NAF 5 all-time

Valuation detail by method

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EBITDA Multiple 50%
19 375 € × 2.9x
Estimation 55 666 €
16 064€ - 219 131€
Revenue Multiple 30%
496 557 € × 0.22x
Estimation 111 458 €
46 194€ - 189 723€
Net Income Multiple 20%
7 814 € × 2.9x
Estimation 22 760 €
10 930€ - 85 637€
How is this estimate calculated?

This estimate is based on the analysis of 68 actual transactions of similar company sales (same NAF code) registered with BODACC between 2016 and 2025.

  • EBITDA Multiple: Preferred method for profitable SMEs. EBITDA reflects the ability to generate cash.
  • Revenue Multiple: Used for growing companies or those with low profitability. Reflects commercial potential.
  • Net Income Multiple: Relevant for mature companies with stable results.

This estimate is provided for information purposes only. A precise valuation requires in-depth analysis (assets, liabilities, prospects, market...).

Similar companies (Activités des agences de publicité)

Compare AGENCE GRAVUPLAC PUBLICITE with other companies in the same sector:

Voir toutes les statistiques du secteur Activités des agences de publicité

Frequently asked questions about AGENCE GRAVUPLAC PUBLICITE

What is the revenue of AGENCE GRAVUPLAC PUBLICITE ?

The revenue of AGENCE GRAVUPLAC PUBLICITE in 2022 is 497 k€.

Is AGENCE GRAVUPLAC PUBLICITE profitable?

Yes, AGENCE GRAVUPLAC PUBLICITE generated a net profit of 8 k€ in 2022.

Where is the headquarters of AGENCE GRAVUPLAC PUBLICITE ?

The headquarters of AGENCE GRAVUPLAC PUBLICITE is located in SAINT-JEAN-DE-LUZ (64500), in the department Pyrenees-Atlantiques.

Where to find the tax return of AGENCE GRAVUPLAC PUBLICITE ?

The tax return of AGENCE GRAVUPLAC PUBLICITE is available on this page. Click on a year in the 'Data by year' section to view the account details (assets, liabilities, income statement). Data comes from INPI (National Institute of Industrial Property).

In which sector does AGENCE GRAVUPLAC PUBLICITE operate?

AGENCE GRAVUPLAC PUBLICITE operates in the sector Activités des agences de publicité (NAF code 73.11Z). See the 'Sector positioning' section above to compare the company with its competitors.