ADQUATION ETUDES MARKETING : revenue, balance sheet and financial ratios

ADQUATION ETUDES MARKETING is a French company founded 20 years ago, specialized in the sector Études de marché et sondages. Based in TILLE (60000), this company of category ETI shows in 2025 a revenue of 4.1 M€. Find below the complete financial statements, solvency ratios, working capital requirements and sector comparison.

Data updated on 2026-05-09

Sources : INPI & INSEE SIRENE - Processing : Ministry of Economy

Financial history - ADQUATION ETUDES MARKETING (SIREN 487469520)
Indicator 2025 2024 2022 2020 2019 2018 2017 2016
Revenue 4 096 825 € 4 615 871 € 5 643 213 € 3 735 260 € 4 333 723 € 3 915 336 € 3 920 652 € 4 027 289 €
Net income 430 007 € 91 549 € 224 791 € 215 482 € 235 691 € 204 596 € 205 748 € 140 945 €
EBITDA 62 436 € 43 434 € 253 113 € 319 612 € 320 693 € 193 046 € 206 816 € 195 111 €
Net margin 10.5% 2.0% 4.0% 5.8% 5.4% 5.2% 5.2% 3.5%

Revenue and income statement

In 2025, ADQUATION ETUDES MARKETING achieves revenue of 4.1 M€. Revenue is growing positively over 8 years (CAGR: +0.2%). Significant drop of -11% vs 2024. After deducting consumption (0 €), gross margin stands at 4.1 M€, i.e. a rate of 100%. This ratio measures the ability to generate value from commercial activity. EBITDA (= Gross margin - Personnel expenses - Taxes) reaches 62 k€, representing 1.5% of revenue. The operating margin remains fragile, requiring cost vigilance. Ultimately, net income (= EBIT +/- financial result +/- exceptional - corporate tax) amounts to 430 k€, i.e. 10.5% of revenue. This profit can be retained or distributed to shareholders.

Revenue (2025) ?
Revenue
Definition
Total amount of sales of goods and services made by the company.
Formula
Sales of goods + Sold production

4 096 825 €

Gross margin (2025) ?
Gross margin
Definition
Difference between revenue and cost of goods sold.
Formula
Revenue - Cost of goods consumed

4 096 825 €

EBITDA (2025) ?
Gross Operating Surplus (EBITDA)
Definition
Resources generated by current operations, before depreciation and financial expenses.
Formula
Value added - Personnel expenses - Taxes
Interpretation
Positive = profitable activity

62 436 €

EBIT (2025) ?
EBIT (Operating Income)
Definition
Operating income, including depreciation and provisions.
Formula
EBITDA - Depreciation and provisions + Reversals

95 807 €

Net income (2025) ?
Net income
Definition
Profit or loss after all expenses, including taxes and exceptional items.
Formula
Current income + Exceptional income - Income tax

430 007 €

EBITDA margin (2025) ?
EBITDA margin
Definition
Measures the company's operating profitability.
Formula
(EBE / CA) x 100
Interpretation
> 10% : Good profitability
5-10% : Average
< 5% : Low

1.5%

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Assets

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Liabilities

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Solvency and debt ratios

The debt ratio (= Financial debt / Equity x 100) stands at 3%. This very low level reflects a solid financial structure, offering significant room for future investments or acquisitions. Financial autonomy (= Equity / Total assets x 100) reaches 38%. The balance between equity and debt is satisfactory. Debt repayment capacity (= Financial debt / Cash flow) indicates it would take 0.4 years of cash flow to repay all financial debt. This short period demonstrates excellent debt sustainability. Cash flow represents 2.4% of revenue. Cash flow measures resources generated by operations, available for investment and debt repayment.

Debt ratio (2025) ?
Debt ratio
Definition
Measures the proportion of debt to equity.
Formula
(Financial debt / Equity) x 100
Interpretation
< 50% : Low
50-100% : Moderate
> 100% : High

3.243%

Financial autonomy (2025) ?
Financial autonomy
Definition
Share of equity in the company's total financing.
Formula
(Equity / Total assets) x 100
Interpretation
> 30% : Good autonomy
20-30% : Average
< 20% : Low

38.48%

Cash flow / Revenue (2025) ?
Cash flow / Revenue
Definition
Self-financing capacity relative to revenue.
Formula
(CAF / CA) x 100
Interpretation
The higher the ratio, the more cash the company generates

2.37%

Repayment capacity (2025) ?
Repayment capacity
Definition
Number of years needed to repay debts with cash flow.
Formula
Financial debt / Cash flow
Interpretation
< 3 years : Excellent
3-5 years : Fair
> 5 years : Warning

0.378

Asset age ratio (2025) ?
Asset age ratio
Definition
Measures the degree of wear of tangible assets.
Formula
Accumulated depreciation / Gross fixed assets x 100
Interpretation
< 50% : Recent assets
50-70% : Normal wear
> 70% : Aging assets

15.0%

Solvency indicators evolution
ADQUATION ETUDES MARKETING

Sector positioning

Debt ratio
3.24 2025
2022
2024
2025
Q1: 0.0
Med: 3.3
Q3: 19.05
Good

In 2025, the debt ratio of ADQUATION ETUDES MARKETING (3.24) ranks below the median of the sector. This ratio measures the weight of debt relative to equity. This controlled position reflects prudent management.

Financial autonomy
38.48% 2025
2022
2024
2025
Q1: 33.4%
Med: 54.97%
Q3: 69.35%
Average -41 pts over 3 years

In 2025, the financial autonomy of ADQUATION ETUDES MARKETING (38.5%) ranks below the median of the sector. This ratio represents the share of equity in total financing. An improvement would strengthen the competitive position.

Repayment capacity
0.38 years 2025
2022
2024
2025
Q1: 0.0 years
Med: 0.05 years
Q3: 0.98 years
Average

In 2025, the repayment capacity of ADQUATION ETUDES MARKETING (0.38) ranks above the median of the sector. This ratio indicates the number of years needed to repay debt with cash flow. A reduction effort could improve financial strength.

Liquidity ratios

The liquidity ratio (= Current assets / Current liabilities) stands at 294.90. Concretely, the company has €2 of liquid assets for every €1 of short-term debt: no cash risk within 12 months.

Liquidity ratio (2025) ?
Liquidity ratio
Definition
Ability to meet short-term debts with current assets.
Formula
Current assets / Current liabilities
Interpretation
> 1.5 : Very good
1-1.5 : Fair
< 1 : Liquidity risk

294.905

Interest coverage (2025) ?
Interest coverage
Definition
Ability to cover interest charges with operating income.
Formula
EBIT / Interest expenses
Interpretation
> 3 : Comfortable
1.5-3 : Acceptable
< 1.5 : Risk

0.0

Liquidity indicators evolution
ADQUATION ETUDES MARKETING

Sector positioning

Liquidity ratio
294.9 2025
2022
2024
2025
Q1: 126.37
Med: 239.22
Q3: 442.03
Good

In 2025, the liquidity ratio of ADQUATION ETUDES MARKETING (294.90) ranks above the median of the sector. This ratio measures the ability to cover short-term debt with current assets. This comfortable position offers an appreciable safety margin.

Interest coverage
0.0x 2025
2022
2024
2025
Q1: 0.0x
Med: 0.0x
Q3: 2.9x
Average -31 pts over 3 years

In 2025, the interest coverage of ADQUATION ETUDES MARKETING (0.0x) ranks below the median of the sector. This ratio indicates how many times operating income covers interest expenses. An improvement would strengthen the competitive position.

Working capital requirement (WCR) and payment terms

Working capital requirement (WCR) measures the cash timing gap between customer collections and supplier/inventory payments. Average customer payment term: 43 days (formula: Customer receivables / Revenue incl. VAT x 360). Supplier term: 44 days. Favorable situation: supplier credit is longer than customer credit by 1 days. Inventory turnover is 22 days (= Average inventory / Cost of goods x 360). Fast turnover, sign of good inventory management. Overall, WCR represents 129 days of revenue, i.e. 1.5 M€ to permanently finance. Over 2016-2025, WCR increased by +797%, requiring additional financing.

Operating WCR (2025) ?
Operating WCR
Definition
Financing requirement generated by the operating cycle (inventory + receivables - trade payables).
Formula
Inventory + Customer receivables - Trade payables
Interpretation
Negative = cash released
Positive = financing needed

1 465 475 €

Customer credit (2025) ?
Customer credit (days)
Definition
Average payment term granted to customers.
Formula
(Customer receivables / Revenue incl. VAT) x 360
Interpretation
< 45j : Good
45-60j : Average
> 60j : Long

43 j

Supplier credit (2025) ?
Supplier credit (days)
Definition
Average payment term obtained from suppliers.
Formula
(Trade payables / Purchases incl. VAT) x 360
Interpretation
The longer the term, the better for cash flow

44 j

Inventory turnover (2025) ?
Inventory turnover (days)
Definition
Average storage duration for goods or materials.
Formula
(Inventory / Cost of goods) x 360
Interpretation
The lower the ratio, the faster the turnover

22 j

WCR in days of revenue (2025) ?
WCR in days of revenue
Definition
Expresses working capital requirement in days of revenue.
Formula
(Operating WCR / Revenue) x 360
Interpretation
The fewer days, the better the working capital management

129 j

WCR and payment terms evolution
ADQUATION ETUDES MARKETING

Positioning of ADQUATION ETUDES MARKETING in its sector

Comparison with sector Études de marché et sondages

Valuation estimate

Based on 107 transactions of similar company sales (all years), the value of ADQUATION ETUDES MARKETING is estimated at 596 922 € (range 220 998€ - 1 283 134€). With an EBITDA of 62 436€, the sector multiple of 2.6x is applied. The price/revenue ratio is 0.23x (conservative valuation). This multiples method compares the actual sale price of similar companies to their financial indicators (Revenue, EBITDA, Net Income). It provides a market-based indicative estimate.

Estimated enterprise value 2025
107 transactions
220k€ 596k€ 1283k€
596 922 € Range: 220 998€ - 1 283 134€
Section all-time Aggregated at NAF section level

Valuation detail by method

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EBITDA Multiple 50%
62 436 € × 2.6x
Estimation 161 626 €
59 051€ - 370 258€
Revenue Multiple 30%
4 096 825 € × 0.23x
Estimation 925 619 €
381 123€ - 1 609 792€
Net Income Multiple 20%
430 007 € × 2.8x
Estimation 1 192 120 €
385 678€ - 3 075 341€
How is this estimate calculated?

This estimate is based on the analysis of 107 actual transactions of similar company sales (same NAF code) registered with BODACC between 2016 and 2025.

  • EBITDA Multiple: Preferred method for profitable SMEs. EBITDA reflects the ability to generate cash.
  • Revenue Multiple: Used for growing companies or those with low profitability. Reflects commercial potential.
  • Net Income Multiple: Relevant for mature companies with stable results.

This estimate is provided for information purposes only. A precise valuation requires in-depth analysis (assets, liabilities, prospects, market...).

Similar companies (Études de marché et sondages)

Compare ADQUATION ETUDES MARKETING with other companies in the same sector:

Frequently asked questions about ADQUATION ETUDES MARKETING

What is the revenue of ADQUATION ETUDES MARKETING ?

The revenue of ADQUATION ETUDES MARKETING in 2025 is 4.1 M€.

Is ADQUATION ETUDES MARKETING profitable?

Yes, ADQUATION ETUDES MARKETING generated a net profit of 430 k€ in 2025.

Where is the headquarters of ADQUATION ETUDES MARKETING ?

The headquarters of ADQUATION ETUDES MARKETING is located in TILLE (60000), in the department Oise.

Where to find the tax return of ADQUATION ETUDES MARKETING ?

The tax return of ADQUATION ETUDES MARKETING is available on this page. Click on a year in the 'Data by year' section to view the account details (assets, liabilities, income statement). Data comes from INPI (National Institute of Industrial Property).

In which sector does ADQUATION ETUDES MARKETING operate?

ADQUATION ETUDES MARKETING operates in the sector Études de marché et sondages (NAF code 73.20Z). See the 'Sector positioning' section above to compare the company with its competitors.